Google Says AI Mode Rolling Out To Workspace Accounts
Google’s Nick Fox said that AI Mode has begun rolling out to Workspace accounts in the US. Nick Fox said this started on July 2nd but he clarified later that it did not fully roll out to all accounts yet, but rather it is rolling out.
Cloudflare: We Will Get Google To Provide A Way To Block AI Overviews
A week or so ago, Cloudflare announced it would block AI bots by default and offer a new pay per crawl initiative to compensate you all for your content that AI just consumes for free. But as most SEOs know, Google AI Mode and AI Overviews can’t be blo…
Google Keyword Planner Update Gives Breakdown By By City, Region & Device/Platform
Google has pushed out an update to its keyword planner tool that gives you new forecast views to get predictions on your keywords by regions and device/platform. The update also mentions that grouped ideas are now in your keyword ideas section.
Google Tests Low, Typical, High Price Labels In Search Result Snippets
Google is testing labeling search result snippets with “low price,” “typical price” and I assume “high price” directly in the search results. We’ve seen these for product grid results before, but I am not sure if we’ve seen them for normal search resul…
Google Business Profiles Reverification After Suspensions Increasing?
A number of local SEOs are stating that Google is now requiring businesses that had their Google Business Profiles suspended to reverify at a higher rate than normal. Meaning, the business needs to go through the verification process again to be activa…
Google Ads With Nearby Hotel Placement Units
Google seems to be testing a new ad unit for hotel or nearby listings that have big blue buttons to book at the site being listed. I am honestly not sure if this is new but I am told it is.
Daily Search Forum Recap: July 4, 2025
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google AI Mode lets you do follow up questions in non-English languages…
MENTIONS, MENTIONS, MENTIONS: The New Economy in the Age of AI Overviews?
Disclosure: Hobo Web uses generative AI when specifically writing about our own experiences, ideas, stories, concepts, tools, tool documentation or research. Our tool of choice is in this process is Google Gemini Pro 2.5 Deep Research. This assistance …
Search News Buzz Video Recap: Google June 2025 Core Update, Search Volatility, Insights Report, Ads & More
This week, we finally had an official Google update, the June 2025 core update, which seemed to have kicked in on July 2nd. We also had an unconfirmed update on June 28th…
Bing Search Tests Zoomable & Sticky Related Searches
Microsoft is testing zoomable and sticky related searches in the Bing Search results page. So one variation has the related searches stick to the right top of the screen as you scroll and the other will zoom into the related search, as you hover your m…
Google AI Mode Can Respond In Non-English Languages
Did you know that Google AI Mode can respond to your questions in other languages than English? When Google launched AI Mode, it launched in the US and English and then in Labs for India but also English only. The help documentation says it supports E…
Bing Tests Local Place Listings In Green
Microsoft is testing showing the local/places listings in green within the Bing search results. Normally you’d see them in the normal white background color but here it is in green.
Google Merchant Center Gains Automatic Shipping Updates
Google Merchant Center is rolling out automatic shipping updates under the automatic improvements tab. “Automatic shipping updates improve the accuracy of shipping information of your products. The feature can help your customers predict when they get…
New Google AdSense Fill Empty In-Page Ads
Google AdSense announced a new feature to “Fill empty in-page ads” by showing “contextually-relevant suggestions related to your page and site inside unfilled ad spaces.” In short, if an ad is not filled by Google on your page, then Google will look fo…
Hobo Content Creation Services for the Synthetic Content Data Layer Opportunity Gap
A contender for the no1 marketing strategy in the world, right now, I would wager.
Read the full article here Hobo Content Creation Services for the Synthetic Content Data Layer Opportunity Gap © Copyright 2006-2021 Shaun Anderson
Technical SEO Audit using the Hobo SEO Dashboard
For years, many websites have accumulated “technical SEO debt” – a collection of quick fixes, outdated technology, and ignored best practices that make the site slow, insecure, and difficult for search engines to understand. This is what the Hobo Techn…
New Google Ads AI Max Search Match Type
Google has added AI Max to the search match types in the Google Ads interface. If you click on the Keywords tab in the Google Ads console, and then segment by “Search terms match type” you should see it.
Google Ads Top Stop Serving Message Assets With Unverified Phone Numbers
Google is notifying some advertisers that their ads with message assets will stop serving on September 1st, and won’t be able to create new ones on August 1st, if the phone numbers remain unverified.
Similarweb: No Clicks From Google Grew From 56% to 69% Since AI Overviews
Similarweb released a report shows that since the launch of Google AI Overviews in May 2024, zero-click search (as coined by Rand Fishkin) grew 13 percentage points, from 56% to 69% in May 2025 – just a year later.
Report: Over 12% Of People Also Ask Results Are Google AI Overviews
Last November, Google began to power some of the peopel also ask results with AI Overviews. Historically the people also ask were featured snippets, but now they can be featured snippets and/or AI Overviews. Data from Mark Williams-Cook of AlsoAsked sa…