Category: Google Search Engine Optimization

Google didn’t like that the SEO community was going with the Florida 2 name, so they decided to tweet out that they are going to be calling it the “March 2019 Core Update.” Can they do that?

Here is another video from Google’s Martin Splitt from their JavaScript SEO series. This one is named Essential JavaScript SEO tips and provides basic SEO techniques for JavaScript sites & web apps. This is the first video in the series that goes into more technical detail behind the more complex aspects to JavaScript and search.

A week ago we reported that the in-depth articles in the Google search results mysteriously went away. I asked Google about it and they told me they really didn’t – Google’s statement was “When relevant, we do and will continue to surface high-quality…

I must have covered this topic a few times but here we go again, Google has said numerous times that the search quality raters they hire as consultants do not directly influence their search rankings. An article was highlighted yesterday but some folk…

Google’s John Mueller said on Twitter that if you cannot have a clean header in your source code where Google can fully interpret the hreflang, then you are out of luck. Google said either fix the issue with your header or you really cannot depend on …

Yesterday, as we covered, Google posted helpful information around how, when and why Google shows dates in the search results snippets. They provided best practices and tips. But Danny Sullivan of Google came in later to explain they didn’t simply po…

Since Google began showing dates in the search results snippets many have noticed Google pull the wrong date from time to time. Some of it is due to publishers intentionally tricking Google but most of the time, it is Google just getting it wrong. Go…

We knew it was coming by the end of this month but now we have a specific date. March 28, 2019 Google will close Property sets, which has now been officially replaced by Google’s Domain properties.

I am not sure if this is new, it may be from the late 2018 Google change but Google can now let you see all the products within a collection when Google shows a products carousel in the knowledge panel.

Google’s John Mueller said on Reddit this morning that he believes that all sites running a separate mobile URL for their mobile site solution should work on moving those implementations to a responsive site design instead. He said that mostly because…

Duane Forrester, a former Bing representative and experience SEO who is very well respected, supposedly said at PubCon that Wikipedia’s traffic dropped by 21% after Google launched their featured snippets.

As you know, Google’s Martin Splitt has been producing a series of videos around JavaScript and SEO. So far we saw an introduction video and how Google indexes JavaScript. The next video is also basic and describes what type of sites with JavaScript G…

I was not at PubCon yesterday for Gary Illyes of Google’s keynote but I was watching the Twitter stream and to me, it seems his presentation was mostly focused around image search. This was not a surprise based on Google’s recent communication efforts …

Google’s John Mueller said again that there is no specific SEO benefit for hosting your images on your own domain name. You can host them on your domain name or host them on another domain name, it shouldn’t image how well that image ranks. But John d…

I sound like a broken record but I am once again seeing chatter and signals of yet another Google search ranking algorithm update. This one starting around March 5th and continuing through today. There is chatter in the WebmasterWorld forums and also…

Google’s John Mueller said on Twitter that it is fine for multilingual sites to use the same image and image source URLs for translated pages but the alt attributes for those images should be localized and translated into the local language.

Do you not rank for your own brand name in the Google search results? So if your company name is something unique and weird, maybe like RustyBrick and you search Google for [rustybrick] do you not rank number one for your own name in Google?

Not everything in the world is black and white, that includes the SEO world. Someone pointed John Mueller of Google to, what looks like a PR reporting tool, and suggested it was used to manipulate Google’s guidelines and buying links. I am not sure, I…

Google’s John Mueller said you won’t trick Google’s spam algorithms by setting up a similar domain, building spammy links to that domain and then redirecting that domain to your main domain. It won’t work – he said “you might as well skip the detour, it’s just as obvious to the algorithms & spam team.”

Google’s John Mueller said on Twitter that Google ignores keyword spam in CSS files. He said “we ignore that.” “Use IDs & class names however you want. (I’m pretty sure this never had any effect on any search engine,)” he added.