Stop the Press – Seo News

Today Shaun reminded me that the recent SEO is dead news headlines yet again, which in fairness these headlines have been around for the last 10 years. that I should just take a chill pill and pointed me to what he said in may 2012 : STOP THE PRESS – A day in the life of SEO […]

Who Is Google listening To? And Should They Be?

not-listeningGoogle has different types of ‘clients’: those searching, those trying to rank and those paying for ads. Who should they listen to?

Post from on State of Search
Who Is Google listening To? And Should They Be?

Hacking Google for Fun and Profit

Security is a big deal these days, now more than ever due to the way we interact with our data and the way it changes as technology evolves. With hackers out there looking to access your data, be it for fun or profit, it makes storing any data online a…

Try a Little Tenderness – The Relationship Between Designers and SEOs

Try a Little TendernessThe relationship between designers & SEOs is often rocky, fraught with issues. So how can we improve things & develop better working relationships?

Post from on State of Search
Try a Little Tenderness – The Relationship Between Designers and SEOs

Be smart, make the summer months count

sok etter vinterdekkMany companies pause or shut down all marketing campaigns during the summer holidays. This is not advisable, especially not when it comes to search, and especially not in the Nordics. In Norway we have a total of 2 months of summer a year. 10 months of rain, snow and cold, and only 2 months of read more »

Post from on State of Search
Be smart, make the summer months count

Mastering PPC: Make The Case For Mobile PPC

Mobile internet usage will outnumber desktop internet usage as early as 2014. While having a mobile PPC presence isn’t the best strategy for everyone, it is critical to see if it can be incorporated into your advertising mix. If mobile doesn’t fit your paid search strategy, perhaps you are in a regulated industry or have […]

Mastering PPC: Geo-Targeting PPC

If you have a business that only services a certain area, it’s only logical that you want to advertise to the area you’d service! The problem is, search engines tend to have a pretty wide array of targeting options, so businesses wind up advertising for far more than they can actually cover. Even worse, they […]

Internal Linking Road Map

I’m currently working on a client’s site and as part of the audit process I noticed the internal linking was poor and their main landing pages had only one or two links going to them. One such way to combat this was to improve the sites main navigation, this has been difficult though due to […]

The Rise and Fall of Citadel-Insurance.co.uk

In a well-documented haze of online search engine manipulation it became apparent that the competitive nature of the ‘car insurance’ organic search results was simply too much for one company to ignore after it came to light that one site had mysteriously appeared on the first page of Google search results in an alarming period […]