Mikhail Parakhin, head of Microsoft Bing Search and Microsoft Advertising steps down
This comes days after the company announced the new CEO of Microsoft AI, Mustafa Suleyman.
7 tips to improve your website speed in 2024 by DebugBear
Learn what you can do to improve the page load time and Google Core Web Vitals of your website.
Local SEO in 2024: 6 simple ways to dominate local search
New to local search? Wondering where to start? Here are six tactics to help you kick off your local SEO campaign.
Google SGE a top threat to brand and product terms, study finds
Among the findings: 91.4% of all search queries triggered SGE; Quora was a big winner; and paid search ads appeared 50% of the time.
Bing Deep Search is officially live for all users
Microsoft announced Deep Search back in December, it went live for some users last month and is now officially live for all users.
Google starts testing AI overviews from SGE in main Google search interface
Some users who do not opt in to the Google Search labs SGE feature may see AI overview answers in the search results.
Is ChatGPT the Google Search killer we’ve been expecting?
The next Google won’t do what Google does. Could that be OpenAI? Sam Altman shares his vision for combining LLMs and a search engine.
How to create local business content that converts
Establish your local business as the industry authority by being authentic in your content and connecting with your community.
Turbulence ahead: The wrath of the March 2024 core update is not linear
Examining the fluctuations and ranking changes we’re seeing so far since Google started rolling out the March 2024 core update.
How to onboard an SEO agency the right way
Setting up a successful partnership with a new agency requires effort. Lay the groundwork for outstanding SEO results with these tips.
4 keys to SEO and PPC collaboration in 2024
Organic and paid search teams must collaborate closely on strategy, funnel alignment, education and cross-platform learning to succeed.
Google March 2024 spam update done rolling out
The spam update took nearly 15 days to complete. Google’s core update is still rolling out, so we’re not done yet. Remain seated and buckled.
Teaching writers when and how to use generative AI to create helpful content
Dive into a framework for teaching writers to use AI tools effectively while preserving expertise, factual accuracy and audience needs.
The two parts of E-E-A-T Google hasn’t told you about
Explore how notability and transparency complement Google E-E-A-T and how to integrate these elements seamlessly into your digital strategy.
Google promotes Liz Reid to head of Search
Cheenu Venkatachary is also replacing Pandu Nayak as lead of search quality and ranking. Cathy Edwards is moving to the Long-term Bets team.
SEO planning: Your one-page SEO plan
Execute effective SEO campaigns and improve your results with the help of this simple one-page SEO plan.
Google to replace perspectives filter with forums filter
The perspectives carousels, clusters and traditional web page listings will remain.
Link devaluation: The hidden threat of SpamBrain
Learn why buying links could be a recipe for disaster as Google tightens its grip on spammy SEO tactics.
3 underutilized Google Search Console reports for diagnosing traffic drops
Decode your website’s traffic declines with GSC’s detailed reports, covering device segmentation, search appearance and crawl stats insights.
Google’s March 2024 core update: 5 things you need to know
Google’s March 2024 update is a game-changer, with many sites impacted by algorithmic changes and deindexed from Google Search.