Category: Google Search Engine Optimization

Early Thursday morning Google accidentally removed the PDF document containing the quality raters guidelines. By noon, Google has fixed the issue and the PDF has returned for download.

Yesterday I reported how Google suggested that some SEOs make up theories to suit their own agenda. So someone asked John Mueller of Google to debunk one of those theories in which John said debunking all the theories across the web is not a scalable …

Google’s fetch as Google tool in Search Console lets you do a lot of cool things but what happens with the fetch part works but when you also try to render the page…

Google’s John Mueller has said that Google is able to determine when to combine URLs together even before crawling the page. They can do this with many web sites based on their site structure.

Google’s John Mueller said in this morning’s webmaster hangout at the 6:18 mark that he has not yet reviewed or read through the updated search quality raters guidelines PDF…

Google announced yesterday new structured data annotations named Speakable. These annotations let you mark up sections of your news content that “are best suited for audio playback using text-to-speech (TTS)…

Google has updated the search quality raters guidelines PDF document on July 20th. Jennifer Slegg, who always does an awesome job digging into what has changed, published the changes once again with this update…

I was recently having a conversation with someone about why I find it valuable that I don’t do SEO services even though I write about SEO…

The people also ask feature in Google that began showing back in 2015 has seen a huge increase in the time it shows in the Google search results. The increase is reported at around 35%…

Google announced on Twitter that they are or have dropped “the public submission feature” to submit URLs to Google. Google said instead…

If you do a search for the popular [free dictionary] in Google, first Google will show you their dictionary box and then Google will show you the result for The Free Dictionary search result…

One of the things I see so often in the SEO space is that SEOs say you need your pages to have a word count of X for Google to want to index and rank it well. The truth is, that is not true – if it was…

Danny Sullivan from Google has said on Twitter that there is no search operator for sentiment simply because Google does not recognize sentiment in search…

Back to the advice of providing clear and consistent signals to Google – Google’s John Mueller had to tell someone on Twitter that Google won’t always recognize rel=canonical as the ultimate decision on which pages should be the canonical page…
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You cannot be a president in the Google era without getting multiple Googlebombs throughout your service. This time, it is Trump who got Googlebombed again, for the search term [idiot] in Google Image search…

As many of you know, Google has been active at rolling out the mobile-first indexing process to more and more sites in their index. We stopped keeping track of the notifications after what we documented the fourth batch of mobile-first indexing notifi…

There is an outstanding explanation from Google’s John Mueller about the differences around the noindex and rel=canonical signals and why they should not be mixed. In short…

This might sound funny by now because we’ve been talking about Google adding voice query data and filters to the Google Search Console Search Analytics report a lot last year…

Google’s John Mueller said this morning on Reddit that even if you have HSTS (HTTP Strict Transport Security) which kind of by default forces a domain to go from HTTP to HTTPS, that you should still set up the 301 redirects from HTTP to HTTPS as well…..

Google’s John Mueller said on Twitter that Google already can and does recognize broad site changes and thus there is no need for a button in Google Search Console to communicate these changes…