Category: Google Search Engine Optimization

A change is coming to Google Image Search on desktop later this week. You know that little label you see in the bottom corner of an image when you mouse over the image thumbnail in the search results? It shows the dimensions of the image… Well, that…

Google just announced it has made some seriously big improvements to the data exports within Google Search Console. Google said that you will “now be able to download the complete information you see in almost all Search Console reports (instead of jus…

Bill Slawski posted about a new Google patent application filed in August of 2018 that was just revealed last week named Website Representation Vector to Generate Search Results and Classify Website. This patent can explain a lot around the August 201…

Danny Sullivan at Google again explained what the role of the search quality raters are. Again, for those who do not know, Google search quality raters are not Google employees, they are third-party contractors. They grade search results and the sites …

John Mueller from Google said just because a web site was once penalized, it does not mean it cannot be penalized again for the same issue. It is not like when you get a specific virus, that if you survive it, you become immune to getting that specific…

Gary Illyes from Google came on to Twitter for a brief moment to share a PSA about 429/503 HTTP status codes. He said while you probably know 429/503 HTTP status codes will slow GoogleBot’s crawling activity, what you might not know is that if those …

John Mueller from Google posted a mindful and useful response on Reddit mostly around where to start with hreflang. He said “It’s easy to dig into endless pits of complexity with hreflang.” “My recommendation would be first to limit the number of pages you create to those that are absolutely critical & valuable,” he added.

In 2012, 2017 and 2018 Google said they do not use the BBB (Better Business Bureaus) rating of a business as part of its search ranking factors. Well, Google had to say it again, this time in 2020. Danny Sullivan of Google said on Twitter “No, we don…

Danny Sullivan from Google said that while its search systems are not looking for EAT specifically, Google does hope the outcome of the search results that the algorithm outputs “align with what a good human EAT assessment would be.”

Google has added two new features to the change of address tool in Google Search Console. The one helps you validate your move with redirect validation. The other feature reminds you, or someone else with Search Console access, that the site is moving…

John Mueller of Google was asked if there is a difference between a Google broad core update and a Google core update. John responded “I imagine that’s generally the same.” I suspect they are.

I don’t think I’ve seen this before in the Google search results. A snippet that shows “uploaded by” next to an organic search result listing. This was shared by Ryan Clutter on Twitter and it is hard to know exactly why this is shown. It seems like …

John Mueller from Google posted a short, less than two minute video, for the #AskGoogleWebmasters series on YouTube around dealing with webspam manual actions from Google. In short he said if you are not sure what to do with a webspam manual action, th…

Google wants the AMP version of your page to be equivalent to the main mobile version of that page. So if your page has a comments area, Google would like to see those comments in the AMP version as well. But technically, John Mueller said, Google wo…

Google’s John Mueller said on Twitter that text within an image’s alt attribute is generally seen as text “as a part of the page where the image is embedded.” If that text is within an H1 tag, then Google will also see it as part of the H1.

Google’s John Mueller added some clarity around how Google processes links within a disavow file. He said on Twitter that the disavow file is “processed immediately and taken into account as the URLs are recrawled.”

Google’s John Mueller said on Twitter that it doesn’t matter what slows down your pages, if your pages are slow, they are slow. So if it is a Google product, like Google Analytics, Google Tag Manager, AdSense, Ad Manager or something else Google offers…

Google’s John Mueller was asked if it would be helpful for you to implement Dublin Core schema on your pages. John Mueller responded on Twitter “I’d just use normal titles & descriptions.”

Here is an interesting move by Google. Google updated its improve your local rankings help document to show an example of how keywords in your business description can help improve your local rankings. But local SEO experts say that is not how it work…

Google has posted in the Search for Beginners section of the Google Webmaster YouTube channel an SEO Explained video. This video goes through the basics of SEO including on page SEO, multimedia SEO, black hat SEO and how to use Search Console and more…