Category: SEO

Collecting, storing, and managing big data can be an invaluable asset for a business; however the thought of analyzing a copious amount of data – even if it does reveal a hidden company gem – can appear to be an exhausting, time-consuming, and repetitive process. As SEER interns, we had the amazing opportunity to research […]

These days it seems like there’s a new site that pops up every day claiming to be the next best thing when it comes to promoting your business, but does your site really need another social media platform to manage? Well, if you’re going to add additional social platform to your roster, Pinterest is the […]

In 2014, digital advertising can have so many meanings to so many different people, companies and agencies.  Regardless of what it means to you, it is extremely powerful.  I could be a little biased considering I work at SEER, a digital agency, but online marketing may be the most important investment, other than in employees, […]

Starting in April 2014, you may have noticed social referrals from Facebook coming into Google Analytics (GA) as source/medium lm.facebook.com and l.facebook.com. These referral visits from Facebook were being reported as visits from an unknown source until Facebook implemented the link shim. The link shim is designed to protect users from having their personal identifying […]

At SEER, we believe in being as close to the cutting edge as possible as it relates to the web. Fortunately, one of our own, Nico Miceli, attended Google I/O. One of the things he brought back (other than his fancy watch) was an example of how Apps are changing the mobile search rankings display — and […]

Story Developing – Follow me on Twitter @chadgingrich for updates. Today we started seeing across many clients that video snippets stopped appearing in the SERPs for domains.  YouTube snippets are unaffected, however, it seems that video snippets may be going the way of authorship thumbnails.  No official word from Google yet, however, the change seems to […]

The result of good SEO is traffic, conversions, and community. Recently, a conversation around the value of the Yahoo directory listing came up at SEER, and it turns out that, in most cases, there is no traffic coming from Yahoo directory listings. In gambling terms, if you bet that a Yahoo directory listing won’t get […]

SEER’s blog is loaded with tutorials, tips, and hints to help fuel a SEO campaign, power PPC efforts, and build metrics using Data Analytics. Although SEER’s team has a plethora of online marketing knowledge – SEER also has another amazing asset: a company dynamic bursting with creative and multi-faceted individuals. To share the behind the […]

At the Search Church this past May, we invited some content marketing experts to share the methods, strategies, and tools they use to connect content to those who need it. Over the past few weeks, we have recapped the speakers’ presentations so you can all learn from their insights and experience! Last week, we shared […]

Nobody knows technical fouls better than Ron Artest, period. You can probably make an argument for Rasheed or Malone but no one took it to another level than Mr. World Peace himself. Although I am nowhere near as experienced with Mr. Artest in terms of technical fouls, I am part of SEER’s technical SEO team […]