Driving traffic to gated content and paywalled sites: SEO tips + examples
Explore SEO tactics to effectively market premium content and drive site traffic while preserving the value of your gated assets.
Google: You Can’t Completely Disregard What’s Served On Desktop For SEO
Last week we reported that Googlebot will pretty much halt crawling and indexing websites using its desktop crawler and just crawl using its smartphone crawler (which caused a lot of confusion). But John Mueller of Google said on Reddit that he doesn’…
Google Business Profiles Locksmiths Reinstatements Now Being Processed
Google paused Google Business Profiles restatements for the locksmith industry but has now resumed those requests and is working through the backlog now. Google paused them early last week and began processing them once again on Friday afternoon, June…
Google Fixing Product Variant Structured Data Star Rating Bug
Google is currently working on fixing a bug that prevents the product variant structured data from showing rating stars in the search. This bug was spotted by Jarno van Driel and Ryan Levering from Google confirmed it and said they will work on a fix s…
Google Tests Local Five Pack (Up From 3 Pack)
Google is once again testing showing five local results, a five-pack, instead of the typical 3 local results, a three-pack, in the search results local results section. Google tested this in 2021 and also had this for the SGE labs results and now it is…
June 8th Weekend Google Search Ranking Algorithm Volatility
Hope you are all having a nice relaxing weekend because it seems like the Google Search rankings were super volatile again this past Saturday. I am seeing a spike in SEO chatter and the third-party Google tracking ranking tools are showing significant …
Google Ads API v17 released with new features, changes
Google Ads API v17 comes with new features and changes that impact resource usage policies, batch processing, reporting capabilities and more.
Google launches Accelerate with Google resource hub for advertisers
Accelerate with Google is a new educational hub with customized resources to help marketers build expertise using AI.
AI-generated content: The dangers of overreliance
Stop chasing the latest trends and learn to play the long game. Focus on creating consistent and brand-aligned content for customers.
Search News Buzz Video Recap: Google Ranking Volatility, Coupon Sites Abuse, Mobile Indexing Change, AI Overviews Decline & Ad News
Google had some more intense search ranking volatility this week, both on June 1st and also around June 5th. Google said white-labeled coupon sites would be penalized by its site reputation abuse policy…
How to protect deep work time and retain focus as an SEO
Learn how to make the most of your peak productivity hours by eliminating distractions, creating a focus-friendly environment and more.
Google Search Console Removal Tool Drops Cache Updates
Google has placed a notice at the top of the Google Search Console removal tool that says, “Cache updates are no longer available.” It added that you “can still request snippet updates.”
Google Search Console Removes How-To Enhancement Report
Google has removed the How-to enhancement report from Google Search Console. When Google stopped showing how-to rich results in the search results, it said it would keep the reports “for the time being,” I guess that time has been completed.
Google Search Shopping Filter Top Bar
In addition to the shop deals top bar we spotted earlier, now we are seeing reports of Google Search testing a shopping search filter bar at the top. This makes a lot more sense as a search filter than the shop deals bar, which just promotes unrelated…
Google Image Search Tests Pinch To Zoom
Google Image search is testing the ability to pinch to zoom, to expand the details on a specific image within the mobile interface. So instead or in addition to clicking on an image, you can pinch to zoom to see more details on that image.
Google Ads Rolling Out New Ads Design Starting On August 30 (Goodbye Old Design)
In March 2023 Google began testing a new design for the Google Ads advertiser console. Google announced that it will start to roll out this new design to all advertisers starting on August 30, 2024 and will sunset the all design.
Study: 96% of sites in Google’s top 10 positions have 1,000+ links from unique domains
Only 0.3% of websites ranking in the top 10 had less than 100 backlinks and none had 50 links or less, according to the new study
Google Ads launches Brand Recommendations powered by AI
Google’s Brand Recommendations, new AI-powered customized suggestions to help advertisers optimize awareness and consideration campaigns.
How the Google leak confirms the significance of author and publisher entities in SEO
This three-tiered approach helps you optimize author and publisher entities, crucial to building trust and boost visibility in search results.
Microsoft Ads to allow Google conversion goal imports
Microsoft Advertising is launching a feature that allows advertisers to import Google Ads conversion goals, aiming to streamline workflows.