Google Seasonal Holidays 2025 Doodle Live
Google just posted its annual Seasonal Holidays Doodle, Google logo, for the 2025 holiday season. We have Christmas, Hanukkah and Kwanzaa coming up really soon now and since it is December 1, Google posted the Doodle.
Google Investing In Big Gemini App User Experience 2.0 Update
Google is reportedly working on a new Gemini App user experience, which it is calling 2.0. The company is putting “huge investment” into this update of the Gemini user experience but we are not sure when this new look and experience will be released.
Google Discover Tests Top Searches Widget Leading To AI Mode
Google is testing a new widget at the top of the Google Discover feed. It is called “Top Searches,” and it will randomly show some of the top searches across Google Search. And guess what, when you click on them, it takes you into AI Mode, not Google S…
Google AI Mode Tests Hover Style Inline Links
Google is testing using inline, hover-style links for citations in the AI Mode results. When you hover your mouse cursor over the link card, it will hover the link card sources over the answer.
Google Ads To Resurrect Website Optimizer?
Google Ads published new documentation on a tool called “Website Optimizer.” Now, some of you OGs may remember Website Optimizer from 2008 or so. Well, it was renamed to Google Optimize and then sunset on September 30, 2023. Google Ads may be bringing …
Google Search Console Annotations Now Allows Current/Future Dates
As you know, Google finally launched custom annotations within the Google Search Console performance reports. Well, one issue we noticed is that it does not allow for adding annotations for data it does not have yet, like for today. Today, Google rolle…
Google Search Console Page Indexing Delayed Two Weeks
Google Search Console’s page indexing report is delayed again, stuck at two weeks ago, November 17, 2025. This is a much longer than normal delay for this page indexing report, but it is just a reporting issue and it does not mean your site has any is…
Daily Search Forum Recap: November 28, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
We had a lot, I mean, a lot of Google search ranking volatility this week – a Thanksgiving Google update…
Search News Buzz Video Recap: Google Ads Account Hijacks, Thanksgiving Google Volatility & Web Guide For All
We are seeing volatility in the Google search results this week, Thanksgiving week. Google Ads accounts are being hijacked and it is super concerning. Gemini 3 now powers Google AI Mode for more complex queries…
OpenAI Scales Up Crawling & Bots For The Holidays
OpenAI is reportedly scaling up its crawling infrastructure for the holiday shopping season. The folks at Vercel noticed OpenAI adding a lot of new IP ranges for its bots and crawlers.
Google’s Sundar Pichai Monitors X On Launch Days For Feedback
The CEO of Google, Sundar Pichai, said he spends time on X on launch days to monitor how real people are using, interacting, and experiencing new Google product releases. He said he is “pretty active on launch day trying to understand what’s working.”
Gemini 3 Now Powering Google AI Mode For Some Queries, Automatically
I know Google said on November 18th that Gemini 3 was “shipping in Search on day one.” But no, it shipped on November 26th instead. Nick Fox, SVP at Google, said on X, “We’ve just shipped intelligent automatic model routing to Gemini 3 Pro for your to…
Google AI Overviews Showcases Events With New Results
Google has updated how it shows events within AI Overviews. It can now show the direct display of events, instead of an event summary. It is also a bit buggy, but here is how it looks.
Google Ads Advisor May Take Context From Other MCC Client Chats
Google rolled out Ads Advisor, its AI-based chatbot for Google Ads, a couple of weeks ago. But some are noticing that if you have an MCC account, where you manage multiple advertisers under one account, the Ads Advisor responses can mix advice from one…
Google: Rewriting AI Content With Human Content Won’t Lead To Recovery
Google’s John Mueller said that rewriting AI content by a human won’t change the site’s ranking in Google by default. Instead, he said, you need to rethink your whole content strategy and the purpose of the site.
Better Vector Clustering With Head Noun Extraction
Let’s do a mental exercise. Glance over the following list and group them in your mind: Most people arrive at the following clustering schema: Socks Laptops Bulldozers blue thermal socks cheap gaming laptops cheap diesel bulldozer cheap ankle socks blue lightweight laptops blue rental bulldozer used cushioned socks used touchscreen laptops blue compact bulldozer cheap […]
SEO Update by Yoast November 2025 edition recap
SEO never stands still, and neither do we here at Yoast. In our November 2025 edition of the SEO Update by Yoast, our principal SEOs, Carolyn Shelby and Alex Moss, broke down the latest shifts in search, structured data, and AI. Whether you’re running an e-commerce store, managing a content-heavy site, or just keeping up […]
The post SEO Update by Yoast November 2025 edition recap appeared first on Yoast.
SEO Update by Yoast November 2025 edition recap
SEO never stands still, and neither do we here at Yoast. In our November 2025 edition of the SEO Update by Yoast, our principal SEOs, Carolyn Shelby and Alex Moss, broke down the latest shifts in search, structured data, and AI. Whether you’re running an e-commerce store, managing a content-heavy site, or just keeping up […]
The post SEO Update by Yoast November 2025 edition recap appeared first on Yoast.
Advanced Prompting Techniques for AI SEO
Most marketers treat AI like a magic box: prompt goes in, content comes out. But AI models are more like highly skilled interns—they need clear instructions, context, and examples to do their best work. The quality of your AI output is directly determined by the quality of your prompts. Master prompt engineering, and you can: […]
Thanksgiving Google Search Ranking Update Volatility
Google may have pushed out a Google search ranking update over the past couple of days. Although the chatter was somewhat quiet, it picked up today and some of the tools are also picking up on an update. I suspect the update and volatility started a c…