Category: Google Search Engine Optimization

Martin Splitt from Google announced while at Google I/O yesterday that they have updated the Google Code lab not to just support structured data but also single page apps (SPAs) and dynamic rendering. Code lab is a solution that walks you through ste…

Probably the biggest news for the SEO industry out of Google I/O yesterday was that Google said Googlebot is now evergreen, meaning it will stay up-to-date with the latest version of Chromium, their popular Chrome browser. This brings thousands of new…

With the big news around Googlebot now being evergreen and running the latest version of Chromium and thus being able to access 1000+ new features on web pages, you’d think we’d see it. But no, we don’t see it yet and no – the mobile-friendly test and…

At Google I/O they demonstrated a new report within Google Search Console named the Speed Report. It is currently in beta or experimental mode but they showed some screen shots of it in action.

Google announced it a year ago at Google I/O 2018 but didn’t launch FAQ and How-to structured data until a year later at this years 2019 Google I/O event. It comes with new rich results and new Google Search Console enhancement reports.

Google launched the evergreen GoogleBot, a GoogleBot that will be up-to-date with the latest version of Chrome. A GoogleBot that can access all the latest modern web browser features. A GoogleBot with less limitations. I’ve been updating the original…

Google launched a new portal named How News Works on Google. This is similar to the How Search Works portal Google launched in 2013 and revamped a couple times but now for news.

Just like you can sometimes see listings in Google search for URLs that are disallowed, those URLs can also “collect” links in Google search. What this means is that while Google is not authorized to crawl the URL, if people are linking to the URL, Go…

Google’s John Mueller said on Twitter that “learning how information retrieval algorithms work will be useful, even if it’s not used 1:1 in the same way.” This comes after he said that focusing on tf-idf algorithms and the metrics there may be short-si…

I am hearing reports of the change of address tool in Google Search Console is not working. I personally did not try it, it is one of those things that you don’t want to play around with, but Tom Brodbeck shared a screen shot of it not working.
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Google has announced with a video on the Google Webmasters YouTube channel a new video series named SEO mythbusting. The trailer for the series looks awesome and fun – but let’s see what the actual videos include and if they include anything too reve…

Google announced three new reports to Google Search Console yesterday. They include uparsable structured data report and two enhancement reports (a) sitelinks searchbox and (b) logo enhancement reports.

It has been a while since we talked about Google’s mobile-first indexing initiative and the last we know is that over 50% of Google’s index is built through mobile-first indexing. But since then, I haven’t seen many notifications from webmasters of a …

Google’s John Mueller posted one of his classic tweets the other day around links. He said to an established SEO when he was asked which links should they disavow. John said “If it’s not obvious to someone like you, then those links are probably neith…

I was asked by someone on Twitter last week if Google is more buggier than normal these days, with the indexing bugs, Search Console issues, cache date issues, mobile-friendly notices and the list goes on and on for April. So I flipped the question ov…

I was confused as to why Google Search Console lost 16-days worth of data if the indexing bug lasted from April 5th to April 11th. Furthermore, if the indexing bug started on April 5th, why did Search Console have data loss from April 9th through Apri…

Yesterday we reported that Google Search Console had yet another bug, this time with your manual actions disappearing without any good reason. Google fixed the issue within 24 hours and if you had any manual actions that were gone yesterday, they are …

Just when you thought the bugs were over, we have a new batch of them within Google Search Console. This one is specific to the manual actions viewer. Google’s John Mueller confirmed this morning after numerous reports starting yesterday afternoon tha…

Remember those Google Search Console bugs that we thought was related to the indexing issue? Google said it was resolved mostly with the exception of the backlink report, which should be resolved soon. Well, resolved means that the data was completely…

One of the biggest complaints I see from newbies in SEO is that it is impossible to call someone at Google and get an answer on why their rankings are not doing well in search. You and I know, Google doesn’t do one on one support but it is hard for pe…