Google’s Local Carousel – Trapped in Google’s World?

The new Local Carousel is certainly going to change user behaviors. Exactly how is still to be determined. To some extent whether ads do better or organic does better depends on what users see in any given “industry + geo” search. It also depends on how they respond to the (thinly?) populated knowledge panels or […]

5 Considerations for Successful International PPC Campaigns

E-commerces shopping online by international currency conceptUsing paid search to drive international growth can be very effective – when its done well. Here are 5 PPC tips for the international search marketer.

Post from on State of Search
5 Considerations for Successful International PPC Campaigns

5 Questions About Semantic SEO

Posted by Matthew Brown
Earlier this month, I attended the SemTechBiz2013 conference in San Francisco. This is a gathering of creators and designers of the semantic tech stack, folks who work on semantic web standards, and representatives from th…

Google AdWords New Top Movers Report Aims To Automate “What’s Changed” Reporting

The new Top Movers report in Google AdWords shows you which campaigns and ad groups had the largest changes in clicks and cost between two timeframes. Located under the “Dimensions” tab (View: Top Movers), the report compares performance for two consecutive time periods of equal length,…

Please visit Search Engine Land for the full article.

Bing For Schools Offers Ad-Free Search Experience, SafeSearch Filtered Content & Lesson Plans

Bing announced Bing For Schools today, a new program designed for K-12 US schools, scheduled to launch later this year. In an effort to help schools teach digital literacy skills, Bing For Schools will offer an ad-free search experience with SafeSearch…

Google Rolls Out AdWords Dynamic Retargeting For Retailers

In another move to beef up its retargeting offerings–and take on retargeting platforms like Adroll, Retargeter and Mediaforge–Google is rolling out dynamic retargeting to all AdWords retail customers with Google Merchant Feeds. The company is also piloting dynamic retargeting in the…

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Google Takes Street View Images From The Tallest Building In The World At Dubai’s Burj Khalifa

Google Maps adds another first today with Street View images from Burj Khalifa, the Dubai skyscraper that sands at 828 meters (2,716 feet) tall, making it the tallest man-made structure in the world. According to Google not only is this their first-eve…

Google Celebrates 2013 Gay Pride Month With Rainbox Encased Search Box For LGBT Related Searches

For a number of years, Google has recognized Gay Pride Month by adding gay pride-inspired art to the Google search box on the results page of LGBT searches. This year, Google is marking Gay Pride Month 2013 with a 3D-styled rainbow encasing the search box: Google’s past support for Gay Pride…

Please visit Search Engine Land for the full article.