Search operators

Yes, you want to rank first in Google. And yes, you think you have optimized a site for that. But have you ever been playing with Google to see how your site is doing? Probably not, but let’s do that right now. Have you ever used search operators in your Google queries? Search operators are…

This post first appeared as Search operators on Yoast. Whoopity Doo!

Smart Alternatives to Dangerous Link Building Strategies

Last December, we wrote about all the things that you should take in account when cleaning up bad backlinks. We asked Christoph at LinkResearchTools to check all of the information in there to make sure we were not missing anything. When going over that post, we felt that we should elaborate on the subject of link building on…

This post first appeared as Smart Alternatives to Dangerous Link Building Strategies on Yoast. Whoopity Doo!

Mobile-friendly sites and SEO

Last month, Google actually announced a change in their algorithm before it had already happened. In this post they mention that starting April 21st mobile-friendliness will become a ranking factor more and more. In the past few weeks we’ve been getting quite a few reports from Google Webmaster Tools. Not only did they add a Mobile Usability item under the…

This post first appeared as Mobile-friendly sites and SEO on Yoast. Whoopity Doo!

The Impact of IP Host Location on Your Site SEO

Back in February I contacted WPengine to ask if we could upgrade to PHP 5.5. With WPengine (and the way we’ve set up our DNS) this upgrade involved an IP address change in Builtvisible.com’s a-records. Following this change, I saw a drop in SEO visibility in our UK rankings so, I investigated. Sure enough, Searchmetrics […]

The post The Impact of IP Host Location on Your Site SEO appeared first on Builtvisible – A Creative Digital Agency.

Google Panda – Notes On Making High Quality Websites in 2015

I write about my understanding about research I do. I cross reference that with observations I see (mostly looking at google.co.uk). I write it on my blog. People feed back. I learn and I keep notes… and the cycle continues. These notes are largely about dealing with Google Panda and Improving User Experience and what you […]


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Aggregating Intent

Successful search engine optimization strategies must aggregate intent. This is something I touched on in my What Is SEO post and also demonstrated in my Rich Snippets Algorithm piece. But I want to talk about it in depth because it’s that important. Aggregating Intent Many of Google’s Knowledge Cards aggregate intent. Here’s the Knowledge Card […]

Aggregating Intent is by AJ Kohn, originally posted on Blind Five Year Old.

How 3rd Party CDNs Can Block GoogleBot

You shouldn’t block Googlebots’s access to your CSS or JS files. We’ve known that for a long time, but more recently we’ve had reminders from around the community and Google themselves because of algorithm updates and proposed changes to the way mobile sites might be ranked in mobile search. Some of us might be assuming […]

The post How 3rd Party CDNs Can Block GoogleBot appeared first on Builtvisible – A Creative Digital Agency.

Bing Webmaster Tools: Security, Widgets and Messages

Compared to the first three sections, the last three are relatively small. In this final post in our series on Bing Webmaster Tools we will go over Security, Malware and Messages and share our findings. Security Making sure your website is secure is of course really important. We have already emphasized this on our page on WordPress security,…

This post first appeared as Bing Webmaster Tools: Security, Widgets and Messages on Yoast. Whoopity Doo!