Google: Fill In Your Meta Descriptions Because You Know Your Content Best
Google’s John Mueller said on Twitter that it is best not to leave your meta descriptions blank. Instead he said try to fill them out because you know your content best. This is despite a recent study from Yoast that shows that Google often uses your …
Google Shows Two Featured Snippets For One Query
Some folks are noticing that Google is showing two featured snippets for a single query. It is not the multifaceted featured snippets from earlier this year where Google would show you variations of featured snippets based on multiple ways to understa…
Is Google’s PageRank Algorithm Still Important For Google Search Rankings?
Long gone are the times of monthly Google PageRank updates, Google dances, and checking Google data centers – and to be honest, I somewhat miss those days. But the question I see asked a lot is how much have things changed? The answer is a lot has cha…
Google Designs Claim This Knowledge Panel Button
Google is testing a new design for the “claim this knowledge panel” link under a knowledge panel that is eligible for verification. Before it was just a line of text, now it is a prettier and fancier button.
New Google Search Console Fix Slow Page Loading Notices
Google is sending out a new warning and notice via Google Search Console to let webmasters know they need to fix their really slow pages. The notice starts off by reading “fix slow page loading on domain.com.
Google: We Fixed Over 50 Bugs In Search Console Over Past Month
Google announced on Twitter that they fixed over 50 bugs in Google Search Console over the past month or so. Google then describes that is not just about adding new features but maintaining old features and fixing issues that arise.
Google: Safer To Use Absolute URLs With Canonical Tags
Google’s John Mueller said on Twitter that when it comes to implementing canonical tags on your site, it is recommended to use absolute URLs instead of relative URLs. He said this will help ensure Google has interpreted them correctly.
Google Red Live Label & Live Blogs Schema Going Away?
Back in 2015 Google launched a test of showing a red live label in the Google search results for blogs and publishers that covered events live. It looks like Google removed support for it, but it is unclear if Google is going to kill the feature compl…
Google: Regional Hreflang Markup Not Coming Soon
Google’s John Mueller said on Twitter he was surprised that so many international SEOs were interested in Google supporting regional hreflang markup. He thought hreflang was complex enough, to support another layer, would be overboard.
Google Finds Content Via Links & Sitemaps; In That Order
Google’s Gary Illyes said at PubCon last week that Google finds content mostly through links and XML Sitemaps. He said the number one way is through links, crawling links on the web and the number two way is through XML Sitemaps.
Google: IP Addresses Don’t Matter For Backlinks & Search Rankings
Google’s John Mueller responded “nope” when asked if IP addresses matter for backlinks and search rankings. Like does it matter if some of your links to your US site come from Australia? Stuff like that.
Google Link Penalty Can Remove Rich Snippets/Results
Google has said they can issue a rich snippets or results manual action, removing the ability for the site from showing rich results in the Google listings. But do other penalties, like link penalties, also result in removal of rich snippets? It appe…
Google Cache Bug With Mobile-First Indexing Now Fixed
It looks like Google has fixed that ongoing bug with the Google cache 404ing after being switched to mobile-first indexing. The bug has been happening for the past several months and as of last Saturday, it seems Google fixed it.
Google: Putting Out More Content Doesn’t Make Your Site Better
Google’s John Mueller said on Twitter that putting out more content doesn’t necessarily make your web site any better, nor does it necessarily make your web site rank higher in Google’s search results.
Old Google Search Console Sitemap Bug With Mobile-First Indexing
Google’s John Mueller said in a Google Webmaster Help thread that there is a bug with the Sitemaps reporting section of the old Google Search Console specifically with sites that moved to mobile-first indexing. John said it is jut a reporting bug and …
Google Caches JavaScript & CSS Files For A Long Time & Why That Matters
Google’s John Mueller confirmed on Twitter that Google does cache your JavaScript and CSS files for a “fairly long” time and thus, if those files change what content shows up on the page or what new URLs you produce, then that might be an issue for you…
Google Search Console Pipeline Issues Cause Reporting Delays
Google announced this morning on Twitter that some reports within Google Search Console are delayed. They are delayed because of pipeline issues with getting data from sources within Google. The specific reports that are more delayed than normal include AMP, Rich Results / Structured Data, Hreflang, Index Coverage, & Mobile Usability.
Google: We Not Use isRelatedTo & isSimilarTo Product Schema
Google’s John Mueller said on Twitter that Google does not currently use isRelatedTo or isSimilarTo schema for product schema in web search. He said as far as he knows, they do not use it.
Google Listens & Responds To A Site That Lost 60% Of Their Traffic After An Algorithm Update
In this mornings hangout with Google’s John Mueller, one web site owner who lost 60% of his traffic over a Google search algorithm update several months ago asked John what he should do. The interesting thing, John did bring his detailed examples to th…
Google Supports Noscript Tag For Images But Not Sure About Web Content?
Yesterday at PubCon, Gary Illyes from Google said you can use the noscript tag as a way to give Google more content around your lazy loaded images. I was always under the impression that Google ignored the noscript tag, at least for the past few years…