Google’s Mobile Update To Not Negatively Impact Non-Responsive Sites?
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Google’s Mobile Update To Not Negatively Impact Non-Responsive Sites? appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Naturally Generated Links? Hey, Google Might Still Hate Them!
Let’s say you have a manual penalty… not a nice way to open a post, I know, but it’s the reality for many site owners. What if Google shows you an example of one of your problematic links, and it’s one that sends you some really great converting traffic? What if, upon conducting a…
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Heal’s Furniture: A Tale Of 2 Ad Types, Text Vs. Shopping
E-commerce sites can greatly benefit by switching from regular search text ads to Google Shopping ads, as demonstrated by columnist Rebekah Schelfhout’s case study.
The post Heal’s Furniture: A Tale Of 2 Ad Types, Text Vs. Shopping appeared first on Search Engine Land.
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What Can Businesses Do About The Knowledge Graph Dominating Search Results?
The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.
The post What Can Businesses Do About The Knowledge Graph Dominating Search Results? appeared first on Search…
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What Can Businesses Do About The Knowledge Graph Dominating Search Results?
The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites. Columnist Nate Dame explains what’s changing and what marketers should do about it.
The post What Can Businesses Do About The Knowledge Graph Dominating Search Results? appeared first on Search…
Please visit Search Engine Land for the full article.
Google to Acknowledge Mobile Friendly Factors in New Algorithm Update
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Google to Acknowledge Mobile Friendly Factors in New Algorithm Update appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
The Hardest AdWords Quiz You’ll Ever Take
You think you’re an AdWords expert, but we’re betting you can’t score 100% on columnist Larry Kim’s quiz!
The post The Hardest AdWords Quiz You’ll Ever Take appeared first on Search Engine Land.
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Study: Google Now Displays Rich Answers For 19.45% Of Queries
Rich answers are now displaying for targeted queries at a rate or 19.45% for targeted queries, according to a new study by Stone Temple Consulting.
The post Study: Google Now Displays Rich Answers For 19.45% Of Queries appeared first on Search Engine …
How To Use Fetch As Googlebot Like An SEO Samurai
For those of you not familiar with this feature in Google Webmaster Tools, contributor John Lincoln explores its capabilities in depth.
The post How To Use Fetch As Googlebot Like An SEO Samurai appeared first on Search Engine Land.
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No Whammies! Google To Test Social Casino Game Ads
Ads to appear across Google ad networks including mobile apps, search, display and video.
The post No Whammies! Google To Test Social Casino Game Ads appeared first on Search Engine Land.
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Google Gives Businesses More Photo Control With My Business Upgrade
New photo section includes the ability to choose between profile, logo and cover images as display for maps and search.
The post Google Gives Businesses More Photo Control With My Business Upgrade appeared first on Search Engine Land.
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AdWords Spring Cleaning Coming: Detritus Be Gone, But You’ll Have to Think Before You Remove
Unused ads, ad groups and campaigns will be deleted and “remove” will be a permanent move across the board.
The post AdWords Spring Cleaning Coming: Detritus Be Gone, But You’ll Have to Think Before You Remove appeared first on Search Engine Land.
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It’s A Trap! Avoid These 4 Pitfalls In Paid Search
Search engine marketing has improved vastly since its early days, but columnist Jared Del Prete notes that advertisers still make some of the same mistakes.
The post It’s A Trap! Avoid These 4 Pitfalls In Paid Search appeared first on Search Engine Land.
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Optimizing For The Google Quick Answers Box
Columnist Jim Yu of BrightEdge and Kirill Kronrod of Adobe share tips for getting your content featured in Google’s Quick Answer box.
The post Optimizing For The Google Quick Answers Box appeared first on Search Engine Land.
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January’s Google Analytics Blog Insights to Grow Your Business
Here’s your summary of what happened over on the Google Analytics blog, and in the analytics industry in general, in January and how you and your team can take advantage of these developments.
1. Boost Conversions by Infusing Google Remarketing with Marketo Real-Time Personalization
Who Should Care: Advertisers, large e-commerce businesses
Level of complexity: Advanced
The Gist:
- On January 15th Marketo hosted a Google sponsored webinar
- The webinar details the importance of real-time personalization for marketing results
- The webinar was performed by Google’s Dan Stone, Marketo’s Mike Telem and Mike Tomita
- Real examples of successful cases: via http://www.marketo.com/webinars/real-time-personalization/
Your Action Items: You can watch the webinar here and download the slides here.…
The post January’s Google Analytics Blog Insights to Grow Your Business appeared first on SeerInteractive.com.
New ‘Call-Only’ Ad Types Arrives In Google AdWords To Make Mobile Easier
A new ad type will give mobile-centric marketers the ability to set up phone call conversion only campaigns.
The post New ‘Call-Only’ Ad Types Arrives In Google AdWords To Make Mobile Easier appeared first on Search Engine Land.
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Google Mobile Search Put Publishers’ Content In Carousels
Now users can quickly scan topic-based content from single sources on mobile devices.
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3 New AdWords Automations You Can’t Afford To Miss
Columnist Frederick Vallaeys discusses some exciting recent developments in the world of AdWords scripts.
The post 3 New AdWords Automations You Can’t Afford To Miss appeared first on Search Engine Land.
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Google Say Avoid Link Building – It Can Do More Harm Than Good… Really?
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Google Say Avoid Link Building – It Can Do More Harm Than Good… Really? appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Boost Shopping CTR with Simple Feed Optimization
Over the past two months, we have been working with clients to update their product feeds with one quick change: front-loading product titles with their brand name. For example, assuming CompanyA is our client, products like “Women’s Reversible 3-in-1 Jacket” would become “CompanyA Women’s Reversible 3-in-1 Jacket.”
In the example below, the ads have been manipulated to demonstrate the change as you can see the insertion of the brand name “Seer Interactive” into the product title in the second ad.…
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