Category: Google Search Engine Optimization

Squarespace announced you can now verify your Squarespace site with Google Search Console with one click. I do not know anyone who uses Squarespace but I have read they have two million paying subscribers…

Google says it is best not to use a 403 server status code and if you are…

So let’s say you decided to update the content on a page on your web site, the content is super out dated and needs a major revamp. When you update the content, it doesn’t mean you need to put that new content on a new URL, you can just update the con…

The past 30-days in Google webmaster land was incredibly busy. The most important things were around a broad core algorithm update that continued on for over ten days or so and we still see some fluctuations today…

Google announced, as I covered at Search Engine Land, new recommendations for recipe structured data properties. Now, if you want to be included in Google Assistant or Google Home, you need to use the recipeIngredient and recipeInstructions propertie…

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There has been some confusion around page speed recently, espesially around the new Speed Update coming in July. In short, the new one in July, will for the first time…

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This week we reported how Google began sending out notices of sites moving to the mobile-first indexing process as part of the second batch of those sites it is rolling out to…

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Yesterday we reported that Google mobile-first indexing notifications first started going out yesterday morning. We also reported that soon, Google will begin the second wave of expanding the mobile-first indexing to a “b…

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Now that the mobile-first indexing process is really rolling out now I wanted to remind you that Google said hidden content is okay when you switch over the the mobile-first indexing process…

Let’s say you embed an interactive chart either using one of those JavaScript libraries from Google or another company…

Google is now starting to send out notifications about sites switching to the mobile-first indexing process. It is funny…

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We know hreflang is pretty complex and in many cases, you don’t necessarily need it but if you do it right…

A WebmasterWorld thread started by old-timer SEO, goodROI, posted that as a side project, he took an old site of his that was not doing much and decided to see if he can poison it in Google with spammy links. He said after ten weeks of trying…
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Google has a report in Google Search Console that shows you your duplicate meta descriptions…

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Back in 2011, Google came out with authorship a way of Google understanding which content was written by which author, no matter what domain they posted their content on…

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What if you really don’t want to get into the hreflang game, maybe because it is considered one of the most complex aspects of SEO or maybe because you want Google to figure it out…

The folks over at Yoast posted that they researched the before and after affects after Google extended their snippets maximum length a few months ago…

Bill Slawski posted on his blog about the update PageRank patent that was granted today…

It has been a while since we mentioned the Google HTTPS ranking boost that launched in August 2014. But John Mueller mentioned maybe on new item around it saying that this ranking boost has nothing to do with any specific industry…

You have this large site and you noindex a lot of the parameter, filter, sort, etc types of pages but yet…