Google Maps To Get Shiny New Look & Feel
Google Operating System reported that Google is completely redesigning and revamping the Google Maps user interface and design.
It is a complete overhaul of the design…
Google Logo For Saul Bass, The Designer
Today Google has a special interactive and pretty neat logo, aka Google Doodle, for Saul Bass.
Saul Bass was famous graphics designer best known for his graphic work in films produced in the 1940s and 1950s. Specifically…
Google Webmaster Tools Reporting Stalled
Many many webmasters are complaining in the Google Webmaster Help forums that the reporting in Google Webmaster Tools specifically for the “Crawl Errors” section is stalled, delayed and not updating…
How to become an Influencer through Content and Relationship Marketing
Being an influencer has a lot of perks. Aside from being respected in your industry, it also opens a lot of opportunities for business/professional growth.
Prominence or an influential status is very important in online marketing, since it can almost always speed up the process of getting your audience/customers’ trust.
Google Defeated in Russian YouTube Censorship Case
A video flagged as illegal on YouTube by Russian governing bodies and taken down by Google was appealed in court, citing the censorship was unjust. Google was defeated. A Moscow court has ruled that the video will remain censored under the law.
SearchCap: The Day In Search, May 8, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: AdWords Ad Group Mobile Bid Adjustments Roll-Out Starts Today Google announced that ad group-level mobile bid adjus…
Can This Data Analysis Predict Which Google Products Will Close Next?
Data analyzed by Gwern.net predicts the Google products that are safe for now – including Google search, AdWords, and News. Google Glass is only is given a 50-50 chance of survival. And find out which products are most likely to shut down.
AdWords Ad Group Mobile Bid Adjustments Roll-Out Starts Today
Google announced that ad group-level mobile bid adjustments will start rolling out today and continue over the next couple of weeks in the Web UI. The added feature went live in the AdWords API last week. Like the elusive Keyword Planner that is rollin…
Enhanced Campaigns: New ‘Set Bid Adjustment’ Button Added For Bulk Edits
To make multiple bid adjustments for locations and dayparts without having to click into each target individually, Google has added a new “Set bid adjustments” button to the Web UI. The button is available when you are in the “All online campaigns” view, as well; so, you can…
Please visit Search Engine Land for the full article.
Yahoo Announces New Search Tools & Upgrades In Their Continued Battle To Win More Of The Search Market
Just a day after the story broke that Yahoo wanted out of their deal with Microsoft, Yahoo’s senior vice president of search Laurie Mann commented on new search tools and upgrades that are scheduled to launch over the coming months. According to an article in Bloomberg News, some of the…
Please visit Search Engine Land for the full article.
Pick up the Phone: Lessons We Can Learn from Public Relations about Outreach
SEOs and Public Relations professionals can sometimes have a contentious relationship. PR pros often feel like we’re encroaching on their territory, while as SEOs, we feel like we can add more value and ROI for clients with data-driven results. But PR and SEO are not mutually exclusive– in fact, the best results often happen when […]
Yahoo Wants Out of Microsoft Search Deal
Yahoo CEO Marissa Mayer has been trying to pull out of the agreement for almost a year. Mayer has already met with her previous employer Google and agreed to enter an alternative search partnership if the Microsoft agreement can be concluded.
Attention Merchants: New Changes To Google Shopping Feed Specifications
Google announced changes to the Google Shopping Feed Specification today. Here is a review of the updates and deadlines to be aware of: Products Without Unique Identifiers In the biggest change, Google has added the ’identifier exists’ attribute for merchants selling custom goods and…
Please visit Search Engine Land for the full article.
Klout Integration Pushes Human Powered ‘Expert’ Answers Atop Bing’s Search Results
From Yahoo! to Facebook to Quora, social sites have long been struggling to leverage the Q&A format successfully. Today Klout officially enters the ‘social answers’ space with a unique proposition, integration with Bing search — outside of the social search bar and into a big…
Please visit Search Engine Land for the full article.
YouTube’s Expanded Home Page Feed Offers Brands More Visibility
YouTube hopes new personalized feeds will encourage a new way to use the homepage and, therefore, more time spent watching videos. It means more visibility for brands and a new opportunity for continued engagement with your most engaged audience.
Saul Bass Google Logo Celebrates Master of Movie Title Sequences
Today Google is honoring iconic graphic designer Saul Bass, famous for creating some of the best movie opening sequences in the late 1950s and ’60s. Here is the complete list of title sequences Google used in their Doodle.
Why Vertical Search Is Threatening Google’s Reign
Until recently, Google has dominated search. It has been the main stomping ground for consumers looking to buy products, visit sites, or conduct research. However, the nature of search is changing, especially on mobile devices. My own search behavior i…
Facebook Graph Search: Local Search Ranking Factors
Facebook Graph Search could be an important driver of new customers for local businesses as it continue to roll out. This post covers a number of local ranking factors for Graph Search, and includes key takeaways for local business owners.
No, Publishership Isn’t Coming Soon To Google Search To Join Authorship
There are expectations in some quarters that publishers will soon be able to have their logos showing up in Google in the way that authors can have their pictures appear. But, Google says there are “no plans” for some type of “publishership” to go live similar to the way it…
Please visit Search Engine Land for the full article.
How to Use The Keyword Planner — The New Keyword Tool From Google AdWords
Last month, Google quietly began rolling out the AdWords Keyword Planner to select AdWords accounts last month. In typical AdWords fashion, one of the biggest overhauls of the Google Keyword Tool ever went almost unnoticed! This new keyword tool combines elements of two existing keyword…
Please visit Search Engine Land for the full article.