Category: Google Search Engine Optimization

I am highlighting this twitter exchange because it down right confuses me. Kenichi Suzuki, a well seasoned SEO, asked John Mueller if a site that was well prepared for mobile-first indexing has not moved over yet, should you be concerned? John said t…

Google’s John Mueller hinted this morning that no additional legacy Google Search Console features will be turned off. He said “If we thought it wasn’t important, we would have turned it off already.” That kind of implies that the remaining features …

Martin Splitt had a chat with his colleague at Google Dion Almaer the Director of Web Development Ecosystem about SEO and the future of the web. It was an interesting high level chat that talked about PWA/desktop site/AMP, tools, web components and vir…

John Mueller from Google posted on Twitter just a couple of minutes ago “Uh oh, Gary has a new idea…” So maybe something new is coming from Google that SEOs might not like or maybe John is just messing with the SEO community or maybe it is both?
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Google posted this morning that they are going to stop unofficially supporting the noindex, nofollow and crawl-delay directives within robots.txt files. Google has been saying this for years actually and hinted this was coming really soon and now it i…

With Google aiming to make the robots.txt exclusion protocol a standard, they proposed some changes and submitted them the other day. Now, Google updated their own developer docs around the robots.txt specification to match. Here is a list of what has…

Google’s webmaster channel is on a series of posts every hour around the Robots Exclusion Protocol – in short, an hour ago, Google announced that after 25 years of being a de-facto standard, Google has worked with Martijn Koster, webmasters, and other …

Google’s John Mueller said something very true on Twitter, he said “Sometimes even posts from 2014 are relevant.” “The date is not the only ranking factor,” he added. But the issue is, the example given is really not the case and that article is really…

Google’s John Mueller addressed the topic of sites leasing or renting out subdomains off of their main domain and letting third-parties put their content on those subdomains in an effort to rank better in Google and sell more. John didn’t call it spam…

Google’s John Mueller confirmed on Twitter that it may be worth looking into compressing your HTML and CSS. He said “Sometimes minifying HTML & CSS can reduce the size of the files, so it can certainly be worth looking into that,” when he was asked if it can help with SEO or rankings.

You all know I love GIFs and now Google is making it easier than ever to share GIFs that you find in Google Image search. I personally cannot replicate the feature on my iPhone on any browser but Google said it was here.

Google’s Martin Splitt and Jason Miller, a Senior Web Developer Programs Engineer at Google, got together to create a video on the challenges around using web frameworks and how that may impact your SEO efforts.

Gary Illyes from Google confirmed yesterday that GoogleBot does not support HTTP pipelining. The truth is, most modern browsers don’t support it either by default. HTTP pipelining is a technique in which multiple HTTP requests are sent on a single TC…

John Mueller of Google was asked about doing site migrations and if it can impact your SEO. The short answer is that it can impact your SEO but if you do everything correctly it can be a matter of days until everything is back to where it was prior to…

Google is now sending out newish, not 100% new, alerts for changes in your top queries for your site. This is an email from Google Search Console that will show you either large increases or decreases in your ranking positions according to Google Searc…

Dave Cain posted a screen shot on Twitter of Google showing him the people also search for buttons under a snippet but in this case they were stacked up on top of each other instead of a carousel format.

Google has added mobile-first indexing information including if you are on mobile-first indexing, if so, when you switched over and so on, to the toolsets and reporting within Google Search Console. This was announced on Twitter and aims at helping we…

Google announced yesterday that they have deprecated support for social profile markup specifically for the knowledge panels. Instead Google said you can either claim your knowledge panel and/or let Google figure it out without the markup.

Gary Illyes from Google said that XML Sitemap files do not directly impact your rankings in Google Search. This is not new news but I like how he said “No, not direct anyway” to answer the question.

Google’s John Mueller hinted that Google may be bringing the full page from top to bottom as Google renders it in the testing tool’s screenshot section. John said on Twitter “I understand the desire to check full pages, & we’re looking into getting that, but a browser should get pretty close nowadays.”