Google Ads Performance Max Product Reporting Now Uses All Networks
Google Ads updated its Performance Max product level reporting back on June 15th. This report now uses data from all Performance Max networks, rather than the subset it previously pulled from.
Google Manufacturer Center Removed Manual Update Or Add Products
Google sent out an email to those who use the Google Manufacturer Center to remind them that the ability to manually add or update products directly in Manufacturer Center has been removed. Instead, Google said use the Manufacturer Center API or upload…
Google To Merge Google Shopping Ads & Free Listing Policies To One Policy
Google announced it will consolidate and merge the Shopping ads and free listings policies into a single Shopping policy sometime in September 2026. Keep in mind, there may be specific ads or free listing policies listed in that consolidated policy doc…
Google Ads To Turn On Local Inventory Ads By Default For Shopping Campaigns
Google just sent out an email to Google Ads advertisers noting that it will turn on local inventory ads by default in your Shopping campaigns. Google added that you can change this setting by August 31st by using the “inventory filter” instead of the “…
Google Confirms Testing Hide Sponsored Products In Shopping Results
Google has confirmed that it is testing the hide and show sponsored results within the Google Shopping search results interface. Google launched the hide/show sponsored results in the main search results last October and is now testing this feature wit…
Google Bans Prediction Markets Product Ads Michigan & New York; Expands Shopping Ads & Free Listings
Google announced it is no longer allowing the advertisement of prediction markets contracts and related products ads in Michigan and New York. Plus, Google also expanded Google Shopping ads and free listings eligibility to more countries.
Google Bans Prediction Markets Product Ads Michigan & New York; Expands Shopping Ads & Free Listings
Google announced it is no longer allowing the advertisement of prediction markets contracts and related products ads in Michigan and New York. Plus, Google also expanded Google Shopping ads and free listings eligibility to more countries.
Google Ads Expands Alcohol, Gambling & Games Policy
Google Ads has posted that it has (1) expanded its alcohol policy to expand the approved geographic locations and (2) updated the gambling and games policy to expand the certification requirements to all categories under this policy.
Google Ads Asks For Justification When Requesting Removal Of Access
Google Ads is now asking you to note a justification for when you request the removal of access for a user in your Google Ads account. Then that request is sent to another administrator for approval, with the justification you entered.
Google Merchant Center AI Performance Insights For AI Mode & AI Overviews
Google Merchant Center is rolling out a beta AI Performance report that shares how well your products are performing within AI Mode and AI Overviews. Google wrote this report “specifically revealing your performance on AI Mode and AI Overviews.”
Google Ads Email Support Broke
Google Ads email support option seems broken right now, when you try to use it, you get a notice that reads in red, “Something went wrong. Please try again.”
Google Ads Previews For Assets, Text Customizations & Final URL Expansion
Google Ads now lets you see ad previews by filtering by assets, plus you can preview examples of text customizations and final URL expansion directly within the Google Ads advertiser console.
Google Tests Sticky Sponsored Results With Gray Curved Borders, Again
Google is testing a slight update to the sticky sponsored results interface that it tested back in September 2024. Note: A version of this was launched in October 2025, but this interface has a thinner and smaller sponsored label and uses curved borders.
Google Ads Conversion Tracking Status: Awaiting Conversions & Misconfigured
Google Ads has updated the conversion actions overview statuses it shows in the Google Ads user interface. Now there is misconfigured, awaiting conversions and even removed as new statuses, that replaced inactive, no recent conversions and other.
Google Ads Now Show AI Creation/Edited Labels
Google Ads will now show if an ad was credited with AI or edited with AI across Search, YouTube and Discover. This AI notation will primarily show in the My Ad Center panel under “How this ad was made” but in some regions, based on the local law, Googl…
Google Automatically Assigns Product Categories With Evolving Taxonomy
Google Ads updated its About product category insights help document to say that it “automatically assigns your products to categories using a continuously evolving product taxonomy.” This was previously not documented on the Google Ads side but has be…
Google Ads Formats That Don’t Allow Alcohol Ads
Google Ads updated its alcohol policy to provide more examples of ad formats that don’t allow alcohol ads. The list previously only had reservation display ads and Google TV masthead ads, and it was updated app install image ads, app install video ads,…
Google Ads Tests Favicons In Sponsored Results Sitelinks
Google is testing placing favicons in the sitelinks portion of the sponsored results from Google Ads. Generally, we only see the favicon in the main sponsored or organic listing, but here Google is testing showing favicons for all the links in the spo…
Google Ads Travel Search Campaigns Expands For Things To Do & Events Beta
Google announced it has expanded Search campaigns for Travel to an open beta for the Things to Do and Events verticals. This brings you Search and AI Max features for those types of campaigns.
Google Ads Conversions Last Event Ping Timestamp
Google added a useful detail to the active conversions screen, to show you when was the last time Google Ads was able to trigger a ping event on your conversion feed and data. When you hover over the conversions, it will show you the date and time for…