Category: Google Search Engine Optimization

The SEO industry is a funny place in that we are constantly tracking Google updates as they are happening but at the same time, we are always trying to be one step ahead of them to know before they will happen. Like knowing when bad weather is about t…

Google’s John Mueller said on Twitter that while self-referential hreflang is optional, it is also good practice to implement it…

Google’s John Mueller said on Twitter that even if you try to disallow your robots.txt within your robots.txt, it won’t impact how Google processes and accesses that robots.txt. John said in response to someone asking if you can disallow your robots…..

Google’s John Mueller felt the need to explain on Twitter that there is no penalty for using or not using Google Analytics on your web site. Google doesn’t rank a web site any better or worse because you use or don’t use Google Analytics…

There was a somewhat fun conversation on Twitter around the new URL inspector tool. Some SEOs are saying that if Google provided an API for this tool, it would reduce scraping of the Google search results…

Google’s John Mueller said this morning in a video hangout at the 35:32 mark into the video that Google’s algorithms ignores more links found within press releases…

Google’s John Mueller spoke about the upcoming new Speed Update that is expected some time in July – so any day now…

Google released their web spam report for 2017, the two most shocking numbers released in this report were (a) link spam and (b) the number of people who landed on spammy results.

Yesterday we reported how Google released the Google Indexing API specifically for job posting URLs but if you look closely at the wording…

Google’s John Mueller explained on Twitter twice the other day that every single URL Google has in their index automatically has a canonical URL assigned. John said “any URL that’s indexed implicitly has a canonical URL (which might be the same [URL])….

Yesterday we covered the new Google Search Console URL inspection tool and the biggest question I’ve seen about it is where can I find it…

Google announced this morning they released a new API called the Indexing API but it is only available for job posting URLs that support job schema. It is not available for other types of content…

Google just announced a new feature in the beta Google Search Console called the URL inspection tool. This tool basically gives you insight into a specific single URL on how Google indexed that version of that a specific page…

We know that Google says you can spam and stuff the meta keywords tag all you want, it won’t cause a penalty because Google simply ignore the meta keywords tag…

Google’s John Mueller said on Twitter that he doesn’t believe things like keyword stuffing should lead a site or page to be removed from the Google search index. He said “IMO keyword stuffing shouldn’t result in removal from the index…

Google told us earlier that two News publisher features is going away. Specifically the ability to highlight mobile apps in the Google News Publisher Center and News crawl error tool on Search Console…

Google PageSpeed Insights can now tell you how fast your whole site is as a whole because it now lets you see the aggregated page speed data across your whole domain name. All you need to do is either (a) search using the syntax origin:https://www.do…

Google is actively reaching out, asking webmasters and SEOs what they use the internal link report in Google Search Console for. This is Google trying to think how they can improve and build out a more productive…

John Mueller of Google said it again, yes we covered this back in March 2018, that the new Google Search Console may simply consolidate all your properties altogether into one property without having you to verify each one…

Google’s John Mueller said that data-href attributes are not links and thus do not pass link signals or PageRank. If you want it to pass link signals then use simple href link attributes…