Google Ads Advertiser Suspension Improvements: Faster & More Accurate
Google said it has made significant improvements to the Google Ads advertiser suspensions. Google said it reduced incorrect suspensions by 80%, appeals are addressed 70% faster and 99% of appeals are resolved within 24 hours.
Google: Don’t Close Your Google Ads Account To Make LSAs Work
Supposedly, there is this “hack” to “crack the code” to make your Local Service Ads work in Google Ads that is fake and not recommended. Folks are saying if your LSAs are not working, you should close that Google Ads account and make a new one. But Goo…
Google Ads Brings Brand Inclusions To Standard Shopping Campaigns
Google Ads is bringing brand controls, like brand inclusion support, to Standard Shopping campaigns. This was supported for PMax and AI Max camapigns but now are showing up for Standard Shopping campaigns.
Google Rolling Out Ads Advisor & Analytics Advisor
Google has been testing its AI advisor in Google Ads and Analytics since 2023, there were some bugs throughout that testing, promoted the test to the top menu and then Google renamed it Ads Advisor in August. Now, Google announced Ads Advisor and Ana…
Google Ads Tests Importing X Ads & Other Social Campaigns
Google has confirmed it is testing a feature to import campaigns and assets from X and other social networks into your Google Ads campaign. Ginny Marvin, the Google Ads Liaison, confirmed this on LinkedIn yesterday.
Google Ads Unacceptable Phone Number Policy Update Worries Advertisers
Google will be updating its Unacceptable phone number policy on December 10, 2025 and that update is causing some anxiety for some advertisers. The policy update says that “phone numbers found to be associated with fraudulent activity or with a histor…
Google Image Results Tests Search Ads (Not Just Shopping Ads)
Google is testing showing normal search ads in an ad carousel at the top of the image search results on mobile. The ads take up a lot of the top real estate of the image results and can be scrolled from side to side.
Google Ads Gains AI Guide Me Button In Policy Disapprovals
Google is now embedding its AI chat feature within the Google Ads advertiser console, specifically in some screens. The “Guide me” button that triggers an AI chat feature was spotted in the policy disapprovals screen.
Value-Based Pricing For Google Local Service Ads Message Leads
Google emailed advertisers who are leveraging message leads within Google Local Service Ads telling them about the new value-based pricing. Basically, when a seacher uses the “Request multiple opinions” within local results, those leads may result now …
Google Ads Summaries In Budget Optimization Settings
Google Ads is now showing summaries of your budget settings in the budget and bidding optimization setting. This will summarize what your settings are configured for, at a glance.
Google Ads AI Max Underperforming Other Match Types
There have been a number of threads on LinkedIn over the past week about how poorly Google Ads AI Max is performing compared to other match types. The conversions or conversion value is greatly below other match types, in early tests, despite Google sa…
Week Long Google Ads Invitation Access Bug Fixed
Google seems to have fixed a bug with inviting others to access your Google Ads account. This bug appeared about a week ago and it Google seemed to start to roll out a fix for this bug on Friday.
New Google Merchant Center Preferred Audience Targeting For Promotions
Google added a new promotion targeting option to Google Merchant Center for audience targeting. The option is labeled “preferred audience” and is available when setting up a promotion.
Google Performance Max Gains Waze Ads & Channel Performance Reporting
Google announced it has added Waze ads inventory to Performance Max for store goals campaigns and Channel performance reporting is now available in all Performance Max campaigns in Google Ads.
Google Merchant Center Adds Creative Content Section
Google added a new navigation button to Google Merchant Center labeled “Creative Content.” I believe this is where you access Product Studio, and all your videos and assets for your Merchant Center campaigns.
Google Ads Fake Info For Advertiser Verification Programs Disallowed
Google updated its Circumventing systems policy to add a new section for Advertiser verification. In short, and as Google wrote, “Providing false or fraudulent information as part of our Advertiser verification programs is not allowed.”
Google Ads Editor Version 2.11 Is Now Available
Google has released version 2.11 of the Google Ads Editor, which includes over 15 new features and removes a couple of older features.
Google Merchant Center Smart Cropping – You Can Opt Out
Did you know that Google Merchant Center will automatically crop your product images in Google Shopping if it thinks it will look better in Google Search? Did you know that you can also opt out of what they call “Smart Cropping”?
The New Google Search Ad Layout Is Causing Accidentally Clicks
A few weeks ago, Google launched a new ad layout with the large “Sponsored results” label that groups numerous ads under that one label, and then sticks a “Hide sponsored results” button after you have already seen the ads. Well, it is leading to acci…
Google: Google Ads Not Going Away With AI Mode As The Future
Robby Stein, VP of Product for Google Search, was interviewed on the Silicon Valley Girl channel by Marina Mogilko about AI Search at Google. He explained how to do SEO for AI Mode and he was crystal clear that Google Ads is not going away with the rel…