Playing with authorship photo
@Freshegg team have been doing some experiments with Google Plus profile photo and how fast it
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SPONSOR MESSAGE: Build Quality Links From Social Content
Digital Marketing Depot Webcast August 8th 1:00EDT/10:PDT – Combining paid and organic tactics is how content is distributed on social networks, and how links are built in this post Penguin/Panda world. Attendees of this webcast will learn how to create content that will move users to the…
Please visit Search Engine Land for the full article.
Tubular Labs Crunches Big Data to Create Audience Dashboard for YouTube
Attention brands, digital studios, and video creators: You now have a new tool to gain insights into your YouTube channel’s performance. The Tubular analytics suite enables you to identify and engage superfans and influencers, and grow your audience.
Welcome Lauren Litwinka, New Community Editor & Congrats Monica Wright, New Director Of Audience Engagement
Search Engine Land keeps growing our staff! Today, we’re happy to announce that Lauren Litwinka is coming on as our new Community Editor while Monica Wright moves up into a new Director Of Audience Engagement position. Lauren will be directly interacting with our audience on Twitter,…
Please visit Search Engine Land for the full article.
Persuasive Presentations: Want Something? Get It.
My last year at Yahoo! was mostly boss-less, and I needed several thousand dollars to implant some expensive social media tools for the Yahoo! Media properties. So I called upon Alan H. Monroe’s Motivated Sequence, a persuasion tactic passed on to me by my career coach at the time, Schweta Khare. I pieced together a […]
The post Persuasive Presentations: Want Something? Get It. appeared first on SEOgadget.
Maria Mitchell Google Doodle Honors First Female Astronomer
American astronomer Maria Mitchell is celebrated in today’s Google Doodle. Born 195 years ago, she discovered a new comet in 1847, which later became known as Miss Mitchell’s Comet. The Doodle depicts Mitchell the night she discovered the new comet.
Ten ways to know what features the media will be covering
Ten ways to know what features are coming up in the media.
Post from Claire Thompson on State of Search
Ten ways to know what features the media will be covering
Miss Maria Mitchell’s Comet Google Logo For First Female Astronomer
Today on the Google home page in America is a special Google logo for Maria Mitchell, the first professional female astronomer.
She is best known for the discovery of a comet named after her, the “Miss Mitchell’s Comet…
Google Analytics Stop Working For You? You Are Not Alone.
There are tons of reports in the Google Analytics Help forums reporting a bug that the Google Analytics reports stopped working and updating yesterday.
The weird thing is that it isn’t impacting everyone…
Google Tests Sitelinks That Expand Out
Two SEOs spotted Google testing a new design for Google Sitelinks. The new design has sitelinks that expand and show sub-sitelinks in a gray background area. Google tested something similar on mobile sitelinks a few months ago…
Finally! Responsive Design Ad Units For Google AdSense
Everyone is asking? What took so long?! Google has finally announced a beta of a new ad unit designed for responsive designed web pages.
In the past, Google said…
What is ‘Pure Spam’? 10 Examples From Google
We all have our own definition of “pure spam”, but what’s more important is understanding what Google means by it. Here’s a look at 10 websites Google has kicked out of its search results so you can understand what qualifies as “pure spam”.
Rejoice! Safari Is Once Again Providing Google Referral Information In iOS
Since last September, people using Safari on iOS devices and searching on Google have appeared to publishers as if they came directly to their sites, not via Google. Now, the problem has ended, with iOS now apparently having been upgraded to support the “meta referrer” tag. No, this…
Please visit Search Engine Land for the full article.
5 Critical SEO Mistakes Leaders Must Avoid
It isn’t easy being a leader in today’s digital economy. The rapid shifts in technology and the way customers adapt to it has transformed business. Barriers between online and offline business have broken down. Capital alone is no longer decisive in determining success. Google’s…
Please visit Search Engine Land for the full article.
Google’s Results Change for Weekends and Weekdays
We’ve been tracking volatility in Google’s results for a while now and one thing that’s been consistently popping up was a high level of result changes during weekends. Typically two days, but ranges from one to four. It looks as though they change the results in time for weekend and then restore them back to a “week mode”.
…
The post Google’s Results Change for Weekends and Weekdays appeared first on DEJAN SEO.
Stronger correlation between Google+ and search rankings than Facebook and Twitter: report
Websites that rank in the top positions for Google usually have a large number of social signals, but then it could just be that people naturally share popular, well-ranked sites.
The correlation also holds firm at the other end of the scale, as sites with low rankings also have a lower number of social signals.
The data shows that +1s from Google+ tend to have the strongest correlation with high rankings, followed by various types of Facebook shares.
Pinterest has the lowest correlation of the four main social networks.
Google+
The emergence of Google+ in the report is of particular interest. When Searchmetrics produced the report last year it was not possible to make any meaningful statements about G+ due to insufficient data, but in 2013 G+ signals are just behind tweets in absolute terms.
But more significantly, +1s show the highest correlation with good rankings.
There are obviously caveats to this though, not least that it’s still far more common for people to share things on Facebook than on G+. Therefore it stands to reason that sites lower down the rankings will have more Facebook shares than +1s.
Furthermore, the new Econsultancy/Netbooster UK Search Engine Marketing Report 2013 shows that 51% of agencies say Google+ has had no impact on their search campaigns, so clearly the jury is still out on whether there is actually any causation between high rankings and a high number of +1s.
Even so, is it time for businesses to begin taking Google+ more seriously? We’ve previously looked at how top brands use Google+, and overall there seems to be little interest in maintaining an active brand page.
Among the most indifferent brands are Walmart, Best Buy and LL Bean, which have established brand pages but done nothing with them.
Google releases a responsive ad unit
Google finally did it a released a responsive ad unit. My advice is hold off a month or so until bugs are gone and advertisers get a handle on it.
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Google Honors Maria Mitchell With Logo To Celebrate Her 195th Birthday
Today’s Google logo celebrates the first professional female astronomer in the US, Maria Mitchell. The animated logo depicts Mitchell atop a roof, staring at the stars with a handheld telescope. Before becoming a professional astronomer, Mitchell discovered a comet in 1847 that was named Miss…
Please visit Search Engine Land for the full article.
Collaborative Content Marketing With Big Brands
Getting a content marketing campaign off the ground in the enterprise can take some heavy lifting. But it doesn’t have to be that way. A little collaboration could be all that’s needed for your search engine friendly results to take flight.
How to Transform Text Ads Into Product Listing Ads Using Google Spreadsheets
Google Spreadsheets is a simple spreadsheet that’s well integrated into the Merchant Center. Here’s how you can manually create a system that will get your data into Merchant Center, and from there into Google Shopping via AdWords.