Search News Buzz Video Recap: Google Ads Account Hijacks, Thanksgiving Google Volatility & Web Guide For All
We are seeing volatility in the Google search results this week, Thanksgiving week. Google Ads accounts are being hijacked and it is super concerning. Gemini 3 now powers Google AI Mode for more complex queries…
OpenAI Scales Up Crawling & Bots For The Holidays
OpenAI is reportedly scaling up its crawling infrastructure for the holiday shopping season. The folks at Vercel noticed OpenAI adding a lot of new IP ranges for its bots and crawlers.
Google’s Sundar Pichai Monitors X On Launch Days For Feedback
The CEO of Google, Sundar Pichai, said he spends time on X on launch days to monitor how real people are using, interacting, and experiencing new Google product releases. He said he is “pretty active on launch day trying to understand what’s working.”
Gemini 3 Now Powering Google AI Mode For Some Queries, Automatically
I know Google said on November 18th that Gemini 3 was “shipping in Search on day one.” But no, it shipped on November 26th instead. Nick Fox, SVP at Google, said on X, “We’ve just shipped intelligent automatic model routing to Gemini 3 Pro for your to…
Google AI Overviews Showcases Events With New Results
Google has updated how it shows events within AI Overviews. It can now show the direct display of events, instead of an event summary. It is also a bit buggy, but here is how it looks.
Google Ads Advisor May Take Context From Other MCC Client Chats
Google rolled out Ads Advisor, its AI-based chatbot for Google Ads, a couple of weeks ago. But some are noticing that if you have an MCC account, where you manage multiple advertisers under one account, the Ads Advisor responses can mix advice from one…
Google: Rewriting AI Content With Human Content Won’t Lead To Recovery
Google’s John Mueller said that rewriting AI content by a human won’t change the site’s ranking in Google by default. Instead, he said, you need to rethink your whole content strategy and the purpose of the site.
Better Vector Clustering With Head Noun Extraction
Let’s do a mental exercise. Glance over the following list and group them in your mind: Most people arrive at the following clustering schema: Socks Laptops Bulldozers blue thermal socks cheap gaming laptops cheap diesel bulldozer cheap ankle socks blue lightweight laptops blue rental bulldozer used cushioned socks used touchscreen laptops blue compact bulldozer cheap […]
SEO Update by Yoast November 2025 edition recap
SEO never stands still, and neither do we here at Yoast. In our November 2025 edition of the SEO Update by Yoast, our principal SEOs, Carolyn Shelby and Alex Moss, broke down the latest shifts in search, structured data, and AI. Whether you’re running an e-commerce store, managing a content-heavy site, or just keeping up […]
The post SEO Update by Yoast November 2025 edition recap appeared first on Yoast.
SEO Update by Yoast November 2025 edition recap
SEO never stands still, and neither do we here at Yoast. In our November 2025 edition of the SEO Update by Yoast, our principal SEOs, Carolyn Shelby and Alex Moss, broke down the latest shifts in search, structured data, and AI. Whether you’re running an e-commerce store, managing a content-heavy site, or just keeping up […]
The post SEO Update by Yoast November 2025 edition recap appeared first on Yoast.
Advanced Prompting Techniques for AI SEO
Most marketers treat AI like a magic box: prompt goes in, content comes out. But AI models are more like highly skilled interns—they need clear instructions, context, and examples to do their best work. The quality of your AI output is directly determined by the quality of your prompts. Master prompt engineering, and you can: […]
Thanksgiving Google Search Ranking Update Volatility
Google may have pushed out a Google search ranking update over the past couple of days. Although the chatter was somewhat quiet, it picked up today and some of the tools are also picking up on an update. I suspect the update and volatility started a c…
Clicking Google’s Thanksgiving Doodle Goes To AI Mode
Google uploaded its Thanksgiving Doodle to the Google Search home page, google.com. It is a typical and expected cute Google Doodle – more on that later. But when you click on it, you are not taken to the Google search results page, instead you are ta…
Google’s John Mueller Jokes On Future GEO-Detox SEO Billable Work
Google’s John Mueller made a joke about how next year, SEO companies will be offering GEO-Detox services as a billable line item after many of the SEO companies already billed their clients for GEO services.
Google Ads Gains Facebook Messenger & Zalo Messenger
Google Ads has supported adding WhatsApp Messenger for a while to your ad extensions. Now, it seems Google is also rolling out support for more messaging apps, including Facebook Messenger and Zalo, the Vietnamese instant messaging multi-platform service.
Google Local Pack Links To Places Tab With Pagination Bug
The Google local pack within the Google Search results changes, I think. When you click on the “More businesses” button at the bottom of the local pack, you aren’t taken into Google Maps anymore; you are taken to the Google Places tab. And then when yo…
Google Ads Overview Tab Gets Supports Custom Views
Google Ads now lets you create up to five custom views on the Overview tab. The Overview now supports custom views and you can add up to five tabs and create Overview pages customised for your unique needs, Google wrote on the Google Ads console.
Google Ads Overview Tab Gains Trends & Performance By Stage
Google Ads is testing two new sections in the Overview tab. There is a new trends section and a new performance by stage section.
To block or not to block? Bot is the question.
Are you accidentally slamming the door on helpful AI visitors while trying to keep your website’s content safe from being scraped for training data? Many site owners block bots to protect their intellectual property, but in doing so, they might be turning away the “good” AI traffic—like search engines and assistants that drive real visitors […]
Shopping Research Assistant In ChatGPT
OpenAI announced shopping research within ChatGPT, “a new experience in ChatGPT that does the research for you to help you find the right products,” as OpenAI put it. This is clearly OpenAI’s response to Google’s AI Mode and Gemini 3 shopping experiences.