Category: google ads

Google has a new specialized feature within Product Listing Ads within Merchant Center named Deal Ends annotation. This is experimental now but works globally, except for EEA+, Switzerland, and the United Kingdom. It will add high-impact and real-time …

Google Ads is testing a new security feature to disallow free domain email addresses (such as @gmail.com or @yahoo.com) from performing sensitive actions on a Google Ads advertiser account. Google will only allow those using corporate emails to perform…

Google will be updating its Other restricted businesses: Government documents and services policy on October 5, 2026. There are a lot of changes coming to this policy, so if you are in the business that promote direct acquisition of government documen…

Google has renamed the Local Services platform policies document to Local Services Ads requirements. I am not sure if this was renamed and reworded because the Google Local Service Ads platform is being migrated into the main Google Ads platform but it…

Google is testing adding keyword-rich anchor text hyperlinks to the ad descriptions in the sponsored results within Google Search. Clicking on the link takes you to the same ad landing page URL as it would if you clicked on the main title link in the ad.

The Google Ads Ad Preview and Diagnosis tool, where you can preview your ads in the Google Search results, within the Google Ads interface is broken. It loads a CAPTCHA box and doesn’t let you remove the CAPTCHA from being displayed. So you cannot use …

Google Ads is testing a new text disclaimer feature that lets you set the text disclaimer to override descriptions pinned to position 1. This is labeled as “new” under where you add text disclaimers in the Google Ads interface.

Google Ads may be rolling out a new design for its insights section where it gives you the “Top things to know today.” This new interface for this section is in a carousel format, where you can toggle through the various automated insights that Google …

Google has begun alerting some advertisers that it will soon require D-U-N-S numbers for businesses and users to be verified. Verification is required for select verticals and users in the US. And honestly, getting a D-U-N-S numbers for some businesses…

Google is now testing AI-generated descriptions on shopping and product ads. We saw this with normal sponsored results earlier this month, Google confirmed it was a small test then, and now we are seeing it on shopping ads.

Google has a new help document in the Google Ads support area on how to set up offline conversions using GBRAID. A GBRAID URL parameter (&gbraid=xyz) is a privacy-preserving identifier used to measure ad performance.

The Google Ads interface now shows Target CPA and Target ROAS as explicit bidding strategy options in the drop-down of bidding options. We knew this was coming, as it is supported in the new version of Google Ads Editor 2.13 and all the other recent c…

Google Ads posted details about a new feature it calls “Lead Journey Mapping.” Lead Journey Mapping is a visual drag-and-drop tool that allows lead generation advertisers to map their end-to-end customer journey within Google Ads.

Google Ads has introduced what it calls “Budget Panel,” which should be able to be found (at some point) in Performance Max and Demand Gen campaign review page. Google says the Budget Panel “provides customized budget recommendations to optimize campai…

Google Ads may have released a new ad status named “Has improvements.” I don’t see any other mentions of this status before the weekend, so I am thinking it might be new. Have you seen this one before?

Google Ads has added two new product reporting metrics to some reports, product clicks and non-product clicks. Product clicks are when a searcher clicked directly on a product in your ad and non-product clicks are when a searcher clicked another part …

Google Ads has given advertisers the ability to upload an image when creating AI-generated images within the ad platform. The uploaded image is used to help the AI generate an image in the style you are looking for.

Google updated its Google Ads policies to begin to allow for Social Casino Games. Social Casino Games are mostly free-to-play gambling-like games found on social networking sites. Google said it will gradually introduce the ability for some advertisers…

Google Ads is reportedly offering a new exclusion type for Performance Max campaigns. This one is named household income exclusions, which is not new to Google Ads as a whole, but maybe for PMax campaigns.

Google has made numerous changes to its help document on Google Ads conversion measurements. The updates include information about how long the measurements need to collect data, what the best sources for gathering that data are, and even more.