X’s surge in traffic for advertisers is fake, report claims
More than 75% of traffic to X advertiser websites has been identified as bots and fake users in a report.
Walmart is buying TV maker Vizio to boost ad revenue
The $2.3 billion deal will offer Walmart advertisers more ways to connect with potential customers.
Forget PageRank: Here’s why you should focus on ranking instead
Explore sustainable SEO strategies to improve organic rankings through performance, branding, crawl management and more.
SEO for user activation, retention and community
Unlock the power of SEO and content marketing for user activation, retention, and building thriving communities to drive long-term value.
Video search optimization: Top tips for 2024
Learn the pros and cons of YouTube vs. self-hosted videos for SEO and ways to maximize the impact of your video content.
Video search optimization: Top tips for 2024
Learn the pros and cons of YouTube vs. self-hosted videos for SEO and ways to maximize the impact of your video content.
Google: Sites Wrongfully Using The Google Indexing API Often Are Spammy & Low Quality
John Mueller from Google once again addressed the topic of sites using the Google Indexing API when Google does not officially support those use cases. He said it is not supported first, and he added that these sites are often spammy and low quality – …
Google Merchant Center Updates Estimated Delivery Times Calculation
Google will change how it estimates its delivery times through Google Merchant Center. Starting on April 9, Google will look at minimum [min_handling_time]and maximum [max_handling_time] attributes for processing time in your product data for Shopping …
Google Merchant Center Requires Meta Labels On AI Generated Images
Google has posted a new policy for Google Merchant Center around using AI-generated images. In short, you need to make sure those images have meta data that labels the image as generated by using AI.
Google Local Pack Tests Restaurant Price Ranges
Google has always shown how expensive restaurants are by placing either one, two, or three dollar signs by the restaurant’s name in the local pack listings. Now Google is testing showing actual price ranges.
Google Search Can Wait On Customer Service Hold For You
Google Search is experimenting with a Pixel phone feature that will let you call a customer service line at a company and wait on hold until a real person answers the phone. This is currently a Search labs feature that will let you click a button in s…
How to improve and monitor Interaction to Next Paint by DebugBear
What you need to know about Interaction to Next Paint, Google’s new Core Web Vitals metric.
How to improve and monitor Interaction to Next Paint by DebugBear
What you need to know about Interaction to Next Paint, Google’s new Core Web Vitals metric.
Google adds support for product variants and clarifies return fees
The new product variants has three new properties; hasVariant, variesBy and productGroupID.
New Google Search Support For Product Variant Structured Data
Google announced this morning support for Product variant structured data. This new structured data supports three new properties; hasVariant, variesBy and productGroupID in order to handle most of the way e-commerce sites list product variants.
Adding structured data support for Product Variants
In 2022, Google expanded support for Product structured data, enabling enhanced product experiences in Google Search.
Then, in 2023 we added support for shipping and returns structured data.
Today, we are adding structur…
Search Central Live 2024 in Bucharest, Romania
We’re excited to announce a Search Central Live event in Bucharest, Romania on April 4, 2024.
Search Central Live
is our global Google Search event series specifically for site owners, publishers, and SEOs.
Google Analytics 4 bug causes data gaps in reports
Data is missing in User Acquisition and Traffic Acquisition reports, specifically for dates before September 6.
Shop with Google AI launches for select users
This feature allows users to enhance their shopping experience by conducting product searches based on AI-generated images.
Will traffic from search engines fall 25% by 2026?
Gartner is predicting that users will seek answers from generative AI tools like ChatGPT and Claude rather than Google Search.