Why the exact match keyword type in PPC is still relevant today
Explore the synergy between exact and broad match keywords to harness machine learning while maintaining control over your ad campaigns.
SEO planning: Your one-page SEO plan
Execute effective SEO campaigns and improve your results with the help of this simple one-page SEO plan.
Google Urges Patience As The March 2024 Core Update Continues To Rollout
Google is urging site owners and SEOs to have patience as the Google March 2024 core update continues to roll out over the coming weeks. Danny Sullivan, the Google Search Liaison, said on X to wait for the update to complete before deciding on what cha…
Official: Google Replaces Perspective Filter With Forums Filter
A month ago we saw Google test a new search filter for “Forums.” This would filter the search results just to show results from forums, like Reddit, Quora and maybe some of the forums I cover here. Well, now Google has officially made the switch where…
Google Business Profiles Now Offers Additional Review After Appeal Is Denied
Google has updated its help document on how to fix suspended or disabled Google Business Profiles to explain that you can now “request an additional review to a denied request.” Google actually added a lot more detail to this help document.
EU Searchers Complaining About Google Maps Features Changes Related To DMA
We’ve been covering many of the Google Maps changes, many related to what searchers see in Europe related to the required DMA changes Google has to make. But searchers are complaining about several of these changes in the Google forums.
Google Showing Fewer Sitelinks Within Search
Both Semrush and SimilarWeb’s RankRanger tool are reporting that Google is showing fewer sitelinks within the Google Search results. In fact, it seemed to have dropped over 10 percentage points. The drop started on Thursday, March 14th.
Boost of ‘Crawl requests: Discovery’, but not real ones
The URLs were already ‘discovered’ and indexed
Huge Data discrepancy in GA4 and GSC
GA4 and GSC – Huge data discrepancy
Microsoft serving ads for Bing in Google Chrome
Windows users are reporting seeing ads for Bing AI and the Bing search engine, but they’re worried the ads might actually be malware.
Google to replace perspectives filter with forums filter
The perspectives carousels, clusters and traditional web page listings will remain.
Meta will sunset CrowdTangle in August
Advertisers and publishers will need to seek alternative platforms as CrowdTangle will no longer be available after August 14.
Microsoft Advertising testing new interface similar to Google Ads
The platform is currently testing a new navigation layout that closely resembles the latest Google Ads UI.
Link devaluation: The hidden threat of SpamBrain
Learn why buying links could be a recipe for disaster as Google tightens its grip on spammy SEO tactics.
Search News Buzz Video Recap: Google Core Update Rumbling, Manual Actions FAQs, Core Web Vitals Updates, AI, Bing, Ads & More
This past weekend (a week ago) we saw the first ranking volatility likely from the Google March 2024 core update. We also some saw possible reversals or recoveries a few days later. Then today, Friday, March 15th, I am seeing more ranking volatility li…
3 underutilized Google Search Console reports for diagnosing traffic drops
Decode your website’s traffic declines with GSC’s detailed reports, covering device segmentation, search appearance and crawl stats insights.
Google March 2024 Core & Spam Update Movement Today
Today is day 10 of the Google March 2024 core update rollout and Google March 2024 spam update. We believe we saw the core update touch down on March 8th and 9th and some possible recoveries or fluctuations on March 12th. Now I see more signs of Googl…
Google Image Search Results Testing Like Button
Google seems to be testing a like, thumbs-up, button on image search results. The thumbs-up icon is near the share and save button and below the image, description and visit button.
Google Merchant Center Product Studio With Themed Templates Including St. Patrick’s Day
Google Merchant Center has added new themed templates to the Product Studio. The new theme was for St. Patrick’s Day, which is coming up this Sunday. But Google will soon add Easter, Spring, and Mother’s Day themed templates to the Product Studio as well.
Google Search Dishes Nearby Carousel
Have you seen the “dishes nearby” carousel in the mobile Google Search results? I am not 100% sure if it is new, but I don’t think I’ve covered it before. But Google will show dishes served by nearby restaurants in a carousel interface.