Category: Google Search Engine Optimization

Martin Splitt from Google clarified that if Google sees in the initial HTML a noindex; it won’t be able to process any meta robots changes or information from within your JavaScript. Martin said “I tested if we process changes to the meta robots in JS…

In January Google started to display favicons in the desktop search results, only to mostly remove them a month later after a lot of criticism. But since then Google has been testing showing these favicons to a limited number of searchers and they con…

Google’s John Mueller responded to a thread on Reddit saying that having too many heading sections, like as deep as H6, can be a waste of time for SEO. He said “Having this many sections is almost never going to make sense, and changing anything in th…

Google’s John Mueller said when it comes to hreflang implementations and translating your pages, it is better to do less than more. He said 140 regions seems like way too much, he said on Twitter “I’d recommend limiting yourself to the number of regio…

Google now supports new schema markup for COVID-19 announcements around government benefits. This is in the realm on GovernmentService schema where you can add schema that documents a service provided by a government organization, e.g. food stamps, ve…

Google announced a new YouTube series, Google Webmaster Conference Lightning Talks. This is to provide Google Webmaster Conference event-like content, in shorter form, since we cannot go to events in the near term.

Google’s John Mueller said it is good practice to specify a rel=canonical. John said this is regardless of framework and is espesially true when “you have preferences regarding the URL shown.”

In February, Danny Sullivan said that that Google’s “systems aren’t looking for EAT.” “There are many different signals that, if we get it right, align with what a good human EAT assessment would be,” he added. In March, nice find Marie Haynes, Google…

Martin Splitt from Google said Google may decide to one day drop support reading the content within the noscript tag for images. He said Google currently does not support it for anything but images, but it may decide to stop supporting it as well for …

Now, if I understand John Mueller’s tweet correctly, I think he is saying that one visible sign that Google thinks you have a purely flat site architecture is when your site does not show Sitelinks for his name.

Google’s John Mueller was asked if Google is perhaps throttling, holding back on, crawling sites fully during the coronavirus outbreak. In short, John said no – but he said if your server cannot handle the Google load, Google will slow down crawling -…

Have you ever received a manual action for a client that did not contain sample URLs? This can happen and Google’s John Mueller said “It can happen, it depends a bit on the kind of issue & the site.”

A few months ago, Google launched a new feature in Google Search Console named removals. Since it is pretty new, I figured I’d share a video from Daniel Waisberg of Google showing off this feature.

Danny Sullivan from Google said that any site is able to use the SpecialAnnouncement structured data on their web sites, assuming it is used for COVID-19 or related content. I assumed it was just for official medical and health organizations but I gue…

This morning I woke up to a nice surprise, Google has started a new series on the Google Webmaster Blog for SEO case studies and success stories. The goal, “help with convincing a boss’ boss that investing in SEO or implementing structured data can be…

A week or so ago, I asked Google’s John Mueller in a video hangout if it is possible that the changes in searcher behavior we are seeing are influencing the overall Google search ranking algorithm. We have been seeing a lot of fluctuations in Google se…

A week ago we we reported that Google has new structured data named SpecialAnnouncement that some sites can use to markup their Google search results. Well, Google didn’t write a blog post about it until Friday afternoon and it isn’t live yet. Danny …

For as long as I can remember, Google has always said it has to crawl, index and rank and imperfect web. That means broken markup, grammar and typos, sites not built with accessibility in mind and so forth. John Mueller of Google was asked if he think…

Google’s John Mueller was asked if Google is filtering out web sites for searches related to the coronavirus. John said no, he isn’t “aware of anything where we’re manually filtering out sites specifically around health terms.” He did say that Google…

As part of the structured data specific to COVID-19 announcements that we covered the other day, Google has launched a new beta tool for posting an announcement to your search results listing using Google Search Console.