Google Shares Performance Stats On Search Network With Display Select Campaigns
Last fall, Google rolled out a new campaign type called Search Network with Display Select. The option was designed to make it easier for advertisers constrained by management resources to run both search and display ads, while shedding the waste adver…
Twitter Adds Promoted Accounts to Search Results
Twitter advertisers will now have the option to promote their accounts in search results, the great new high exposure ad placement for advertisers looking to promote their Twitter accounts, rather than promoting a specific tweet.
Google, Yandex Integrate Display Ad Platforms
This partnership now allows both Google’s and Yandex’s real-time bidding systems integration, providing Google’s advertising customers with access to Yandex’s inventory and Yandex’s ad customers access to the DoubleClick Ad Exchange.
What I Learned in 2013
(This post is a personal post about running Blind Five Year Old, building on similar posts for 2011 and 2012.) It’s nearly the end of February and I haven’t completed my now annual ‘What I Learned’ post. That should tell you that one of the things I learned is how quickly time gets away from […]
What I Learned in 2013 is by AJ Kohn, originally posted on Blind Five Year Old.
Bing Expands Timelines For a Half Million Famous People
From Prince to Vincent van Gogh, and more than a half million other famous or influential people, when you search for famous and/or influential people, Bing search result pages now present a sidebar timeline of important events from their lives.
Could Your Images be Harming Your On Page SEO?
Ben Holbrook discusses whether using recycled images could have a negative effect on your on page SEO efforts.
Post from Ben Holbrook on State of Digital
Could Your Images be Harming Your On Page SEO?
7 Steps to a Seamless Shoot
Successful video projects rarely just happen; in fact, they involve a great deal of planning. And planning is everything! It is the heart and soul of your project and it is a big task. Knowing where to begin with your video project can seem quite overwhelming at first, but a proper pre-production plan can save you a lot of time and unnecessary overspending.
FOX Partners With Google To Allow Voting For American Idol On Google’s Search Results
FOX and Google have partnered to enable American Idol fans to vote for the finalists directly in the Google search results. That means you no longer have to text your vote, you can do it on Google.com. How does it work? Simple, you go to Google on your…
6 Tasks To Automate In AdWords Without Scripts Or Tools
When we think about automation in PPC, our minds tend to jump to expensive tools like Marin, Kenshoo and Acquisio or advanced algorithms and Google Scripts. However, you shouldn’t let the word “automation” scare you into forgetting the simple things that make it great: speed and…
Please visit Search Engine Land for the full article.
8 UX Tools Every Digital Marketer Needs in Their Toolkit
Analyzing and testing website design and optimization to improve the user experience is a necessity. Drive more traffic and increase conversions with these eight tools, which span research, prototyping and design, and testing.
Bing Better Than Google At Tracking 12 Digit Fedex Tracking Numbers
Did you know Bing is better at Google when it comes to tracking some FedEx packages…
Google AdWords Flexible Conversion Counting
Google announced a new conversion counting method named “flexible conversion counting.” This new method replaces the old way of counting conversions…
Google Bug Fix Returns Traffic To SlashFilm & Other Movie Blogs
Monday we reported how SlashFilm.com & movie blogs saw a huge decline in traffic around February 14th and how Google’s Matt Cutts said he will look into it.
Well he did and their traffic is back…
Google Tests Detailed Local Reviews In Knowledge Graph
Dr. Pete Meyers from Moz spotted another Google user interface test, this one with the knowledge graph box where Google is showing local results with example reviews directly in the box.
Pete said…
You Can Fake Your Google +1 Counts With Redirects
Enrico Altavilla discovered a bug with how Google+ shows +1s for a page, which has already been patched by Google. It is pretty amazing and reminds me of how webmasters faked their PageRank back in 2005…
Movie Sites Ranking Better In Google, Now That “Transient Issue” Fixed
A couple days ago, we reported that Google was investigating an issue where several movie blogs lost their rankings in Google. Matt Cutts, the head of search spam, himself said “I hope to dig into this soon.” Well, he did and he restored the rankings for those movie blogs calling the…
Please visit Search Engine Land for the full article.
Welcome Martin Beck, Who Joins Third Door Media From The Los Angeles Times
We’ve grown again! Third Door Media, the company that produces Search Engine Land and Marketing Land, is excited to welcome Martin Beck to our editorial team. He joins the team as our new Social Media Correspondent, and his first day will be Monday, March 3rd. Martin has spent nearly 25 years…
Please visit Search Engine Land for the full article.
3 Ways Merging Google AdWords & Analytics Can Improve PPC Results
Integrating Google AdWords and Analytics will help you reach a higher level of analysis beyond impressions, clicks, conversions found in AdWords. Start improving your paid search results today using these three examples as a great starting point.
Local U Advanced – March 8th – King of Prussia, PA
There are only 9 days left until our next Local U Advanced, just outside of Philadelphia, at the DoubleTree by Hilton in King of Prussia, Pa. This year we have limited the total ticket sales (including sponsor seating) to just 65 folks. As of yesterday afternoon there were only 16 spots left. Its only $899 […]
7 Things You May Not Know About Google’s Disavow Tool
The process of disavowing links through Google is a mystery to many, and several misconceptions have surrounded the tool’s use since it launched. Here are seven facts you need to know to get the most benefit out of the Google Disavow Links Tool.