Category: google ads

Google has made a number of updates to the product analytics section within Google Merchant Center Next. Organic conversions have been renamed to Purchases. Plus, Google lets you specify it’s traffic to PDPsm instead of products, and labels.

Have any of you heard of the Google Ads mystery shopping rating? Well, it may be used by Google for the overall store rating, which is calculated from customer reviews and a “Mystery Shopping Rating,” according to a Google Ads rep.

Last December, Google confirmed they are testing double serving ads on the search results. Double serving ads is showing the same ad from the same advertiser more than once on the search results page. It was something against the Google Ads policy. We…

Google now accepts RVs (recreational vehicles) and campers in Google Vehicle Ads. Google posted this on Friday afternoon and wrote, “Vehicle ads will be expanding to include recreational vehicles (RVs) and campers.”

Retailers have been complaining for the past several days that there is a bug in Google Merchant Center when trying to add the shipping rates and costs. Step four of that process just bugs out and it is preventing some merchants from completing their …

Since March 1st, there are many Google Ads accounts that are not serving ads. The Google Ads forum is filled with complaints about this and as far as I can tell, I cannot find a single response from an official Google Ads representative (as of yet).

Google has updated its “How the Google Ads auction works” page to add a line that says that Google will run different auctions for each ad location.

Google has released version 19 of the Google Ads API, v19 adds enhanced video assets for Performance Max campaigns, updates to brand guidelines and tons of other additions, changes and removals.

Google may be rolling out the high value new customer mode for Google Ads advertisers, after it has been in beta for some time. This setting lets you set different bidding priorities for high value new prospects, regular new customers and existing ones.

Google Ads had a bug with the sitelinks creation page, where the prefill functionality was not working right. Google confirmed the issue and said it was “very limited and was not widespread.”

Google seems to have added, for some merchants, a new section named Physical Stores to the Google Merchant Center Next console. In this section is random data from within the store’s Google Business Profiles listing.

I will start off by saying, I am super confused by this Google Ads email but it says Google is “Improving offline conversion quality in Smart and PMax Campaigns with Store Goals.” Starting on February 28, 2025 Google will “increase focus on locally eng…

Google posted a new Google Ads update for Response search ads (RSAs) where up to two RSA headlines can serve in the space that previously only sitelinks were eligible for when Google’s system predicted they would improve performance.

Google will soon stop placing your Google Ads on parked domain names by default. Instead, you will need to opt in to showing your ads on these parked domains.

Last week, Shameem Adhikarath spotted a sponsored label on top of the “People also consider” box within the Google Search results. I figured it was a bug with ads not loading but then Shay Harel spotted the same thing a week later. Is this another bug…

Google announced three updates to its image and assets system including its generative AI can now generate people and faces. Google also announced asset audience recommendations and asset testing for feed-only Performance Max campigns.

Google Ads has this section (not sure if it is new) named Advanced Plans. This feature allows you to select a “mix of ad types based on goals” and Google will create conversion creation and capture plans for you.

Google seems to have removed the minimum required budget for Local Service Ads. It is not clear if this is intentional or a bug but the box to stop you from setting a budget too low, seems to not be there anymore.

Google Ads has added to Performance Max campaigns, the search themes, an indicator to tell you what is driving a specific change in your ad performance. This shows a trend icon near the campaign and then shows you why it is performing, as it is.

Google sent out notifications to Google Ads advertisers with upcoming changes to customer match lists. Google will set a new maximum membership duration of 540 days for customer match lists starting on April 7, 2025.