Category: Google Search Engine Optimization

Google’s John Mueller was asked about premium indexing on Twitter and he responded “There’s no “premium” indexing on Google’s side.”

Let’s say you have a large site and you have FAQs throughout the site. Sometimes you might decide to answer the same question in multiple FAQ pages just because it is useful for that user reading that specific FAQ page. Well, if you do, don’t you dar…

Google’s John Mueller was asked for tips and advice around getting a blog with thousands of pages deeply indexed. He was asked if he has any pagination tips. John responded “Use categories or tags to cross link so that you have a handful paginated pages per type, from where you link to the blog posts. Keep a good & balanced hierarchy, not too flat, not too deep.”

Every now and again you hear these SEO myths that just surprise me. Here is one, where someone was told that the placement of the company logo in a design impacts SEO. The feedback the designer got was that placing the logo in the middle of the head …

Google has added another Google Home Hub and smart display feature to the Google rich results test. You can now see a preview of your how-to rich results in the tool. Here is a screen shot from Google via Twitter.

John Mueller of Google said on Twitter that he wouldn’t lose sleep over others scraping your copyrighted content. He said “there’s a lot of scraped content out there which has minimal visibility, it’s not always worth losing sleep over it.”

So the big nofollow link attribute change is coming March 1st, which is this Sunday. But it seems like we shouldn’t really see anything happen on March 1st, at least based on how Gary Illyes and John Mueller of Google are both saying we shouldn’t see a…

Google is sending out notifications for mobile-first indexing issues detected on your site. And in that notification it says “Google expects to apply mobile-first indexing to all websites in the next six to twelve months.” Yes, probably by the end of…

There have been some discussions about Google penalizing guest blog posts or a spike in unnatural link penalties. They were wrong. Gary Illyes from Google said “no” there was no change, adding “I don’t know of any specific campaign run recently, but t…

An unnamed Google employee posted an FAQ around that new Google Image license metadata for the licensable label on images. The Googler said that the “FAQs listed below where you can also submit feedback or additional questions if you need help to trou…

Gary Illyes from Google said on Twitter a “site being “tainted” after a manual action is a SEO myth.” He said once you “you request a reconsideration request and if successful, you’re off the hook.”

I often give this fluffy advice that you should “build a site and content that Google is embarrassed doesn’t rank well for the queries they deserve to rank for.” Well, here is an example of that advice working. John Mueller of Google has watched a si…

Google’s John Mueller said that in 2020 does “use PageRank internally.” He added that it is one of among many other signals Google uses. But Google does not use domain authority, a metric from Moz, he had to say again.

A change is coming to Google Image Search on desktop later this week. You know that little label you see in the bottom corner of an image when you mouse over the image thumbnail in the search results? It shows the dimensions of the image… Well, that…

Google just announced it has made some seriously big improvements to the data exports within Google Search Console. Google said that you will “now be able to download the complete information you see in almost all Search Console reports (instead of jus…

Bill Slawski posted about a new Google patent application filed in August of 2018 that was just revealed last week named Website Representation Vector to Generate Search Results and Classify Website. This patent can explain a lot around the August 201…

Danny Sullivan at Google again explained what the role of the search quality raters are. Again, for those who do not know, Google search quality raters are not Google employees, they are third-party contractors. They grade search results and the sites …

John Mueller from Google said just because a web site was once penalized, it does not mean it cannot be penalized again for the same issue. It is not like when you get a specific virus, that if you survive it, you become immune to getting that specific…

Gary Illyes from Google came on to Twitter for a brief moment to share a PSA about 429/503 HTTP status codes. He said while you probably know 429/503 HTTP status codes will slow GoogleBot’s crawling activity, what you might not know is that if those …

John Mueller from Google posted a mindful and useful response on Reddit mostly around where to start with hreflang. He said “It’s easy to dig into endless pits of complexity with hreflang.” “My recommendation would be first to limit the number of pages you create to those that are absolutely critical & valuable,” he added.