SEER Takes the ALS Ice Bucket Challenge
In 2009, at the age of 57, my stepfather, Steve West, was diagnosed with ALS. Voice recognition technology and the support of family, friends, and neighbors have helped prolong his life. We’re grateful to still have him with us today. I challenged my SEER teammates to take the ALS Ice Bucket Challenge with me, and […]
Google, YouTube See Uptick in 2014 Back-to-School Search Traffic
Back-to-school searches on Google grew 45 percent year-over-year while searches for “back to school haul” and “dorm hauls” on YouTube are also up.
New Bing Ads Editor 10.5 Features Shared Library For Negative Keyword Lists
Bing Ads has released the latest update of Bing Ads Editor, the desktop tool for campaign editing and management. Version 10.5 includes supports several new features including a negative keyword library, and refined ad scheduling and geo-targeting opti…
Google AdWords Incorporates Focused Bid Automation and Bulk Editing
Google has added an update to streamline the management of multiple campaigns and a tool that enables advertisers to better target their customers.
Lost and Found: How Top E-Commerce Brands Stack Up With Site Search
Recent analysis by the Baymard Institute shows top e-commerce brands fall short with site search results and highlights the need for brands to better assist shoppers in their path to purchase.
Google Dropping Review Shadow Box in Serp and Going Directly to Plus?
Yesterday while doing training I noticed that Google was dropping the review shadow box from the main search results and taking users directly to the business Plus page. Today others are noticing this as well. Nicolai Helling pointed the new behavior out on G+. As Nicolai mentioned and I agree this change “seems to be preparatory to release […]
You Could be a Better Presenter, Here’s How
When Steve Jobs gave the graduation speech at Stanford University, the audience fell into an awe-like silence.
If Account-Level Quality Score Doesn’t Exist, Can It Really Hurt Your AdWords Program?
Google has continually denied that an account-level Quality Score exists — yet this unseen metric still seems to have an impact on AdWords performance.
The post If Account-Level Quality Score Doesn’t Exist, Can It Really Hurt Your AdWords Program? appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Google DMCA Notices Reach Record High With 7.8 Million Link Removal Requests Filed In One Week
Going on Google’s recent takedown notice numbers, it looks as if the site may be spending as much time on link removal requests as it is algorithm updates. According to TorrentFreak, Google is now processing an average of more than a million takedown requests a day, an enormous increase from…
Please visit Search Engine Land for the full article.
Fun Google Search Easter Eggs Work With Query Refinements
Google is a big fan of doing easter eggs and we’ve covered many of them in the past, including ones that mess around with the display of the search results listing page. They include the do a barrel roll and blink HTML examples. But did you know they work with query refinements as well, and…
Please visit Search Engine Land for the full article.
Google Sending Invalid Error Notices Of Redirecting Smartphone Users To Homepage
A couple weeks ago we reported that Google began sending notices to webmasters over faulty mobile redirects. This notice was to inform webmasters of notices being shown to searchers that the searcher may be redirected to the home page as opposed to the…
Google Says HTTPS Is A Ranking Signal, But It’s Not Really
Is it worth it for webmasters to switch to HTTPS in light of Google’s recent announcement?
The post Google Says HTTPS Is A Ranking Signal, But It’s Not Really appeared first on Search Engine Land.
Please visit Search Engine Land for the full article.
Product Listing Ads – An Evaluation
The end of product listing ads as we know them makes this a perfect time to evaluate their effectiveness and impact on the industry.
Google AdSense Earnings Drop With HTTPS Migrations
So I was all excited migrating over this site to SSL and my corporate site but despite very little ranking changes, both negative or positive thus far, AdSense earnings seem to have taken a hit somewhat…
Google’s Blink HTML Trick Works On Query Refinements
In February, Google released a easter egg named blink HTML that made some of the words in the search results blink on the screen.
But as Enrico Altavilla noticed and posted on Google+, it also works on query refinements…
How to clean up your site structure
We all know that moment where your website has grown to this monstrous collection of pages. That moment when you realize that you have too many pages in your menu and the coherence of your website is nowhere to be found. And we also know what a struggle it is to clean this mess up.…
This post first appeared on Yoast. Whoopity Doo!
Google AdSense Ad Label Being Tested
One AdSense publisher claims seeing a Google AdSense ad with the “ad” label replacing the favicon spot in the AdSense ad format.
He posted about it in WebmasterWorld saying:
Anyone else seeing this new test on text ads…
Google App Promotion Ads
Google announced you can now globally promote your apps within the Google Search, the Google Display Network and YouTube ad networks.
Google previewed this back in April where you were able to promote apps to users who install apps…
What to Include (& Leave Off) Your Homepage
Is your homepage doing what it’s supposed to do? Is it answering the necessary questions and putting customers on the path to conversion? If you haven’t taken a look at your homepage structure, now’s the time.
Facebook Experiments & Why We Shouldn’t Be Surprised
Facebook were recently berated for experiments on users. Was this behaviour unexpected, unforeseen? If so, are we naiive or stupid?
Post from Laura Phillips on State of Digital
Facebook Experiments & Why We Shouldn’t Be Surprised