Navigating the new ‘Google My Business’ Places Dashboard
Navigating the new ‘Google My Business’ Places Dashboard When Google My Business hit our computer screens mid-June it was an overnight change for many accounts. Minds were understandably boggled. For those who manage Google Places and Google Plus accounts, the new dashboard we saw come into play last year was bittersweet for many due to […]
Post from Sarah Bradley on State of Digital
Navigating the new ‘Google My Business’ Places Dashboard
Google Rolling Out EU ‘Right To Be Forgotten’ Notifications
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Google Rolling Out EU ‘Right To Be Forgotten’ Notifications appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Breaking Down Page Speed Events For SEO Gain
It’s important to get clear the value of changes in terms of SEO impact before allocating in-demand tech time to work on fixes. To throw up just one example: if your page returns in less than one second what impact will fixing render-blocking CSS have …
The 10 Most Important Paid Search Developments So Far In 2014
It’s been a big year so far for product listing ads on both Google and Bing. Google started putting more ads in the Knowledge Graph. Bing followed Google’s lead on combining tablet and desktop traffic. And Google said it would begin stripping paid search queries from referrer strings….
Please visit Search Engine Land for the full article.
Supreme Court Rules Street View “Wiretapping” Class Action Can Proceed Against Google
According to the Wall Street Journal, the U.S. Supreme Court will not review a U.S. Ninth Circuit Court of Appeals decision allowing a class-action lawsuit that argues Google violated the federal “Wiretap Act” when it intercepted private email and other personal data. The appellate court decision…
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Did Google Stop showing Authorship Photos to benefit Google+?
Did Google remove the Authorship Profile Pictures for another reason than they said? Were they after their own gain? Maybe.
Post from Bas van den Beld on State of Digital
Did Google Stop showing Authorship Photos to benefit Google+?
Google Make Statement As Panda 4.0 Impacts PR Newswire
A new post from www.davidnaylor.co.uk. BAZINGA!The post Google Make Statement As Panda 4.0 Impacts PR Newswire appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
3 Opportunities With Those New Google Shopping Campaigns
For those who are not necessarily familiar with Google Shopping campaigns — let’s clarify things straight away. Product listing ads (PLAs) are remaining the same as an ad format for end users, whether search marketers are using “old PLAs” or new Shopping campaigns. The…
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Google Analytics Now Separates Brand And Non-Brand PPC Traffic
Brand and non-brand paid search terms typically perform very differently and most paid search teams analyze these sets of keywords separately. To make this task easier, Google has added a handy feature to Analytics that automatically segments brand and…
Remarketing Lists For Search Ads Can Now Use Conversion-Based Automated Bid Strategies In AdWords
Now when you enable AdWords conversion-based automated bid strategies in your Remarketing Lists For Search Ads campaigns, the predicted conversion performance of those remarketing lists will influence the bidding. Google announced on its Google+ page t…
Google dropping Authorship Profile Photos and Circle Counts in SERPS
Google’s Jon Mueller announces Google will be removing images and circle counts from authors from the SERPS. Authorship remains important however.
Post from Bas van den Beld on State of Digital
Google dropping Authorship Profile Photos and Circle Counts in SERPS
Google’s Road to Total Web Domination
With every new service it launches, Google increases its stranglehold on the entire world wide web to become the definitive end destination online.
Post from Barry Adams on State of Digital
Google’s Road to Total Web Domination
Google Releases New AdWords Auction And Ad Rank Video For The First Time Since Revising The Key Formula
Along with a overview on Quality Score factors, this week, Google released an updated video on the AdWords auction and Ad Rank, the scoring system used in each auction that determines the order in which ads appear. Chief Economist at Google, Hal Varian…
eBay’s “Paid Search Is Ineffective” Study Gains Buzz And Skeptics, Again
By claiming that paid search is largely ineffective, eBay has attracted a lot of attention and buzz with media outlets repeating the findings.
Please visit Search Engine Land for the full article.
Google’s Response to a little girl is Brand Marketing Gold
Google responded to a letter from a daughter from one of it’s employees. The response was pure marketing gold.
Post from Bas van den Beld on State of Digital
Google’s Response to a little girl is Brand Marketing Gold
Google Issues Best Practices For Shopping Campaigns Ahead Of This Summer’s Big Transition
With Shopping Campaigns becoming the default campaign type for running Product Listing Ads on Google by the end of August, the search giant has issued a best practices whitepaper to help marketers make the transition. The main points the paper dives in…
Matt Cutts: Linkbuilding is not dead – You&A 2014 #SMX
At SMX West Matt Cutts of Google answered questions from Danny Sullivan and the audience on a wide range of topics, from Panda to Google+
Post from Bas van den Beld on State of Digital
Matt Cutts: Linkbuilding is not dead – You&A 2014 #SMX
Remarketing Tips Born Of Years Of Experience
Retargeting is an awesome way to reengage traffic that hasn’t converted. Over the years, it’s evolved, and the tools have become more robust. With this development, we’ve uncovered some effective remarketing strategies. In this article, I’ll cover some ideas related to…
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Does Google’s “Search Ads Lift Brand Awareness” Study Mean What It Says?
Google is touting a new study this week that concludes “Search Ads Lift Brand Awareness.” What the study should be titled, though, is “The Top Search Ad Lifts Brand Awareness”. This was a meta-study in which several studies were conducted by Google and Ipsos MediaCT across a…
Please visit Search Engine Land for the full article.
Will Google & Bing Penalize Microsoft Over Their Sponsored Post Campaign For Internet Explorer?
This morning, news broke that Microsoft Internet Explorer is getting help from SocialChorus to build more awareness for the aging browser by way of sponsored posts. Michael Arrington posted on his site an email from the company, soliciting him into thi…