How AMP technology can boost your content strategy
Content marketing, UX, and web design have never been more interlinked and it’s a great opportunity to make the most of them in 2020 through AMP technology.
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The three pillars behind every successful content strategy
Clarity on how to tackle the biggest challenges, prioritizing marketing efforts for audiences and effectively communicating a content strategy.
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How to improve your website ranking in 2020
A brief look at several known factors in 2020 that will improve your website ranking through content and other methods that are not always definite.
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The role of SEO in online reputation management (ORM)
ORM is no longer optional. Successful online reputation management (ORM) and SEO help achieve results through coordinating content, websites, and SERPs.
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Five simple content marketing trends for 2020
How can you improve your content marketing strategy in 2020? Here are five simple and useful content marketing trends to follow in … read more
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10 Tips for improved guest blogging in 2020
Top tips that’ll do wonders for your guest blogging in 2020. Brand your business, demonstrate thought leadership and build relationships via link building.
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Content optimization using entities: An actionable guide
Entity optimization deserves the same amount of press as other topics we SEOs drive into the ground week after week. A guide to understanding entities.
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How to use the art of storytelling to boost content marketing results
Storytelling can boost conversion rates by 30%. A detailed study of what exactly makes storytelling an insanely effective content marketing tool.
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Seven content marketing strategies you should try [With examples]
Big brands have adopted diverse content marketing strategies. How and why were these brands succeeded and how can you adopt their strategies?
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Top platforms marketers can use for infographics
According to HubSpot, infographics can increase web traffic by 12%. Some simple-to-use platforms to create infographics without hiring a graphic designer.
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Top eight SEO trends for 2020
Google makes hundreds of changes to its search algorithms every year of which any could affect your search ranking. Eight SEO trends to stay atop in 2020.
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Five steps to generate tons of backlinks using infographics
Infographics are highly effective for backlinks as they’re visually appealing, easy to digest, and highly shareable. Tips for great infographics.
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Six key content performance aspects that Google Analytics can’t measure
GA can hint about how people feel about your brand but to truly understand content performance aspects, you’ll need to turn elsewhere.
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10 Tools Under $100 to Streamline Your Social Media Marketing
Who would say “no” to faster, easier, and more effective work day? Even though these ten tools won’t replace you as a social media professional, they’ll significantly simplify your social media routine and speed up your progress.
Post from Maria Raybould
Creating content that doesn’t compete with your eCommerce pages
For eCommerce sites, editorial content can be a fantastic way to attract new customers, build loyalty and showcase your product offerings in exciting ways. One common challenge that can quickly crop up though, is that of duplicate content where blog posts and product pages start targeting the same terms. Planning and creating well thought out, […]
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How to Get a Content Idea Signed Off
High-quality content marketing will always be in demand, and good content can hit every stage of the sales funnel. Whilst many in-house teams have invested in their content marketing capabilities, most digital marketing agencies are still at the forefront of helping brands reach their audiences.
Creative marketers often learn quickly that coming up with a top idea is only half the battle. The other, and much harder battle, is gaining approval from the client, and to gain their buy-in on how great your idea is and why it will work.
Post from Alex Jones
How to Lay the Groundwork for Creativity in a Busy Digital Agency
Creativity within a busy agency environment is not easy. Anything you can do to improve conditions and encourage the creative process will benefit your company and your clients.
Post from Sean Potter
Four initiatives B2Bs must tackle now to win in 2020
While ecommerce businesses are amidst holiday season craziness here are a few things that B2B businesses must consider and refresh before 2020 gets here.
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Going international: How to make your WordPress site globally friendly
When it comes to your WordPress site, you expect it to possess the maximum global reach. Tips and suggested plugins to set your site for international SEO.
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12 Email marketing best practices for sales
Email marketing is one marketing tool that remains powerful even after all these years. A roundup of effective tactics with examples.
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