Case study: Schneider Electric’s digital transformation through centralized search

Digital transformation and a redesigned paid search account structure drove more qualified traffic to Schneider Electric’s website.

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Five tips to maximize profits as an affiliate marketer

Affiliate marketing is becoming tougher than ever – even seasoned marketing experts are hopping on the affiliate train. How will you come out on top?

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Leveraging customer data and AI to drive ecommerce growth in 2021

Qubit’s Chief Revenue Officer Tracey Ryan O’Connor discusses pandemic-related ecommerce growth and the takeaways brands should consider this year

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Eight simple steps to write epic product descriptions that boost conversions

A well-written product description plays a major role in moving customers through your sales funnel. We have broken down techniques to write epic product descriptions.

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The business value of SEO in 2021: From revenue generation to reputation and retention

As the most cost-effective channel for enterprises today, SEO also adds incremental business value in a number of ways. Founder and CEO of BrightEdge, Jim Yu discusses highlights seven ways SEO is valuable.

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How Apple’s iOS14 Update Will Impact Your Facebook Ads

This post was written by: James Corr, Rachel Danto, and Kia Street


What is the Apple iOS14 Update?

Apple’s iOS14 update, an ongoing rollout, will require Apple device users running iOS14 to explicitly grant permission to all websites, mobile/apps, etc.

The post How Apple’s iOS14 Update Will Impact Your Facebook Ads appeared first on Seer Interactive.

Four marketing strategies to increase app store downloads and engagement

Making your app stand out is daunting but not impossible. Crack app store algorithms, stand out, and boost downloads with these marketing strategies.

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B2B lead generation using Instagram Stories: Six tips with examples

Instagram Stories can be a great platform to generate more B2B leads. Read on to learn how you can use it to grow your business. Examples from Salesforce, Oracle, Slack, and more included.

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Top four SEO myths debunked: Director’s cut

Victorious’ Director of SEO highlights crucial SEO myths and dissects them to give you a clear picture of your search engine marketing efforts, expectations, and more.

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2021 Search marketing: The year of automation

Today’s SERPs are riddled with shopping ads, Quick Answers, popular products, and videos. Key elements marketers must master in 2021 to stay ahead of the search marketing curve.

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Four expert digital marketing strategies to convert bottom-funnel prospects

The bottom of the funnel is all about the nudge, where creativity matters more than the intensity. CEO of Over The Top SEO helps you convert bottom-funnel prospects with these top strategies.

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Search in 2021: Five must knows for advertisers and marketers

2021 is set to be one of the most interesting years for search yet. Adthena’s VP of Marketing highlights five must-knows for marketers and advertisers.

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SEO takeaways from 2020: A review of the most unusual year for search

A review of SEO and search engine updates in 2020 right from Google, Baidu, Bing, DuckDuckGo, GIPHY, and more. Plus, a bonus list of key SEO trends for 2021.

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How brands should meet customers in their new (virtual) reality

Brands are increasingly providing online shoppers with great virtual interactions. Here’s how to create compelling marketing around these evolved websites.

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Six ways to steer marketing in the post-pandemic world

The COVID-19 pandemic changed the way consumers behave. Six strategic tips to help you market in the nearly post-pandemic world.

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