AdGooroo Adds Mobile Paid Search Spend Insights, Releases List Of Top Mobile Search Advertisers

Search marketing intelligence firm, AdGooroo announced it is the first to provide insights into search advertising spend on mobile devices. The new mobile search data is now included in the company’s SEM Insights Tool, starting with data from the U.S., U.K. and Australia. Additional mobile…

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Google To Look Into Movie Blogs Losing Traffic

About eight different movie blog sites, including Slashfilm.com, have lost traffic in Google — and the issue is apparently big enough that Google is looking into it. On Saturday, Google’s head of search spam, Matt Cutts responded to the owner of SlashFilm on Twitter about the issue where…

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Google’s Matt Cutts: We Reserve The Right To Use EXIF Data For Image Search Rankings

Google’s head of search spam posted a video today reconfirming that while Google may not be using EXIF, exchangeable image file format, data for ranking images today, they do reserve the right to use the data in the future within their ranking algorithm. Google does recommend you use the EXIF…

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Boost Traffic, Rank, Engagement & Sales – Attend SMX West in Two Weeks!

SMX West returns to San Jose in just two weeks! Here is what’s in store: Up-to-date Tactics: SMX West sessions provide you with the latest tactics to cope with algorithm changes, understand evolving paid advertising options and leverage emerging platforms and opportunities. See the agenda….

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Monitoring Your Brand – Unlinked Mentions

Monitoring your brand for unlinked mentions is beneficial for the following reasons: Find the issues Monitoring mentions of your brand garners thousands of unsolicited reviews from your customers. While it’s easy to see unhappy customers on social platforms like Twitter and Facebook, all too often we forget that some people aren’t always going to bring […]

10 Local Marketing Myths Hamstringing Your Business

As an internet marketer, I frequently encounter local business owners (and large chain store companies with many local outlets) that haven’t had time to really understand online marketing. Many of them have latched onto some myth that’s completely false — and which can keep their…

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Consumer Mindshare and Yelp: An Empire in Local Search Or a Wannabe?

Last week Greg Sterling noted: … Yelp and Google. They’re like Spain and Portugal in the 15th Century — rivals trying to carve up the local globe. The analogy seemed wrong to me as Spain and Portugal were to a large extent equal in their strength. I noted in the comments that “I see the […]