Google Vows to Reduce Fake YouTube Views
It’s unclear how many “fraudulent” views YouTube videos have been racking up, but Google said that its incoming measures to monitor views should affect only a “miniscule fraction” of video clips on the website.
Microsoft’s $15 Million Check-in: Will Redmond Buy Foursquare?
Microsoft has invested $15 million in Foursquare and said it will license the former’s location data according to news released yesterday. Foursquare aspires to be “the location layer for the internet.” With real-time feedback about local data accuracy, based on user movements and…
Please visit Search Engine Land for the full article.
Facebook Tests Mobile Graph Search
Facebook recently confirmed it’s testing a mobile version of Graph Search. While some are criticizing Facebook for a lag in mobile adoption of a feature that’s more than a year old, Facebook reminds us the functionality is not so simple.
“The SEO Butcher Is Not Working Anymore…”
This gem just landed in the inbox. Remember when you thought serving SMBs would be cool? From: [REDACTED] Subject: SEO Message Body: I do not mean to waste anybody’s time, nor do I wish to ask a taxi to drive me home for free, I have questions and spend countless hours thinking I have something […]
The post “The SEO Butcher Is Not Working Anymore…” appeared first on Local SEO Guide.
Google Make Changes to Marketplace to Avoid EU Fine
Search engine giants Google are once again making changes to their service in order to fall into line with European legislation following an investigation that deemed that they were giving preferential treatment to particular results with the aim to in…
SEMPO Search Survey: Nearly 70% Of Agencies Say Client SEO Budgets To Increase In 2014
SEMPO and Econsultancy have released the ninth annual State of Search Survey results. According to the findings, there was a noticeable difference between how agency and company marketers answered SEO budget questions. While nearly 70 percent of agency…
How to Use Paid Tools to Solve the “Not Provided” Google Analytics Problem
Discover how paid tools can help solve the “not provided” Google Analytics problem.
Post from Jo Turnbull on State of Digital
How to Use Paid Tools to Solve the “Not Provided” Google Analytics Problem
How to Use Paid Tools to Solve the “Not Provided” Google Analytics Problem
Discover how paid tools can help solve the “not provided” Google Analytics problem.
Post from Jo Turnbull on State of Digital
How to Use Paid Tools to Solve the “Not Provided” Google Analytics Problem
How Can SEO Stimulate Export Sales?
Exporting is difficult and expensive, but SEO is a powerful and cost-effective tool with which to approach export markets. Here are three examples of how online and traditional industrial retail companies are using SEO to generate export sales.
5 Tips To Kill The Competition In Local Search
If your business has a local presence — anywhere — you must take advantage of Google+ Local. Creating and optimizing Google+ Local profiles is a critical marketing practice for local small businesses, multi-location enterprises, national franchises and companies with a single physical…
Please visit Search Engine Land for the full article.
Google’s Latest Manual Action Penalty: Spammy Structured Markup
Google has recently began sending a new manual action spam notification to webmasters for “spammy structured markup” also known as rich snippet spam. This comes after Google dropped 15% of the rich snippets, setting the bar higher for what sites are able to display rich snippets in the…
Please visit Search Engine Land for the full article.
Google NoFollows Google+ Profile Links
Folks on Google+ noticed that Google+ has recently began nofollow many of the links in your profile by default.
So if you visit my profile page on Google+, the section where it says “Links”, most of those, if not all, seem to be nofollowed…
Playable YouTube Videos Directly In Google’s Search Results
Moz on Google+ noticed a new search result format showing up in the search results for videos.
When you do a search that triggers videos, I think only from YouTube…
Microsoft’s New CEO Is A Search Guy, Satya Nadella
Yesterday, Microsoft named Satya Nadella their new CEO. Yes, he is a familiar name for many of you because he has been involved in search at Microsoft for years.
He keynoted at one of the first, if not the first…
Google Sends Manual Actions For Rich Snippet Spam & Spammy Structured Markup
Rich snippet spam has been an issue since rich snippets came out and eventually added a report rich snippet spam tool. Then Google dropped the amount of rich snippets showing in the search results recently…
Google AdWords Flexible Conversion Counting
Google sent an email to AdWords advertisers yesterday announcing a new change to how Google will allow you to customize how you count conversions.
Kim Clinkunbroomer posted the details on Google+ about what is launching this month in AdWords…
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5 Social Media Profile Optimization Tips for Brands
Optimizing a social media profile is easy and only takes a few minutes. Here are five recommendations on how to give your brand’s profile a visibility boost, whether it’s Facebook, Twitter, YouTube, Pinterest, Google+, or Instagram.
It’s Done: Google Settles Search Antitrust Case In Europe
Roughly a year after Google settled an antitrust investigation with the US Federal Trade Commission, Bloomberg is reporting that Google and the European Commission have reached a final settlement that would end the regulator’s antitrust search investigation against the company. According to…
Please visit Search Engine Land for the full article.
Social Advertising Revenues Forecast to Grow 31% in 2014
EMarketer has published the latest social ad revenue numbers for Facebook, Twitter, LinkedIn, and others, and offers projections for 2014 and 2015. The data shows social ad revenues grew 42.9 percent in 2013, up from 30 percent in 2012.
Why are people (not) buying my products online?
Google Analytics provides us with lots of information about our visitors. However, we are in complete ignorance about the motivations of our visitors to buy our products. Why do people shop online? And how can we influence their motives and make them buy (more of) our products? Thijs already gave lots of useful insights in…
This post first appeared on Yoast. Whoopity Doo!