Take These 3 Actions To Ready For Google’s Mobile Search Update

Columnist Aleyda Solis provides recommendations to analyze, optimize, promote & monitor your mobile web search presence.

The post Take These 3 Actions To Ready For Google’s Mobile Search Update appeared first on Search Engine Land.

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Is Google’s Panda Algorithm Creating An Endangered Species?

Occasionally, I find myself connecting with random memories from my childhood that have no reason standing out in my brain.  Coincidentally, I remember a movie I saw at age 9 titled The Amazing Panda Adventure.  It was a terribly acted family movie where a young American boy visits China and winds up helping his father (who is a zoologist) rescue a panda cub from (and I’m quoting IMDB here) “unscrupulous poachers and saves a panda reserve from officious bureaucrats.”  It seems almost fitting that Google would choose “Panda” as a naming convention for an algorithm through which I’ve found some well-intentioned websites get caught in the bear trap of Google’s algorithmic penalty box.…

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Search In Pics: Google & Muppets, Yahoo Yodeling & Google Hamentashen

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Chrome Hamantash For Purim: Source: Google+ Google’s Massive…

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Bing Webmaster Tools: Reports and Data

In this second Bing Webmaster Tools post in our series on Webmaster Tools, the focus is on reporting. We’ll be going over a number of pages, and try to explain what information is available and how this can help you improve your website. Or get new insights about your audience, of course. This section is…

This post first appeared as Bing Webmaster Tools: Reports and Data on Yoast. Whoopity Doo!

Song Lyrics Hit The SERPs: Analyzing Google & Bing Traffic To 5 Large-Scale Lyrics Websites [Case Study]

Many have noted that 2014 was a bad year for lyrics websites, but contributor Glenn Gabe set out to quantify the impact of search engines displaying song lyrics directly in the results pages. Read on for his findings!

The post Song Lyrics Hit The SERP…

Google Mobile-Friendly Algorithm Currently Doesn’t Differentiate Some Desktop Ranking Signals

Having a slow or fast mobile site should not impact your mobile-rankings, assuming your desktop site is fast. Google still uses many desktop signals for mobile ranking, even after April 21st.

The post Google Mobile-Friendly Algorithm Currently Doesn’t Differentiate Some Desktop Ranking…

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