Can A 50 Year Old Brand Break Into Digital and Survive?
How is Barbie dealing with the digital age? Can a traditional offline product break into digital? Can an older brand keep pace with the changes of the 21st Century?
Post from Jo Turnbull
Just 36% of people entering the tech industry are women
The technology industry is lagging behind many other sectors when it comes to the proportion of women taking up entry level positions.
We Need To Talk About…. Demand Side Platforms
In its former life, our illustrious blog always predominately focused on the specifics and search marketing. Since broadening our focus to the world of digital marketing, contributors and editors have been paving the way for greater insight across the spectrum of channels. A big area as yet relatively undiscussed is that of display advertising. This […]
Post from Annabel Hodges on State of Digital
We Need To Talk About…. Demand Side Platforms
Silicon Valley: Preaching to the Choir?
The criticism amongst those not in Silicon Valley is that people within Silicon Valley only look at each other. But are they really?
Post from Bas van den Beld on State of Search
Silicon Valley: Preaching to the Choir?
95% of UK Marketers Will Increase Digital Marketing Spend in 2013
The economy is down, but digital seems up, that is if you can believe numbers which are going around and if you look at how busy some (most) digital marketers are at the moment. This infographic from Marketwire shows the growth.
Post from Bas van den Beld on State of Search
95% of UK Marketers Will Increase Digital Marketing Spend in 2013