Foolproof guide to optimizing Shopify for SEO
Higher SERP rankings translate to greater organic traffic to your ecommerce site. Learn how to optimize Shopify for SEO through this step-by-step guide.
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Podcasts and internet marketing: Are you missing the boat?
Marketers trying to run a highly successful internet marketing campaign know that sailing the podcasting ship can bring about the desired results. Are you still wondering whether or not to hop on board? This article can help you clear your doubts.
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Nine mistakes to avoid when contacting websites for backlinks
Rentround’s Raj Dosanjh highlights the importance of backlinks and mistakes to avoid when reaching out to get them for your website.
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Why Digital PR & SEO is a Marathon, not a Sprint in 2020
Boiled down to its basics, PR is about letting people know about your brand. SEO is about the exact same thing. The key to success lies in the perfect partnership between SEO and PR.
Post from Milosz Krasinski
What Google says about nofollow, sponsored, and UGC links in 2020: Does it affect your SEO rankings?
In recent years, Google has made several changes to their link attributes. Here’s an overview of the basics and expert advice on how to boost rankings.
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Higher Education Tactics for Pivoting During Changing Times
As we’ve continued to monitor the Higher Education industry’s response to our current environment, we’ve come across some interesting admissions tactics used by various universities that we’d like to share!
Read this post for a few takeaways and ideas from our research.…
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1000 Ranking factors: How Google finds signals through the noise
LinkGraph’s CTO, Manick Bhan, explains how machine learning is helping us better understand how Google finds and evaluates content quality signals when ranking web pages.
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Five ways SEO and web design go together
SEO Expert at UENI, Javier Bello discusses how SEO and web design can work together to create a successful business and attract more visitors to your site.
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How to Leave Work at Work
Have you ever come home from work, put on some comfortable clothes, sat down, and continued to think about work? Maybe it’s an upcoming deadline, a project that’s taken an unexpected turn, or an interaction you had earlier in the day.…
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5 Whys: Ask “Why” Five Times to Identify Root Causes
Asking “why” until you get to the root cause is a skill that’s beneficial in many facets of digital marketing. Learn about the 5 Whys and when to use them.
A big part of being a digital marketing consultant is coming up with solutions to problems and challenges.…
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5 Technical SEO Tips for New SEOs
5 Tips for Your Intro to TSEO
There are many components of SEO, from content strategy and keyword research to outreach, user experience, and everything in between. If you’re new to the industry or looking to pivot career paths into the field, it can be overwhelming to grasp the wide variety of tasks you’ll be assigned in your everyday duties.…
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How to Optimize E-Commerce Category Pages
Search News You Can Use’s Marie Haynes sat down with Google’s John Mueller to discuss how to best include and optimize content on e-Commerce category pages. Finding a balance between increasing the contextual relevance of an e-Commerce page and optimizing for users’ best interest has been an on-going battle for SEOs.…
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How to Prioritize SEO Content Topics
Re-Evaluate Your SEO Content Prioritization Methods
Have you done the research and found new content for your website? Well done, that’s half the battle. However, when you’re strapped for time and resources, how do you prioritize which content to create and post?…
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10 Tips to perform in depth local SEO for your business
Optimizing your local SEO means more website traffic, leads, and conversions, as your local customer base is more relevant. Here are 10 highly effective tips to help you win in local search.
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Thesis and Adobe prove SEO content doesn’t have to be boring to be useful
Fans know your name and where to find you but what about the rest of the internet? You need to attach yourself to non-branded keywords to attract audiences who don’t know your greatness yet.
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How SEO Friendly CMS can support your digital goals now and in future
Finding the right CMS solution is essential to SEO and content performance. Jim Yu, BrightEdge’s Founder and CEO walks you through the seven crucial factors and the AI scope involved.
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Raise your Power Query game with popular Excel formulas
VLOOKUP formula Let’s kick off with one of the most widely used formulas in Excel, VLOOKUP. This formula helps us to quickly search for a value in the first column of a table array and returns a value in the same row from another column in the table array. If you are not familiar with […]
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Raise your Power Query game with popular Excel formulas
In my last post about Power Query, we took a look at how we can reformat and edit large amounts of data from multiple files. In this follow up post I will be exploring how we can bring some of the most popular excel formula functions within PowerQuery, such as VLOOKUP and IF statements, to […]
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Testimonial link building: Using real experiences for success
Guide on how to create effective testimonial link building and how they can end up getting your brand authoritative links from other businesses.
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Marketing strategies during COVID-19 times
We discuss marketing strategies during COVID-19 on the lines of contextual advertising, SEO, email, social networks, and more.
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