Create Unique Meta Descriptions For Scraper Sites Benefit Only
Here’s an old school geeky test set to illustrate something I’ve long wondered about. Google has said for years “create unique meta descriptions”. If you follow that advice to the letter – all you are doing is giving somebody else free text for their spam site. A good unique meta description only increases click through rate if the page […]
Keyword research tools: which ones to use?
Two weeks ago, I wrote a post about the use of long tail keywords. Focusing on long tail keywords could be a good strategy, especially when trying to rank in a highly competitive market. But how do you decide on which (long tail) keywords you want to rank? This post will give you some handy tips…
This post first appeared on Yoast. Whoopity Doo!
Penguin 3.0 Update Confirmed As Google Go To War Again
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Penguin 3.0 Update Confirmed As Google Go To War Again appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Homepage optimization
Homepage SEO does not exist. That was the statement in the post I did last week. However, a lot of the people that commented on our site, and on Twitter and Facebook, still feel that a homepage should be optimized for a keyword. Perhaps optimizing your homepage for search engines works for some of you, but ranking in…
This post first appeared on Yoast. Whoopity Doo!
Why focus on long tail keywords?
While writing our book ‘Optimizing your WordPress website’ I worked closely together with Joost in creating a section on Search Engine Optimization. The first chapter — after the introduction in SEO — had to be keyword research. ‘Keyword research is the basis of all Search Engine Optimization,’ Joost explained to me, ‘without proper keyword research,…
This post first appeared on Yoast. Whoopity Doo!
Does Homepage SEO exist at all?
It’s clear that a homepage serves a number of different purposes. Among others, it is your welcoming page and your main user guide for your website. I promise to devote another post to that. There is however one purpose that I feel a homepage does not have, and that is ranking for keywords other than your business name or…
This post first appeared on Yoast. Whoopity Doo!
How to Easily Analyze your (& your competitors) Mobile SEO Performance
Aleyda Solis explains how, with clever use of the latest SEO tools it’s possible to easily analyse your website’s mobile SEO performance as well as your competitors.
Post from Aleyda Solis on State of Digital
How to Easily Analyze your (& your competitors) Mobile SEO Performance
Comment Spam 2.0
A new post from www.davidnaylor.co.uk. BAZINGA!
The post Comment Spam 2.0 appeared first on UK SEO Blog by Dave Naylor – SEO Tools, Tips & News.
Local Search in 2016: Wearables, Beacons, and Machine Learning
Right now, we are nearing a point whereby the convergence of several related technologies, combined with their improving accessibility (infrastructure and cost) means we are not far away from some big disruptions in local search.
Beware: Google Penguin 3 Imminent in 2014
It’s guaranteed you’ll hear a lot about “Penguin 3” from seo experts over the next few months. It’s not something you want to experience for yourself. Here’s my take (from the UK)….
Google Censoring Negative Predictive Searches in Celebrity AutoComplete Results in the UK
Is Google censoring autocomplete suggestions on celeb searches in the UK? You decide…
Get Your Content On: Social Media Marketing with BuzzSumo
There is only one thing that is more exciting than all of the new features in BuzzSumo, and that is applying them to your social media marketing efforts! In this post I will outline some new BuzzSumo features and share some practical ways you can use them. Just an intro for those of you who […]
Google’s Search in Sitelinks and WordPress SEO
Recently, Google introduced the new “search in sitelinks” box for a lot more sites. In the past this used to be restricted to YouTube and a few other sites. If your site is eligible, you’ll see it by Googling your brand, or receiving an email like this from Google Webmaster Tools: So let’s run through steps…
This post first appeared on Yoast. Whoopity Doo!
Sitelinks Search Box
Google’s new sitelinks search box threatens to take your hard won branded traffic and hand it over to competitors unless you implement the specified markup. Here’s what’s happening and why you need to bump the sitelinks search box markup implementation to the top of your priorities. Sitelinks Search Box On September 5th Google announced the […]
Sitelinks Search Box is by AJ Kohn, originally posted on Blind Five Year Old.
Do you want to WIN, or just “Be the Winner”?
One of the best aspects of travel (aside from, well, traveling) is that I get to meet real people in pursuit of real goals. I get to discuss SEO and Internet business, plus careers, with people from all over the globe (as long as they speak English, sigh). This includes sharing unique experiences that really […]
Image Sitemap Indexation
This post is a bit of penance for yours truly. Read on to make sure you don’t fall into this trap. Image Sitemap Indexation For many months I’d open Google Webmaster Tools and stare at poor indexation rates for images across a number of client accounts. Not just one or two but several clients with crappy […]
Image Sitemap Indexation is by AJ Kohn, originally posted on Blind Five Year Old.
When it Comes to URLs, Does Size Matter?
Pop quiz: You’re buying a website domain. You sell disco balls. Disco-ball-fever.com is $200. Disco.ball is $20. Which one do you buy? Answer: If you are trying to maximize how many people can recall your website domain five seconds after seeing it, then buy disco.ball. You’ve probably seen the internet awash lately in bizarre domain extensions. Speculators, […]
503: GONE
There have been a few occasions when Googlers stated that a 503 server response code would be interpreted by Google as a “hold on, something’s getting fixed, don’t update the index with what you find here” situation. That made great sense. How else could a tech-savvy webmaster pause re-indexing while performing an update that would […]
A Hack to Track Local Carousel Traffic
Proving the fruit of your labor can sometimes be tricky for anyone working to increase local visibility for a client. If the business is in the local pack, that’s one thing. But if a business appears in the local carousel, things get less clear because they’re ranked horizontally instead of vertically. And even if you […]
The Rich Snippets Algorithm
There’s been a tremendous amount of chatter recently about rich snippets vanishing from Google search results, whether it’s Amazon losing their review aggregate snippets or a wholesale reduction in video snippets. What we’re really talking about are changes to the rich snippets algorithm. That’s right, we need to go deeper. There’s an algorithm within the […]
The Rich Snippets Algorithm is by AJ Kohn, originally posted on Blind Five Year Old.