How to document your SEO strategy
Learn what makes a successful SEO strategy and why documenting it can help you gain buy-in, set realistic goals and streamline your efforts.
Report: Google Search traffic and queries not impacted by new competing AI search engines
New data from Datos’ clickstream panel analyzed by Sonata Insights showed Google traffic grew over the year, despite all the new AI competitors.
The restaurateur: A new essential human role in PPC and digital marketing
See how AI is redefining digital marketing and the vital human roles of teacher, doctor, pilot and restaurateur in successful PPC management.
10 advanced strategy ideas for Google Ads
Discover 10 key tactics to optimize your Google Ads campaigns, whether you run large ecommerce accounts or low-volume B2B campaigns.
Bing Search Ranking Algorithm Update Around May 29th? Microsoft Says No.
Microsoft looks to have pushed out a Bing Search ranking algorithm update around May 29th. I don’t track Bing Search ranking volatility that closely anymore but Glenn Gabe looked back at some data and believes that around May 29, 2024, there was a big…
Google Does Not Handle HTTP RateLimit Header Fields
Google seems to know handle or obey the RateLimit Header Fields for HTTP. Mike Blazer asked John Mueller from Google about this and John said he never heard of it, so he assumes Google Search does not handle it.
Google Removes See Results About Title From Mobile Search Results
Google has dropped the title from the “see results about” disambiguous search feature in the mobile search results interface. The feature is still very much alive, but on mobile search, Google removed the title of it and just shows the feature. On desk…
Google Shopping Product Images Showing User Review Images
Google seems to be showing photos from reviews from actual users in the Google Shopping product image carousel. So when you click on a product listing and then swipe through the images, you may see actual photos submitted by users from their reviews.
Google Local Knowledge Panel Interactive Card Interface
Google seems to have launched the interactive knowledge panel layout for local knowledge panels in Google Search. This design is from a couple of years ago but now seems to be rolling out for the local version of knowledge panels.
Introducing recommendations in Google Search Console
This post announces Search Console recommendations, a new feature that provides websites with optimization
opportunities and suggests actions they can take to improve their presence on Google Search.
Google Ads introduces new consent settings tab in Data Manager
Google allows advertisers to separately manage consent for website data and imported/uploaded data, now available in select accounts.
Daily Search Forum Recap: August 2, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
There is a Google Ads reporting outage that has been going on for a while now…
11 local SEO tools you should be using
From analytics to rank tracking, boost your local SEO with these tools. Learn how to use them effectively and understand their limitations.
Google Ads introduces new surcharges for specific jurisdictions
Google will introduce a 2.5% Digital Services Tax (DST) fee on Oct. 1 for ads served in Canada to cover regulatory costs in various countries.
Search News Buzz Video Recap: Intense Google Ranking Volatility, Deepfake Search Updates & Trump Autocomplete Tweaks
This week we covered how Google said the core update isn’t extremely far away. We also reported on super intense Google Search ranking volatility change later this week and then the ongoing volatility with Google Search over the past few weeks…
How to build lasting relationships with SEO clients
Strategies to avoid SEO client churn, from setting expectations and delivering value to building enduring business relationships.
August 2024 Google Webmaster Report
Here is the big monthly Google webmaster report, where I catch you up on what changes with Google Search related to Google updates, ranking volatility, SEO, Search Console, UI changes, local and much more. This month we had intense ranking volatility …
Google Local Service Ads Automated Lead Dispute System
A few weeks ago, Google announced it is doing away with how it does credits and disputes for Local Service Ads and is switching to an automated system. It seems like that system is now live, up and running.
Google Ads Tacks On Canadian Advertisers A 2.5% Surcharge
Google notified advertisers in Canada they are charging a 2.5% surcharge on top of everything for buying ads on Google. This is on top of many of these advertisers losing the credit card payment option, which was as good as cash for many of them.
Separate Ad Group In Google Ads Can Remove AI-Theming
Ginny Marvin, Google’s Ads Liaison, said if you put similar keywords in separate ad groups that can essentially make both eligible to be considered for auction selection. It would essentially remove AI-theming (if that is a word) because they are in di…