Category: Google Search Engine Optimization

Google keeps saying the same thing over and over again regarding their communication around the rel=prev/next blunder. Simply that nothing has changed, to do pagination just like you always have been doing and that is it.

Google’s John Mueller said on Twitter that Google doesn’t have an organic traffic budget that will stop sending a site traffic once it reaches a certain number. He said “we try to show pages in search when our algorithms think they’re relevant, not ba…

As you know, Google told us they just realized that rel=next and rel=prev is no longer supported for the past year or so. Yea, I know. So now what? How do you ensure Google can find your paginated content? How do you communicate to Google a series of…

Google has released their annual web spam report and I just love comparing the previous year report to this one. Here are some of the highlights from the report, including Google sent 4 million manual actions in 2018, where sent 6 million in 2017.
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We reported yesterday that you can now delete an XML Sitemap in the new Google Search Console. Well, it is a bit more than that. Google said on Twitter you can also open the sitemap content in a new tab, review granular details for sitemaps with error…

Yesterday during the webmaster hangout, I noticed that the documentation on “Indicating paginated content to Google” that talks about rel=next/prev is now gone, 404ing. Also, the blog post about it from 2011 in bold reads at the top “Note: The informa…

Google has released another video around JavaScript and SEO, this one on how to do testing and debugging to make sure your JavaScript web site is performing well in search. He goes through using the mobile friendly test, Search Console and Lighthouse …

Google’s John Mueller said in a webmaster hangout yesterday that it is really important that when you use structured data for video content, you use the right markup based on it being either recorded video or live stream video.

You can now remove your XML Sitemaps from the new version of the Google Search Console. Pedro Dias first spotted this and posted about this on Twitter. You can go to your Sitemap report and click on a sitemap you want to remove, then the three dots to…

Yesterday I covered that Google said that their neural matching AI has nothing at all to do with the March 2019 core update, nor any previous updates. But this concept of neural matching seems to confuse not just SEOs but also Googlers – so I thought …

Google’s John Mueller for the first time addressed the latest Google algorithm update, the March 2019 core update, that touched down on March 12th. He was asked if it was a softening of the August 1st core Medic update. He said he doesn’t know but gen…

Google has posted a survey asking SEOs, webmasters, developers, etc to let Google know which Search Console API features they want that is currently not available. Mariya Moeva posted the survey on Twitter and wrote “site owners, SEOs, and developers!…

Emotions often get in the way of objective and clear thinking, that is why Google builds robots and algorithms to have no emotion. Well, at least not the emotion of anger. John Mueller of Google said Google’s algorithms don’t get angry at web sites.
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I felt it was important to make sure you all read my article on Search Engine Land with statements from Google around the March 2019 core update that started on March 12th. In that article, Google responded do a number of questions we sent them and so…

Google didn’t like that the SEO community was going with the Florida 2 name, so they decided to tweet out that they are going to be calling it the “March 2019 Core Update.” Can they do that?

Here is another video from Google’s Martin Splitt from their JavaScript SEO series. This one is named Essential JavaScript SEO tips and provides basic SEO techniques for JavaScript sites & web apps. This is the first video in the series that goes into more technical detail behind the more complex aspects to JavaScript and search.

A week ago we reported that the in-depth articles in the Google search results mysteriously went away. I asked Google about it and they told me they really didn’t – Google’s statement was “When relevant, we do and will continue to surface high-quality…

I must have covered this topic a few times but here we go again, Google has said numerous times that the search quality raters they hire as consultants do not directly influence their search rankings. An article was highlighted yesterday but some folk…

Google’s John Mueller said on Twitter that if you cannot have a clean header in your source code where Google can fully interpret the hreflang, then you are out of luck. Google said either fix the issue with your header or you really cannot depend on …

Yesterday, as we covered, Google posted helpful information around how, when and why Google shows dates in the search results snippets. They provided best practices and tips. But Danny Sullivan of Google came in later to explain they didn’t simply po…