The 12 most impactful changes you can make to your digital marketing right now
As an organic digital marketing agency who work in close collaboration with our clients’ teams, we are acutely aware of the unique challenges brand-side marketing teams are facing in this current climate. In an effort to use this knowledge to help marketers see the best possible performance, we’ve rallied some of our leading channel experts […]
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The 12 most impactful changes you can make to your digital marketing right now
Three top digital PR tips from our Head of Digital PR, Olivia Wiltshire You may think that gaining coverage and landing links would be harder than ever right now, but you’d be surprised. The reality we’ve seen is that many publications are in story- and content-deficit and need new stories stat! There’s still a great opportunity […]
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New study: Majority of consumers are unaware of how search engines work
New BrandVerity study finds that 63% of consumers are unaware of how search engines work.
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Everything small businesses need to know to launch a campaign on Amazon
This infographic by Businessfinancing.co.uk breaks down each Amazon ad product and provides tips for getting started with your first Amazon ad campaign.
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5 years of monthly donations
We believe whole-heartedly in the power of awareness and care. This has always been at the heart of who Builtvisible is but 5 years ago we introduced a unique approach to charitable donations. Each month a member of our team takes a turn to nominate an organisation close to their hearts and a portion of […]
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200+ hours of volunteering in 2019
We are proud to provide a company volunteering program and even prouder to announce that our team contributed more than 200 hours of their time giving back this year. We work with Benefacto which is an excellent platform for employees to access a wide range of options and find something that resonates with them as […]
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Announcing Builtvisible’s MBO – Everything you need to know
Where we’ve come from If you followed our 10th anniversary celebrations earlier this year and read ‘It’s been 10 years… Builtvisible is celebrating our 10-year anniversary’ you’ll know our story – a blog turned agency, started by Richard Baxter and grown in all senses, organically! 4 years ago our Managing Director, Geoff Griffiths, took the […]
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Yext researches what American customers are looking for throughout the year
Yext’s analysis of the year’s search behavior shows consumers look to go to the doctor’s office in January, the dealership in May, the mall in December, and more.
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It’s been 10 years… Builtvisible is celebrating our 10-year anniversary
Builtvisible (once known as SEOgadget) sprang to life in a bedroom in Mile End in 2009. Actually, there had been a blog for a year or so prior to this, but the business we know and love today was started 10 years ago this month. It seems crazy to write this: Builtvisible is celebrating its […]
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Facebook campaign budget optimization: How marketers must prepare for September 1, 2019
If you pay someone to adjust bids every week, much of that bid optimization work will be over. Details on Facebook’s campaign budget optimization update.
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Facebook campaign budget optimization: How marketers must prepare for September 1, 2019
If you pay someone to adjust bids every week, much of that bid optimization work will be over. Details on Facebook’s campaign budget optimization update.
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#GoogleDoBetter: The latest on internal issues at Google and Alphabet
June 19 sees protests from employees and activists at annual shareholder meeting, but outright rejection of progressive change from the board.
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Decommissioning Jet: Two charts proving Walmart planned to ground Jet all along
Walmart made headlines last week by announcing that it would fold Jet.com into its Walmart ecommerce operations. The story explained with two simple charts.
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Google’s How News Works, aimed at clarifying news transparency
In May, Google announced the launch of a new website aimed at explaining how they serve and address news across Google properties and platforms.
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Goodbye to average position on Google SERPs
Average position is misinterpreted as a metric that shows the actual position of ads on SERPs. How to accurately gauge the true page position of your ads?
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Google bans adverts for anti-censorship sites in China
Despite Google and China’s interesting history, Google’s latest movements have been speculatively characterized as attempts to regain favor with China.
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Survey: Less than 10% of marketers to focus on Digital PR in 2019
A recent survey found that while 76% of marketers said brand awareness is a KPI for them, only 9% will focus on Digital PR in 2019.
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Google RankBrain: Clearing up the myths and misconceptions
It’s been nearly 3½ years since Google announced RankBrain, but we have little detail about how it works. Here’s what we actually know–and what is myth.
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YouTube + child safety: Is the service doing enough?
YouTube has had quite the month in the way of child safety concerns. We look at an overview of what’s happened and how the platform has responded.
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How to dominate Google News search in 2019
A few weeks ago, Google published a blog post on its webmaster blog sharing some tips on how to get more success in Google News search in 2019.
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