Up Close @ SMX: Enhancing Results With Structured Data & Markup

When you think about the job the search engines have to do it’s pretty daunting. Given a collection of mostly wildly unstructured data from an endless number of sources, Bing, Google and the others have to somehow make sense of all that information and then give it back to us on demand in a way…

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Up Close @ SMX Advanced: Local Super Therapy Session

Local SEO is a tough beast to tame, so it wasn’t surprising that the room was packed for the Let’s Talk Local Search: Super Therapy Session For Advanced Local Marketers session that kicked off SMX Advanced 2014. Moderator Matt McGee, editor in chief of Search Engine Land, decided to make the…

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Google Supports Gay Pride Month With Rainbow Colored Banner For LGBT Related Searches

Continuing its commitment to gay rights, Google has designed a rainbow colored banner to accompany LGBT related searches throughout June to show its support for gay pride month. Search terms like “same-sex marriage”, “gay rights” and “LGBT” will return a search…

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World Cup 2014 Google Logo Day 2 Mirrors Opening Ceremony With Dancing Trees & Drum

Today’s Google logo continues the FIFA 2014 World Cup celebrations with a dancing tree and drum-playing letter “e” to mimic Brazil’s World Cup opening ceremony. From the Google Doodle homepage: The World Cup opening ceremony was so inspiring–and what an unbeleafable…

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MSFT: No Plans To Monetize Cortana Yet, But We Do Want Her To Be Pervasive

It’s far too early to consider monetizing Cortana, Microsoft’s new virtual personal assistant, but the company is already thinking about how to scale her across different devices, platforms and around the world. Those were two of the key points from Microsoft’s keynote…

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Friday Commentary: Reinvention In Digital Marketing Is Also Part State Of Mind

Does change in markets and technology mean that marketers are ready to change, are prepared to change and, most importantly, have the skills to change? Andy Betts takes a look at this question in this weeks Friday Commentary.

Post from Andy Betts on State of Digital
Friday Commentary: Reinvention In Digital Marketing Is Also Part State Of Mind

Google’s Payday Loan Algorithm 3.0 Rolling Out Now

Google is now rolling out the 3rd version of the PayDay Loan algorithm. Last night we reported that Google is going to be launching PayDay Loan 3.0 and Google’s Matt Cutts posted on Twitter moments ago that it is now rolling out. Cutts, Google’s head of search quality said,…

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SearchCap: Google PayDay Loan 3.0, Bing Ads URL Tagging & World Cup Fever

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launching Payday Loan Algorithm 3.0 Targeting Spammy Queries This Week Google’s head of web spam, Matt Cutts, announced at SMX Advanced tonight that…

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SPONSOR MESSAGE: International Search Trends & Opportunities

Join us Tuesday, June 24th at 1:00EDT (10:00PDT) to hear Maria Whatley and Elena MacGurn of Covario and Lenovo’s Donna Bedford discuss the latest trends, international search engine updates and country-specific expectations to be considered in this year’s global marketing campaigns. During the…

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Google Introduces Richer Flight Search Experience

Google is introducing a revamped flight and hotel travel search experience. To date both products have been mostly underwhelming. The big promises of Google’s ITA acquisition have yet to bear fruit but that may change with the new Google Flight and travel search experience. Previously the…

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AdWords Best Practices Resource Center Opens for Digital Marketers

We are pleased to announce the new Google-sponsored AdWords Best Practices Center on Search Engine Land. This page provides best practices that are authored and curated by the search company – including checklists, guides, white papers, and webinars – all geared toward improving proficiency with…

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