The cutting-edge AI strategies you need for landing page success by Cynthia Ramsaran
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Google Ads now limits country-level location exclusions
The platform is limiting advertisers to an exclusion list of 120 countries.
Google launches privacy-focused measurement tool for advertisers
Meridian, an open-source Marketing Mix Model (MMM), is available now to select marketers and data scientists.
No link between social media engagement and content readership, study finds
New research suggests that publishers may not derive the same benefits from using social media as they did previously.
Google Search Console recipe rich result report adds two new properties
Google added recipeInstructions and recipeIngredient and thus you may see an increase in warnings for recipe items.
How to improve site performance with user testing
Gather insights from your target audience about their experience, pain points and expectations to inform your SEO and content efforts.
Google Unleashes Manual Actions Galore After Search Spam Policy Updates
Google has unleashed tons of manual actions, search ranking penalties you can see within Google Search Console, after it released its search spam policy updates on Tuesday. The manual actions seemed to mostly have been distributed yesterday, Wednesday…
Why now is the most important time for nonprofit advertising
Maximize year-end donations for your non-profit by laying the groundwork early with steady advertising budgets and ongoing testing.
~80% Feel Google’s March Core & Spam Updates Won’t Reduce Low-Quality Search Results
I ran a poll asking my X/Twitter followers if they think the new Google March core and spam updates will reduce unhelpful content from showing up in the search results by 40%? About 80% of the 1,XXX votes said no, they don’t think it will reduce the l…
Does Google Search Know What Is Reliable Information
Danny Sullivan, Google’s Search Liaison, was asked does Google currently validate/verify if information or data within content, is accurate, correct, true or even “commonly accepted”. In which Sullivan replied it isn’t a simple yes/no response, Google …
Google Maps Hides Views Counts On New Reviews
Google is no longer showing the number of views a review gets on Google Maps. You will be able to see the older reviews view-counts for now but the new reviews are not showing those counts.
Google Search Console Recipe Rich Results Report Updated
Google has updated the recipe rich results report within Google Search Console. Google also cleaned up some of its recipe structured data documentation. You may see an increase in warnings for your Recipe items related to the reporting update.
New Site Level Approvals For AdSense for Search (AFS) Sites
Google is getting serious with where their ads show since all the bad PR and now Google AdSense is requiring new site-level approval process for AdSense for Search (AFS) sites. This started on March 4, 2024, but Google didn’t announce it until yesterd…
Microsoft unveils new tool to make cross-border advertising easier
Feed Labels will start rolling out in mid-March to simplify the process of running ads in multiple countries for retailers.
LinkedIn restores service after global outage
More than 48,000 reports of issues have been registered on Downdetector, with users impacted globally.
Daily Search Forum Recap: March 6, 2024
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
I have a deep dive into the new Google March 2024 core update…
TikTok faces fresh calls for potential ban by U.S. Senators
New legislation could require ByteDance, TikTok’s owner, to sell the app within six months or face a U.S. ban.
TikTok expands monetization opportunities and rewards for creators
The platform is encouraging content creators to post longer, higher-quality videos to increase user engagement
Google Search turned off some event rich results
Google says you may see a drop in clicks and impressions for your event search appearance reported metrics in your performance report.
Craft winning paid search ads in 2024: 4 best practices
Stay ahead of the curve in paid search advertising. Learn how to create compelling ads that resonate with your audience and drive conversions.