Channel: Other Google Enhanced Campaigns Google: AdWords Google: AdWords: Enhanced Campaigns Search Engine Land SEM Industry: Search Marketing Expo - SMX Uncategorized

Google Enhanced Campaigns: What We’ve Learned So Far

Jenny Halasz

At SMX East yesterday, during the Google Enhanced Campaigns: What We’ve Learned So Far a collection of the best and brightest PPC professionals came together to discuss insights and lessons learned from Google’s “new” approach to managing ad campaigns. Larry Kim from Wordstream…

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Channel: SEO Google google authorship Google: Images Google: Rich Snippets Schema.org Search Engine Land Uncategorized

Google Authorship Launches Within Image Search

Barry Schwartz

Today at SMX East, Google’s Pierre Far told the audience Google launched a small update to authorship by adding authorship rich snippets to Google Image Search. To see it, go to Google Images and search for named of people who may have authorship. Click on the image and if the image has…

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SEO

The September Google Analytics Recap

Sunny Minorics

Welcome to a new series, fresh from the Analytics team here at SEER Interactive! Each month, we’ll be recapping the updates from the Google Analytics blog, complete with short summaries of what was news and why it should matter to you. October is a great time to start, so here’s what the folks over at […]

Features: Analysis Google: SEO Microsoft: Bing SEO Search & Society: General Search Engine Land SEO - Search Engine Optimization SEO: Redirects & Moving Sites Uncategorized

What The Government Shutdown Means For .gov SEO

Vanessa Fox

As part of the US government shut down, many .gov sites have also shut down, replaced by messages like this: “Due to the lapse in federal government funding, this website is not available. We sincerely regret this inconvenience.” But one day, the government will start up again and government…

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bing Channel: Consumer image search Microsoft: Bing Image Search Pinterest Search Engine Land Top News Uncategorized

Bing Adds Pinterest Boards To Image Search

Matt McGee

If image search is important to your business, this might be another reason to be active on Pinterest: Bing has just added Pinterest boards to its image search results. The boards show up on the far right of Bing’s image search results page. The board name and image count are displayed, along…

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Bing Ads Channel: SEM click to call extensions local online marketing Microsoft Microsoft: Bing Ads pay per call PPC Search Ads: Pay Per Call Search Engine Land Search Marketing: Local Search Marketing Search Marketing: Mobile Top News Uncategorized

Bing Ads Launches Call Extensions With Skype On All Devices

Ginny Marvin

Long anticipated, Bing Ads has rolled out call extensions powered by fellow Microsoft entity, Skype. The use of Skype uniquely allows Bing Ads call extensions to be delivered across all devices, including desktops. Call extensions can be set up using the web UI, Bing Ads Editor or the new Bing Ads…

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Channel: SEO conversion measurement conversion metrics cross-device conversion data Google: Mobile keyword not provided keyword referral data ROI tracking Search Engine Land SEM Industry: Search Marketing Expo - SMX Uncategorized

Keyword Not Provided – Maybe Mobile Is To Blame?

Cindy Krum

At SMX East yesterday, during the Trends in Mobile Search session, Google announced the addition of cross-device conversion reporting in AdWords and I believe this may be related to the loss of referral keyword data in Google Analytics. The new method …

WordPress

Plugin to the Future

Marieke van de Rakt

In our previous post Joost explained why it is impossible to test compatibility of our plugin updates with other plugins. Joost showed us the enormous number of plugins our users have installed on their websites next to one of our plugins. The number of 83,000 plugins intrigued me immensely. In the past years the number…

Plugin to the Future is a post by on Yoast – The Art & Science of Website Optimization.

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