Category: Google Search Engine Optimization

Just about two years after Google announced their mobile-first indexing initiative, to crawl the web as a mobile device first versus crawling the web as a desktop device, Google hit a major mile stone. Over 50% of the search results Google returns glo…

There is so much paranoia around linking in the SEO community that some questions seems a bit overboard to me. For example, someone asked if it is okay to create a page showing the company’s media mentions and link to them or will Google frown on that…

It looks like Google is taking a jab now at third-party link audit tools now. John Mueller from Google said on Twitter that if a random tool can figure out if a link is a bad link, then Google’s own algorithms can probably detect these bad links and th…

Google’s John Mueller said that when it comes to links within iFrames, Google can interpret those links in multiple ways. So if you want Google to follow a link a specific way, then don’t set up your links in a way that can confuse Google.

It has been a while since we talked about the Google Medic Update, the big August 1st update, that seemed to have been one of the largest core ranking updates from Google this year. John Mueller from Google chimed in about it on Reddit basically sugge…

Google’s John Mueller said it again, you can ignore negative SEO threats, attacks, blackmail and other manipulative attempts to get you to do something you do not want to do. John simply said on Twitter “You can just ignore it.”

As expected, yesterday, Google officially moved several of the old Google Search Console reports to the new interface. The specific reports moved include AMP, Index Status, Links, Manual Actions, Mobile Usability, Rich Cards, and Search Analytics. Eve…

Remember, for the past year or so, there has been a bug where the old Search Analytics report in the old Search Console did not match the new version called the Performance report. Specifically, the report was a day off as we covered here and before. …

I know this is obvious for most of you but while Google Ads (AdWords) has a way to exclude your site for coming up in the search results for specific keywords, Google organic search does not. You cannot tell Google, please do not rank my site when peo…

The other day I reported that Google said in most cases it is perfectly safe to ignore, not act, on bad links pointing to your site. That caused a bit of a ripple through the link building, well, the nofollow, SEO industry. John Mueller from Google ha…

We’ve all seen examples of Google showing too many search results from a single domain name for one query. But here is one where the search results are simply really not that diverse. And the query itself is not that incredibly obscure.

Since before October we have been covering issues uncovered by news publishers that their content is not being properly indexed and ranked in both Google News and Google web search. Well, after Google said they fixed it numerous times, there are still…

Since the Penguin 4.0 update Google devalues bad links versus demoting the pages they link to. So when John was asked why Google Search Console doesn’t have a way to notify webmasters of bad links pointing to their site, John said “If we recognize the…

Google’s John Mueller said that moving to a new hosting company doesn’t cause ranking declines. Of course he means if the new hosting company doesn’t prevent GoogleBot from crawling your site. But in general, moving hosts doesn’t have a negative impact…

Back in January, we reported that when you look at the new Google Search Console Performance report and compare it to the old Search Analytics report, they do have the same data but the day they plot the data is a day off from each other. With Google s…

Google posted on the data anomalies page that Google Search Console AMP error reporting starting today, December 10th, will become more generic in nature. Specifically Google said “AMP enhancement report will now combine some over-specific issue types …

Google’s John Mueller had to say on Twitter that people scraping your content is not a signal that Google will rank your content better. John Mueller said “Scrapers copy all kinds of content without judging the quality, so I don’t think that would be …

Google has posted the date of December 13, 2018 as the date they will be removing some of the old Google Search Console reports. The reports are already replaced by similar reports in the new Google Search Console.

Google’s John Mueller said it again, do not worry about words or keywords in the URLs. John responded to a recent question on Twitter saying “I wouldn’t worry about keywords or words in a URL. In many cases, URLs aren’t seen by users anyway.”

Google announced audio news for the Google Assistant. This is not speakable markup or YouTube videos playing on the Google Home Hub, this is real audio news, like broadcaster, podcaster, etc that produce audio form content.