How to check if you’ve screwed up your AdWords account
Former Googler Daniel Gilbert shares an AdWords Script which will scan your account to identify some of the most common AdWords mistakes.
The post How to check if you’ve screwed up your AdWords account appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
As search changes, Google changes
Columnist Adam Dorfman notes that people are changing the way they search in response to new technologies and the proliferation of smartphones. What can advertisers and SEOs do to keep up?
The post As search changes, Google changes appeared first on S…
Yes, AdWords Report Editor now supports label columns
Labels columns are now supported at all account levels.
The post Yes, AdWords Report Editor now supports label columns appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google opens home service ads to HVAC services and electricians
The local ad product is also now available in Sacramento, CA.
The post Google opens home service ads to HVAC services and electricians appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Five of the most interesting SEM news stories of the week
In this week’s round up we have penalties for bloggers, Google indexing image alt tags and the most expensive AdWords keywords. Google … read more
What Triggers Twitter Results in Google Search?
What Triggers Twitter Results in Google Search? An Analysis.. I recently wrote about what seems to influence who turns up when a Google search page carries a Twitter feature (short version, follower count and verified status). However, in that piece we avoided the question of “what makes the result trigger in the first place?”. To […]
The post What Triggers Twitter Results in Google Search? appeared first on Builtvisible.
HTTP to HTTPS: An SEO’s guide to securing a website
Despite the numerous benefits of switching to HTTPS, many SEOs and website owners have not done so. For those feeling intimidated by the prospect of switching to HTTPS, columnist Patrick Stox breaks down the process.
The post HTTP to HTTPS: An SEO’s guide to securing a website appeared first…
Please visit Search Engine Land for the full article.
Is Google testing out green labels for PPC ads?
Google looks to be testing out a new colour of ‘ad’ label for its PPC ads in Europe today. I noticed this … read more
Google testing green “Ad” labels in UK
Many users in the UK report seeing the green icons in UK SERPs.
The post Google testing green “Ad” labels in UK appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Your Move “Speaker” Ryan…
So Paul Ryan has said he has no interest in running for President regardless of what happens in Cleveland, but Google’s Knowledge Graph seems to have other ideas: To be fair Boehner is still considered “a” Speaker of the House but who is speaker of the house right now? Like I said, don’t trust Google […]
The post Your Move “Speaker” Ryan… appeared first on Local SEO Guide.
How will online advertisers and retailers benefit from Google AdWords redesign?
In this mobile-first world, Google is continuously monitoring the growth of usage on mobile devices and looking for ways to improve advertiser’s … read more
How to adjust SEO strategy to Google’s new SERP ad layout
Google’s recent changes to their search results pages threw paid search marketers for a loop, but what about organic search practitioners? Columnist Dan Bagby discusses the impact on SEO.
The post How to adjust SEO strategy to Google’s new SERP ad layout appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
A script to set recurring monthly budgets in AdWords
Columnist Frederick Vallaeys shares a modified version of Google’s flexible budgets script that allows you to automatically distribute your monthly budget in an intelligent way.
The post A script to set recurring monthly budgets in AdWords appeared fi…
Everything you need to know about natural language search
Search engines like Google, Bing and others are making efforts to bring searching for information in line with everyday conversation with a type … read more
The Google Search Console Complaint Department
Hey it’s a free tool (thanks guys!) and certainly better than nothing, but #IHaveADream… THE NAME The name, while arguably more descriptive, cannot escape its history as “Google Webmaster Tools”. Maybe in a few years we will all stop trying to say “Google Search Console” while actually saying “Webmaster Tools”. Maybe. HTML IMPROVEMENTS How about […]
The post The Google Search Console Complaint Department appeared first on Local SEO Guide.
Google manual action penalties were due to links for freebies
A month ago, we reported that Google had issued warnings to bloggers over providing links in return for free products to review. … read more
Examining Traffic From Google’s AMP Carousel
On April 4th I noticed we were seeing some growth in traffic to one of the AMP versions of our posts. A quick check in analytics revealed the AMP version of this post had indeed enjoyed an uplift in traffic. With a bit more digging I found Builtvisible ranking Google’s AMP carousel for “Google”. I […]
The post Examining Traffic From Google’s AMP Carousel appeared first on Builtvisible.
Don’t trust Google to structure your local data
As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew Shotland points out that businesses may want to get smarter about marking up their pages.
The post Don’t trust Google to structure your local data appeared…
Please visit Search Engine Land for the full article.
The Future of Local SERPs
Per my previous post, Are You Doing Local Answers SEO?, we have noticed these types of results are becoming more common for queries that have local intent: This is in line with the increasing presence of Knowledge Graph results over the past year. We believe that Google is starting to view many local queries as […]
The post The Future of Local SERPs appeared first on Local SEO Guide.
Visual analysis of AdWords data: a primer
Columnist David Fothergill shows how data visualization can unlock insights about AdWords performance you may not have gleaned otherwise.
The post Visual analysis of AdWords data: a primer appeared first on Search Engine Land.
Please visit Search Eng…