Google: The Mobile-Friendly Algorithm Will Be Larger Than Panda Or Penguin
If you had any doubt how big and “significant” the upcoming mobile-friendly ranking algorithm will be for Google’s mobile results, you should remove those doubts now…
Google Strongly Encouraging Webmasters To Adopt Autocomplete On Forms For Mobile
Google says webmasters should implement autocomplete markup to improve mobile user conversions but does not go as far to say it will be a ranking factor.
The post Google Strongly Encouraging Webmasters To Adopt Autocomplete On Forms For Mobile appeare…
Landing Page Conversion: Organic & Content Optimization
Here’s a look at some of the ways search marketers can move to the next step of converting traffic by understanding options, page-level metrics, and the importance of testing.
Helping users fill out online forms
A lot of websites rely on forms for important goals completion, such as completing a transaction on a shopping site or registering on a news site. For many users, online forms mean repeatedly typing common information like their names, emails, phone numbers or addresses, on different sites across the web. In addition to being tedious, this task is also error-prone, which can lead many users to abandon the flow entirely. In a world where users browse the internet using their mobile devices more than their laptops or desktops, having forms that are easy and quick to fill out is crucial! Three years ago, we announced the support for a new “autocomplete” attribute in Chrome, to make form-filling faster, easier and smarter. Now, Chrome fully supports the “autocomplete” attribute for form fields according to the current WHATWG HTML Standard. This allows webmasters and web developers to label input element fields with common data types, such as ‘name’ or ‘street-address’, without changing the user interface or the backend. Numerous webmasters have increased the rate of form completions on their sites by marking up their forms for auto-completion.
For example, marking up an email address field on a form to allow auto-completion would look like this (with a full sample form available):
<input type="text" name="customerEmail" autocomplete="email"/>
Making websites friendly and easy to browse for users on mobile devices is very important. We hope to see many forms marked up with the “autocomplete” attribute in the future. For more information, you can check out our specifications about Label and name inputs in Web Fundamentals. And as usual, if you have any questions, please post in our Webmasters Help Forums.
Posted by Mathieu Perreault, Chrome Software Engineer, and Zineb Ait Bahajji, Webmaster Trends Analyst
SEO-friendly exit intent pop-up plugin for WordPress
If you are a WordPress site owner, designer, or developer looking to maximize the number of leads from your website using pop-ups, this plugin is for you.
Read the full article here SEO-friendly exit intent pop-up plugin for WordPress © Copyright 2006-2021 Shaun Anderson
SearchCap: Link Building In 2015, Google’s New Doorway Page Penalty Algorithm & Anna Atkins Google Logo
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The post SearchCap: Link Building In 2015, Google’s New Doorway Page Penalty Algorithm & Anna Atkins Google Logo appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
SXSW 2015: Shazam Partners With Brands to Simplify Search
Shazam’s chief product officer, Daniel Danker, spoke with SEW’s sister publication ClickZ at South by Southwest about a new feature on the brand’s app that will use images and audio for search.
Google to Improve Doorways Algorithm for Better Search Results
To minimize the impact of webspam, the search giant will adjust its algorithm for doorway pages.
What’s The State Of Link Building For SEO In 2015 & Beyond?
The rules regarding link building are seemingly always changing, so columnist Jayson DeMers lays out thoughts about what’s safe, what isn’t, and how you can hedge your bets.
The post What’s The State Of Link Building For SEO In 2015 & Beyond? appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google To Launch New Doorway Page Penalty Algorithm
Google will take algorithmic action on more doorway pages in the near future. The new algorithm adjustment will impact these pages trying to increase their search footprint.
The post Google To Launch New Doorway Page Penalty Algorithm appeared first …
An update on doorway pages
We have a long-standing view that doorway pages that created solely for search engines can harm the quality of the user’s search experience.
- Is the purpose to optimize for search engines and funnel visitors into the actual usable or relevant portion of your site, or are they an integral part of your site’s user experience?
- Are the pages intended to rank on generic terms yet the content presented on the page is very specific?
- Do the pages duplicate useful aggregations of items (locations, products, etc.) that already exist on the site for the purpose of capturing more search traffic?
- Are these pages made solely for drawing affiliate traffic and sending users along without creating unique value in content or functionality?
- Do these pages exist as an “island?” Are they difficult or impossible to navigate to from other parts of your site? Are links to such pages from other pages within the site or network of sites created just for search engines?
Posted by Brian White, Google Webspam Team
Google Panda – Notes On Making High Quality Websites in 2015
I write about my understanding about research I do. I cross reference that with observations I see (mostly looking at google.co.uk). I write it on my blog. People feed back. I learn and I keep notes… and the cycle continues. These notes are largely about dealing with Google Panda and Improving User Experience and what you […]
You can now hire me to help with your seo efforts, direct through my website. See http://www.hobo-web.co.uk/seo-audit/.
Duplicate Content SEO Advice From Google
Pages fare a better chance of getting top rankings in Google when they are original content, but you can use near duplicate content as a ranking strategy.
You can now hire me to help with your seo efforts, direct through my website. See http://www.hob…
2 Weeks to MarTech – See Who’s Attending
In just two weeks, the largest vendor-independent gathering of professionals at the intersection of marketing and technology will happen in San Francisco – MarTech: The Marketing Tech Conference. Join the 1000-strong community of marketing technologists and tech-savvy digital marketing leaders who…
Please visit Search Engine Land for the full article.
Google Logo For 216th Birthday Of Anna Atkins, The Botanist
Anna Atkins is getting some special recognition on the Google home page today, 216 years after her date of birth. The blue Google Doodle showcases leaves imprinted on a blue back drop…
Google Maps Business Phone Support Hours Reduced
Many local experts took notice that Google has drastically cut back on the hours they offer phone support to businesses for managing their Google My Business (formerly Google Places) local listing in Google Maps…
Google AdWords Speeds Up Data Freshness
Jon Diorio from Google announced on Google+ that the freshness and speed of the AdWords data is now much faster for search term, geographic performance and automatic placement stats…
Play The Google Suggest Family Feud Game
There is a new addictive search game out there now at googlefeud.com that is basically the game of Family Feud but based on Google Auto Suggestions.
You are able to pick a category and the game gives you a beginning of a search phrase…
