Five most interesting search marketing news stories of the week

This week, we’ve got stories from Bing, Google and Instagram, plus a look at how a new search engine powered by AI is transforming scientific research, and why the fake information epidemic could be damaging to local search.

When is a search engine not a search engine? When it’s Google, says the EU

Does the new definition actually mean anything for the search engine industry? I highly doubt it. The current players in the search engine market have spent years refining their methods, and aren’t going to suddenly change tack because of an already fairly unpopular EU directive.