SEO dos and don’ts of website migration
Site migrations are necessary at times, but rankings and traffic can drop if you’re not careful. At SMX Next, Bruce Clay showed how marketers can ensure SEO success during site migrations.
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Lookback: Google launched the Panda algorithm update 11 years ago
Here’s a complete history of the Google Panda Update, its impact on search results, and its lasting legacy on SEO.
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Shoppers may soon be able to message merchants via Google Shopping
Google is running a messaging pilot program that would enable customers to send messages to your customer service email.
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Google To Add AdSense For YouTube Section To AdSense Console & YouTube Studio
A month ago we reported how Google has changed the AdSense earnings thresholds to be distinct between normal AdSense earnings and YouTube AdSense earnings. Well, Google announced related to that in March, Google will roll out the new AdSense for YouTu…
Google Ads Rolls Out Enhanced Conversions For Leads
As reported by George Nguyen, Google is now officially launching enhanced conversions for leads. Google has enhanced conversion for web for about a year, but recently added this for leads.
Google Image Search Tests Rounded Corners On Images
Google Image Search is testing rounding the corners on the images it displays in the search results. This is instead of showing squared off corners, Google is rounding the corners to give it a little more – um – pizzaz?
Google’s John Mueller On When You Should Make A Blog
Google’s John Mueller posted on Reddit about when he thinks one should pursue starting down the journey of a blog. Of course, I know something about blogging and I have to say, his advice is dead on with something I’d agree with.
Google Ads Fixed The Latency Issues & Weird Error Messages In Ad Console
It seems like for the past few days advertisers have been complaining about the Google Ads console being slow with some latency issues and sometimes that weird error messages were coming up. This lead to a lot of frustration and slowed down some PPC ma…
Teams that train together, win together. Send your team to SMX!
Sign your team up for their choice of SMX Master Class to sharpen skills, broaden horizons, and learn actionable tactics that drive measurable results.
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Buy on Google gets rid of order caps and automatic suspensions
The changes remove potential bottlenecks for retailers, but how will Google ensure that merchants adhere to its policies without these penalties?
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Google makes offline conversion tracking easier with Enhanced Conversions for Leads
The new method can be configured entirely from your Google Ads account instead of your CRM.
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Google Ads latency issues and error messages within advertiser console
Google has confirmed the issue and is currently investigating these reports.
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Google Page Experience Update For Desktop Rolling Out
Google is now rolling out the desktop version of the Google Page Experience update. This rollout started Tuesday, February 22, 2022 and will roll out through the end of March 2022. You probably won’t notice any real ranking changes from it but we have…
Google Shopping Experience Scorecard Will Promote Merchants In Search That Provide Excellent Customer Service
Google is emailing folks who use the Google Merchant Center about a new Shopping experience scorecard that will be used to boost rankings in Google Shopping, amongst other benefits, for merchants who provide an “excellent customer experience.”
New Microsoft Advertising Dynamic Descriptions Ad Text For Bing Search
Microsoft announced a new feature in Microsoft Advertising for Bing search ads named dynamic descriptions. Dynamic descriptions will automatically create descriptions dynamically powered by Microsoft Advertising’s Artificial Intelligence.
Google AdSense Estimated Earnings Report Is Broken Right Now
There are numerous reports that the Google AdSense estimated earnings report on the AdSense console homepage is reporting much lower than expected earnings. The report does not match up with the earnings in the Reports tab. This seems like a widespread…
70%+ Of Search Marketers Say Google Ads Cost Per Clicks Are Up
Most search marketers are saying that the cost per clicks are up from last year on Google Ads. In short, most advertisers are saying the overall cost of each click is more expensive this year than it was last year.
Google AdSense separates YouTube earnings into its own payments account
In addition to separate payment thresholds, the platform is also adding a dedicated AdSense for YouTube homepage.
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Google AdSense earnings report may be buggy
Google has not yet confirmed the issue but there are numerous complaints from publishers.
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BrightEdge acquires Oncrawl in enterprise SEO shakeup
Oncrawl will continue to run under BrightEdge’s umbrella. Here’s what the deal means to both companies and their customers.
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