New App-Based Search Engine Startup Relcy Tries to Reset SEO
The idea behind Relcy is to index and rank the content stored within apps on your phone, giving you the ability to search content across all your apps, which the major search engines, like Google, can’t access. What could it mean for SEO?
With Matt Cutts On Leave; Who Will Be Google’s Punching Bag?
With Google’s Matt Cutts taking an extended vacation, I wanted to know, who at Google will take the blame for new algorithms being released.
Typically when big updates are announced…
How To Generate Customer Experience Reviews For SEO Profit – Part I
Here’s a question for all you search marketers out there: given the option, would you prefer to optimize a site that sells products, or services? Personally, I find product-based websites far easier to optimize than service-based sites due to their generally clearer site architecture, access…
Please visit Search Engine Land for the full article.
Reach & Frequency: The Forgotten Dimension Of GDN On AdWords
The Reach and Frequency report lives under the Dimensions tab in AdWords; yet this information often gets overlooked in favour of analysis on areas such as geographic location or time of day. What Can You See From This Report? Very simply, this report shows the following: Reach: The number of…
Please visit Search Engine Land for the full article.
Bing Ads Puts Insertion Order Management Online
Agencies or advertisers that have invoice billing enabled and use Bing Ads Insertion Orders can now create and approve IOs online rather than having to rely on email or fax. This has been a top request among agencies, in particular. Insertion orders ca…
It’s Not Just Links: Why Nothing Is Safe In Online Marketing
Links have been under fire for years. And while I’m someone who provides link development services, I’ve never thought that links are all you need. In fact, if all of my clients would let me become more involved in other aspects of their marketing, I’d be absolutely gleeful….
Please visit Search Engine Land for the full article.
Managing Your Robots.txt File Effectively
Robots.txt, when used correctly, can help you aid search engines with site crawling. But simple mistakes may stop search engines from crawling your site. Here’s how to use robots.txt, and some tools you can use to check for mistakes.
Google Maps For Android Enhances Explore Nearby Feature & Adds Elevation To Biking Directions
Google is pushing out an update for their Android Google Maps app and with that, Google announced three new changes: (1) View search results on the map or in a list and easily switch between them (2) Search for places you’ve reviewed or saved using the “Your places” filter (3) Bike directions now…
Please visit Search Engine Land for the full article.
Google 3D Molecules Knowledge Graph
Spotted by Enrico Altavilla, it seems Google added a 3D button to the knowledge graph results for molecules answers. Search for [sugar formula] and you’ll see one of many examples:
Google Maps Android Adds Elevations In Bike Directions
Google quietly announced on Google+ that the new Android version of the Google Maps app added elevation to biking directions…
A French Court Fined A Blogger For His Negative Review Ranking Too Well In Google
This is news from last week, but it still makes me shiver. Via the BBC French blogger fined over review’s Google search placing…
Don’t Toy With Google In Google Webmaster Support
We’ve covered this before, don’t lie to Google in their Google forums. But it happens all the time…
Google Tops Satisfaction Index, Yahoo Sees “Lowest Score Yet”
Once again Google has come out on top of the annual American Customer Satisfaction Index (ACSI). The survey measures consumer satisfaction across a broad range of business and product categories including “e-business,” which covers ‘internet portals and search engines.” With the…
Please visit Search Engine Land for the full article.
4 Amazing Things You Simply Must Know About Sensational Headlines
If readers are developing headline fatigue, but content creators continue to be chartered with driving traffic, where does that leave marketers when it comes to how to approach headlines? Here are some key takeaways from a study of headlines.
Basic Probability for Marketers: Pearson’s Chi Squared Test Part 1
As someone who spends a lot of time dealing with maths (the joys of data vis development!), I spend a lot of time entrenched in statistics and probability. Whilst that’s great fun, or so I like to think, I’m always aware that there’s a lot of people out there who were never really taught the […]
The post Basic Probability for Marketers: Pearson’s Chi Squared Test Part 1 appeared first on Builtvisible – A Creative Digital Agency.
Increase Your Website Visibility in International Search Engines
Increasing your website’s presence in the international search engines doesn’t have to be expensive or super-technical. Let the search engines help!
Post from Gemma Birch on State of Digital
Increase Your Website Visibility in International Search Engines
Google Love Grows, Bing Satisfaction Drops Among U.S. Customers [Survey]
Love it or hate it, Google is loved by customers. Bing? No so much? And Yahoo, the love is pretty much gone. That’s according to 70,000 users who were surveyed as part of the 2014 American Customer Satisfaction Index (ACSI)E-Business Report.
The Broken Art of Company Blogging (and the Ignored Metric that Could Save Us All)
Posted by evolvingSEOThe perception of success
The following screenshot is from an actual blog post. Based upon what you see here, would you call it successful?
I think it depends on perception.
The optimist might see this…
SearchCap: Google CPC Declines, Microsoft Cortana & Bing In Chrome
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Microsoft Bing Now Added To Google Chrome New Tab Page Microsoft’s search engine, Bing, is now an option within Google’s Chrome new tab page screens….
Please visit Search Engine Land for the full article.
Microsoft Bing Now Added To Google Chrome New Tab Page
Microsoft’s search engine, Bing, is now an option within Google’s Chrome new tab page screens. Prior, if you changed your default search provider in Chrome, the new tab page would still show Google has the search option. It would change the search provider in the URL/omnibox area but it…
Please visit Search Engine Land for the full article.