Learning to Carry Your SEO Baggage
Links are one of the biggest sources of complicated baggage for a website. They may be what helped you get the rankings you have, and they may also be your downfall. …
Learning to Carry Your SEO Baggage
Links are one of the biggest sources of complicated baggage for a website. They may be what helped you get the rankings you have, and they may also be your downfall.
Search Marketing Reporting: 8 Metrics Clients Actually Care About
Many agencies and Internet marketers deliver a summary of performance for PPC and SEO on a weekly or monthly basis, but who decides what data goes into these reports, what metrics to in…
Search Marketing Reporting: 8 Metrics Clients Actually Care About
Many agencies and Internet marketers deliver a summary of performance for PPC and SEO on a weekly or monthly basis, but who decides what data goes into these reports, what metrics to include, and which graph to use to visualize the data?
How to naturally earn links through PayPal
When your content isn’t getting the traction you want, why not use paid promotion channels to win more exposure and earn links? Kirsty Hulse explains.
Post from Kirsty Hulse
Google’s Knowledge Graph Finally Shows Social Networks Not Named Google+
Years after a controversy over a decision to promote its own social network, Google+, in search results, Google has begun linking to other social networks in its Knowledge Graph. As first spotted by Bernd Rubel and reported by Search Engine Roundtable,…
SearchCap: Google Serious On Mobile, Twitter Search Expands & AdWords Demographic Charts
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Is Experimenting With Special Ranking For Mobile-Friendly Sites Google already penalizes sites that provide …
Twitter Search Now Indexes Every Public Tweet
Twitter history will soon be more accessible. The company announced today that it is giving users the ability to search within the full archive of public tweets. From a blog post by Twitter search infrastructure engineer Yi Zhuang: Since that first sim…
Target Adds Product Search to App in Time for Black Friday
Target looks to make Black Friday easier for shoppers with the release of new search features on its mobile app.
Target Adds Product Search to App in Time for Black Friday
Target looks to make Black Friday easier for shoppers with the release of new search features on its mobile app.
SPONSOR MESSAGE: Improve Your Search Visibility With 5 Free Hours of Link Building
Page One Power is offering 5 FREE HOURS of link building with every unit of link building services you buy or add. Our highly-educated, expertly-trained link builders can increase your search visibility and lend authority to your brand. Each and every …
AdWords’ New Demographics Charts Offer Visual Insights On Age, Gender & Parental Status
The Demographics tab under the Display Network section in AdWords now displays charts on gender, age and parental status for campaigns running on the display network, including retargeting campaigns. The Demographics tab began rolling out last month. T…
Google Officially Debuts “Mobile-Friendly” Labels
After much testing, Google has finally introduced user notifications within search results for mobile-friendly websites.
Google Officially Debuts “Mobile-Friendly” Labels
After much testing, Google has finally introduced user notifications within search results for mobile-friendly websites.
Local Directories May Survive Google’s New Local Knowledge Pack
Last week, Google started to switch out its local Carousel results for a new set of mobilish-type pack results that appear to rely heavily on its local Knowledge Panels, so let’s call it a Knowledge Pack, or “K-Pack”, for the purposes of this post. In his seminal post Some Thoughts On The New Pak Results […]
The post Local Directories May Survive Google’s New Local Knowledge Pack appeared first on Local SEO Guide.
Check Out the All New SMX West Agenda – Register Now & Save $300
Search Marketing Expo – SMX West returns to San Jose in March with need-to-know tactics and high-level networking for digital marketers. With a primary focus on search marketing, the agenda features 60 sessions, keynotes and clinics to suit your experience and skill level, whether you’re a…
Please visit Search Engine Land for the full article.
Searchmetrics Files “IPRs” To Invalidate BrightEdge SEO Patents In Lawsuit
Roughly a year ago several BrightEdge SEO-related patents were granted. The company almost immediately turned around and sued Searchmetrics for violation of that IP. Searchmetrics has now filed what’s called an “inter partes review” (IPR) petition to essentially invalidate some or…
Please visit Search Engine Land for the full article.
Helping users find mobile-friendly pages
Webmaster level: All
Have you ever tapped on a Google Search result on your mobile phone, only to find yourself looking at a page where the text was too small, the links were tiny, and you had to scroll sideways to see all the content? This usually happens when the website has not been optimized to be viewed on a mobile phone.
This can be a frustrating experience for our mobile searchers. Starting today, to make it easier for people to find the information that they’re looking for, we’re adding a “mobile-friendly” label to our mobile search results.
This change will be rolling out globally over the next few weeks. A page is eligible for the “mobile-friendly” label if it meets the following criteria as detected by Googlebot:
- Avoids software that is not common on mobile devices, like Flash
- Uses text that is readable without zooming
- Sizes content to the screen so users don’t have to scroll horizontally or zoom
- Places links far enough apart so that the correct one can be easily tapped
If you want to make sure that your page meets the mobile-friendly criteria:
- Check your pages with the Mobile-Friendly Test
- Read our updated documentation on our Webmasters Mobile Guide on how to create and improve your mobile site
- See the Mobile usability report in Google Webmaster Tools, which highlights major mobile usability issues across your entire site, not just one page
- Check our how-to guide for third-party software like WordPress or Joomla, in order to migrate your website hosted on a CMS (Content Management System) to use a mobile-friendly template
The tools and documentation above are currently available in English. They will be available in additional languages within the next few weeks.
We see these labels as a first step in helping mobile users to have a better mobile web experience. We are also experimenting with using the mobile-friendly criteria as a ranking signal.
If you have any questions or want to help others make mobile-friendly sites, visit our Webmaster Help Forum. We hope to see many more mobile-friendly websites in the future. Let’s make the web better for all users!
Posted by Ryoichi Imaizumi and Doantam Phan, Google Mobile Search
21 Link Building Ideas That Have Nothing To Do With Guest Posting
Need some creative inspiration for link building tactics? Columnist Erin Everhart has you covered.
The post 21 Link Building Ideas That Have Nothing To Do With Guest Posting appeared first on Search Engine Land.
Please visit Search Engine Land for th…
7 Reports in Google Analytics to Help with SEO
Find out how to get the most out of GA and show the value of SEO by looking at revenue and traffic generated from this channel.
Post from Jo Turnbull