How To Put Your Company Logo On Google SERPS
You can now put your company logo on search results using simple code, placed on the home page of your website: Today, we’re launching support for the schema.org markup for organization logos, a way to connect your site with an iconic image. We want you to be able to specify which image we use as […]
“Organization Markup” Supported As Non-Google+ Way To Put Logos In Knowledge Graph Box
Want to have your company logo appear in Google search results, similar to how authors get to have their pictures displayed? Keep waiting. New “organization markup” support that Google has announced won’t do that, but it might be useful for putting your logo in Google Knowledge…
Please visit Search Engine Land for the full article.
Bing Rises Above 17% Search Market Share As Google Slips [comScore]
Bing’s U.S. search market share has hit another all-time high, passing 17 percent for the first time. It gained at Google’s expense, as the search giant slipped six-tenths of a percentage point last month. That’s from comScore’s April 2013 qSearch report, just out today. For…
Please visit Search Engine Land for the full article.
New Google Now Cards Include Voice-Activated Reminders
Six shiny new cards are coming for Google Now, the assistive app for Android and recently iOS devices that offers predictive information tailored to your needs. The new cards, announced at Google I/O today, are for reminders, music, TV shows, public transit, books and video games. Photo credit:…
Please visit Search Engine Land for the full article.
Exploring The New More Dynamic, More Social Google Maps
At the Google Developer conference keynote this morning in San Francisco one of the clear highlights was the introduction of a redesigned Google Maps experience for the PC and mobile. The New Google Maps are available now with an invitation. Already th…
SearchCap: The Day In Search, May 15, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Knowledge Graph Gets More Stats and 4 New Languages At Google I/O today, Amit Singhal, Google VP of Search, …
Google: Mobile Search Helps 82% of In-Store Shoppers Make Purchase Decisions [Study]
Mobile isn’t just for finding local merchants to start the shopping experience. Google data shows mobile is a companion while consumers are in stores looking to buy. 84% of smartphone shoppers use their devices to help shop while in the store.
Google Knowledge Graph Gets More Stats and 4 New Languages
At Google I/O today, Amit Singhal, Google VP of Search, announced that statistics and four new languages are being added to the Google Knowledge Graph. Knowledge Graph is already supported English and eight other languages — French, Italian, Spanish, German, Japanese, Portuguese, Russian and…
Please visit Search Engine Land for the full article.
Google Takes Manual Action Against Thousands of Link Sellers
Google is continuing to take action on link networks that violate its guidelines as well. Google’s Distinguished Engineer Matt Cutts reported that Google has taken action against “several thousand” link sellers for passing PageRank.
“OK Google” — Hands-Free, Conversational Search Coming From Google
Google has allowed you to speak your search to it on the desktop and mobile devices for some time, but now it’s going to get smarter — talking back to you and continuing the conversation you started. Google shared details at its Google I/O 2013 developer event today and also in a blog…
Please visit Search Engine Land for the full article.
“Beam Me Up” Works To Beam You Up To Star Trek, On Bing
Bing is continuing to honor Star Trek (and promote tomorrow’s release of Star Trek Into Darkness, the latest in the Star Trek film franchise) by boldly going where no homepage has gone before. After announcing their Klingon translator yesterday, Bing dedicated their homepage to the iconic…
Please visit Search Engine Land for the full article.
Using schema.org markup for organization logos
Webmaster level: all
Today, we’re launching support for the schema.org markup for organization logos, a way to connect your site with an iconic image. We want you to be able to specify which image we use as your logo in Google search results.
Using schema.org Organization markup, you can indicate to our algorithms the location of your preferred logo. For example, a business whose homepage is www.example.com can add the following markup using visible on-page elements on their homepage:
<div itemscope itemtype="http://schema.org/Organization">
<a itemprop="url" href="http://www.example.com/">Home</a>
<img itemprop="logo" src="http://www.example.com/logo.png" />
</div>
This example indicates to Google that this image is designated as the organization’s logo image for the homepage also included in the markup, and, where possible, may be used in Google search results. Markup like this is a strong signal to our algorithms to show this image in preference over others, for example when we show Knowledge Graph on the right hand side based on users’ queries.
As always, please ask us in the Webmaster Help Forum if you have any questions.
Posted by RJ Ryan, Google Engineer
Germany Orders Google to Restrict Autocomplete Results
In a ruling this week, a German federal court said Google must restrict information in autocomplete when it violates personal rights. The suit, filed by an unnamed man, claimed defamatory autocomplete suggestions on Google.de linked him to fraud.
New Google Maps Interface Launching At Google I/O Today?
Last week, Alex Chitu at Google Operating System blog reported on some screengrabs that were apparently leaked from Google Maps. The images indicated that new Maps interfaces could be in the works, and it was supposed that these might be officially ann…
Google CEO Larry Page Suffers From Rare Voice Health Issue
Google CEO Larry Page has revealed some new details about a rare condition that caused him to lose his voice. It was a second case of vocal cord paralysis. While he is quick to state it isn’t life threatening, it has weakened his speaking voice.
5 Kickin’ New Google AdWords Features to Try
Google AdWords has introduced a whirlwind of updates and new features for advertisers and PPC managers to experiment with, including upgraded sitelinks, new keyword and display planners, ad group mobile bid adjustments and an upgrade center.
Is Google+ Really a Brand Ghost Town?
A new Reuters report claims that Google+ is struggling to attract brands. However, it might not be as dire as the article makes it seem. Why? Because brands that are doing it well, and seemingly doing it right, are in it for the long haul.
Is Google Sucking the Life Out of Your Identity? Are They Alone?
With Google’s Knowledge Graph, Wikipedia’s Wikidata and Wolfram|Alpha’s database (that supports Siri), the efforts to make the world understandable to machines are making information on entities and everything about them instantaneously available.
Foundem: Google Should Kill or Radically Change Universal Search Results
UK price comparison firm Foundem believes that Google’s proposed concessions ignore the basis of Google’s monopoly on search. Instead, the concessions focus on minor alterations to Google’s “self-serving Universal Search inserts.”
BloomReach Adds 4 New Metrics to Measure Page Quality
BloomReach’s “Continuous Quality Management” (CQM) technology scores web pages relative to other pages across the web with similar types of content. It goes beyond just the keywords and looks at all content elements on a page, including the intent.