Category: Google Search Engine Optimization

For the past few weeks, Google has been having issues indexing or ranking Google News publishers content in Google web search and news search. Google’s Lisa Wang has said numerous times they fixed the issue, only to have to come back in and discover mo…

This is probably obvious to most of you but Google’s John Mueller said on Twitter that Google does not index redirects. Meaning, if you redirect page A to page B, any content that might be on page A is not indexed, instead GoogleBot just does a hop, s…

We’ve covered this numerous times but hey, Google had to chime in again about the topic of domain name registration length and the expire date of a domain name not being used as a ranking signal by Google’s search algorithms once again.

In Google Search Console, did you ever see the “discovered but currently not indexed” notice regarding your index coverage status report? Google says in their help document that it might be related to an overloaded server, but Google’s John Mueller sa…

Back at SMX East, Fili Wiese spoke about Google manual actions. He said while he was at Google years ago, he was tasked in writing Google’s internal documents around search quality. He said based on his memory, those docs are a mirror on some level to…

Since I posted about the the story the other day that Google does not use the BBB, Better Business Bureaus score or reviews as well as other third-party trust sites in their ranking algorithm it caused a lot of interesting and unexpected debate in the…

I feel like Google has to spend more time telling SEOs to stop obsessing about specific details then helping with technical SEO issues and I called it with this one. Google’s John Mueller had to say in this mornings hangout “quality rater guidelines i…

The other day, Google launched a new portal named web.dev that pretty much has lighthouse, another Google tool, results for your audit. One of the lighthouse results is an SEO score. So I asked SEOs, should Google be scoring their SEO this way?
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Google has added to the Google Search Console performance reports a filter under the “search appearance” filter for both event listings and event details. This is a new filter to help you see how well your event markup is performing in search.

Google’s Lisa Wang said yesterday, about 12 hours ago, that they fixed the indexing issues some news publishers were experiencing. In short, news publisher’s content would not show in the web search results, for hours and sometimes days, after the con…

Yesterday I posted that John Mueller of Google said to a publisher that they shouldn’t worry about links and just link naturally. Then people started getting upset with Google about the nofollow link attribute and why Google has it at all. John Muelle…

Google’s John Mueller clarified in yesterday’s webmaster hangout video that while Google does look and read the alternative image attribute (alt tag) for use on web search, it plays a small role there. It is more heavily used by Google in image search…

Google’s John Mueller confirmed yesterday in a video hangout that Google does not use the BBB, Better Business Bureaus score or reviews as well as other third-party trust sites in their ranking algorithm. So all that talk about making sure you have a …

Google just wants you to link naturally and not worry about linking out. If you want to link to a site because it is something your readers would find useful, then link away. John Mueller from Google said on Twitter “Just link naturally, no need to d…

In the past few days there has been an uptick in complaints from Google News publishers around Google not indexing their new news content. Gary Illyes from Google did a rare appearance on Twitter to say he passed along the feedback to the Google News …

Google has launched on web.dev a beta of various web site reporting tools that show you how well you are keeping up with best practices around your web site. Google said “With actionable guidance and analysis, web.dev helps developers like you learn a…

Google seems to have just rolled out a redesign for their Google PageSpeed Insights tool. The new design shows a lot more graphical reporting, the speed score uses lab data analyzed by Lighthouse and Google is showing a lot more detail. In addition, sc…

Google’s Danny Sullivan responded to one of the complaints about the quality of the search results after the Google Medic Update (not an official name given by Google) around drugs and supplemental drug searches yielding spammy and broken search result…

A couple weeks ago Danny Sullivan from Google asked SEOs about providing feedback on how Google shows the search results, the snippets, links, structured data, etc. Now he shared a photo of a large meeting with that team reviewing all that feedback. …

Google confirmed with Search Engine Land the other day that they are experimenting with showing multifaceted featured snippets on desktop search, it was rolled out for mobile search some time ago. A couple weeks ago we saw some people seeing it and no…