Google / YouTube and brand safety: What’s next?
Eight in 10 CMOs say brand safety keeps them up at night, according to a study from December 2018. The latest advertiser concerns from YouTube: What’s next?
The post Google / YouTube and brand safety: What’s next? appeared first on Search Engine Watch.
Author guide
This orphan post is an example of the many things that can be done to make blog posts more engaging by using different elements, image presentations and widgets. Elements Tables – Text Editor Company Contact Country Alfreds Futterkiste Maria Anders Germany Centro comercial Moctezuma Francisco Chang Mexico Ernst Handel Roland Mendel Austria Island Trading Helen […]
The post Author guide appeared first on Builtvisible.
Search industry news and trends: Best of 2018
A roundup of fan favorite articles on search industry news and trends from 2018. Feat: alternative search engines, algorithm updates, free courses and more.
The post Search industry news and trends: Best of 2018 appeared first on Search Engine Watch.
Our year in charitable donations
The end of 2018 also represents the end of another year of our charity donation scheme. While charitable giving has always been an important part of the employee experience at Builtvisible, our Financial Director Claudia came up with a formalised structure three years ago to make it more regular, more impactful and more meaningful. Every […]
The post Our year in charitable donations appeared first on Builtvisible.
Volunteering roundup 2018
CSR has always been a big part of Builtvisible’s culture, from sustainable working practices to a employee-led monthly charity donation scheme, and back in May we teamed up with Benefacto to take our positive impact on meaningful causes to the next level. The premise was simple – we would give two working days per employee, […]
The post Volunteering roundup 2018 appeared first on Builtvisible.
Google’s Pichai answers to Congress: The good, the bad and the frustrating
Google CEO Sundar Pichai testified in front of Congress this week on transparency and accountability, specifically around data. Here’s an overview.
The post Google’s Pichai answers to Congress: The good, the bad and the frustrating appeared first on Search Engine Watch.
14 ranking signals you need to optimize for in 2019
Top ranking factors for mobile-first indexing in order to dominate search in 2019, segmented by relevance, content, backlinks, and user experience.
The post 14 ranking signals you need to optimize for in 2019 appeared first on Search Engine Watch.
Builtvisible wins gold at the International Content Marketing Awards
Last week saw Builtvisible pick up top honours at the biggest night in the content marketing calendar. Our campaign for Lastminute.com was awarded gold in the highly competitive Best use of SEO category, with the judges singling out the holistic nature of the work along with the ROI-accountable results for praise: The annual awards ceremony […]
The post Builtvisible wins gold at the International Content Marketing Awards appeared first on Builtvisible.
Dragonfly: 500+ staff sign open letter for Google to drop new Chinese search engine
More than 500 Googlers globally signed open letter on Medium calling for end to Dragonfly and for “transparency, communication, and real accountability.”
The post Dragonfly: 500+ staff sign open letter for Google to drop new Chinese search engine appeared first on Search Engine Watch.
Amazon emerges as search advertising powerhouse
Amazon’s search advertising business is on track to generate more than $10 billion in advertising revenues over the next year, according to their Q3 earnings report. What does that mean for Facebook and Google, and what does Amazon need to get right in order to succeed best?
Amazon emerges as search advertising powerhouse
Amazon’s search advertising business is on track to generate more than $10 billion in advertising revenues over the next year, according to their Q3 earnings report. What does that mean for Facebook and Google, and what does Amazon need to get right in order to succeed best?
The post Amazon emerges as search advertising powerhouse appeared first on Search Engine Watch.
Google and Facebook back Berners-Lee’s Case #ForTheWeb
Google, Facebook, Richard Branson, and the French government are among nearly 60 parties who’ve already signed on to participate in Tim Berners-Lee’s efforts to create a contract for the web.
Google and Facebook back Berners-Lee’s Case #ForTheWeb
Google, Facebook, Richard Branson, and the French government are among nearly 60 parties who’ve already signed on to participate in Tim Berners-Lee’s efforts to create a contract for the web.
The post Google and Facebook back Berners-Lee’s Case #ForTheWeb appeared first on Search Engine Watch.
Google Walkout: What the ‘five real changes’ demanded by staff will entail for the search giant
Earlier today thousands of Google employees across the world walked out of their offices in protest against sexual harassment and discrimination. We take a closer look at what the ‘five real changes’ demanded by staff will entail for the search giant.
The end of Google+ after a data breach and how it affects us
Google has decided to shut down Google+ after discovering a data breach. How should marketers and SEOs react to the news?
Donating to The Turing Trust
As part of our recent office move, we took the opportunity to upgrade our IT infrastructure and make sure everyone in the business had a laptop for ease of working. This left us with over twenty PC towers that would no longer be needed and we wanted to make sure they didn’t go to waste. […]
The post Donating to The Turing Trust appeared first on Builtvisible.
How to migrate web hosts without losing SEO
A step-by-step guide one how to choose your new hosting platform, create a backup, migrate your web host, and update DNS records without losing any SEO value.
Our new home and what it represents
Last week marked a significant new chapter in Builtvisible’s history. After 4 ½ years on Tabernacle Street, we have moved into a brand new, state-of-the-art, single-room office just over the other side of Old Street roundabout, and I could not be more excited. Excited not just about the space itself – although it is incredible […]
The post Our new home and what it represents appeared first on Builtvisible.
What Google’s E-A-T score means for ecommerce
When it comes to ecommerce, shopping pages are of primary concern, and E-A-T functions differently for them than it would for a blog post. A high quality ecommerce site doesn’t just feature authoritative text, its features and functionality are built with E-A-T in mind.
Best tools for monitoring backlinks
A great link building strategy works wonders for the SEO performance of a website. If not monitored properly, the presence of bad quality links on the website can ruin the online reputation of the site as it can be identified as a black hat SEO move. In this post, we review some of the top SEO tools for monitoring backlinks.