GA plugin security update & more
It’s been quite the week here at Yoast. Our release of a security update to WordPress SEO was followed by several other major plugins uncovering similar issues and a renewed interest among security researchers into big WordPress plugins. Turns out we had another issue to patch, so today we released an update to our Google Analytics…
This post first appeared as GA plugin security update & more on Yoast. Whoopity Doo!
WordPress SEO Security release
This morning we released an update to our WordPress SEO plugin (both free and premium) that fixes a security issue. A bit more details follow below, but the short version of this post is simple: update. Now. Although you might find your WordPress install has already updated for you. What did we fix? We fixed a…
This post first appeared as WordPress SEO Security release on Yoast. Whoopity Doo!
Public beta’s for our plugins
Over the last few months we’ve been working hard on improving how we build and test our plugins. We’re writing more and more unit tests and are trying to prevent issues from popping up. There’s one recurring issue though: we can’t test everything. Hosting environments vary so much that we have decided to do more public…
This post first appeared on Yoast. Whoopity Doo!
Writing a blog: the text objective of your blogpost
I previously wrote posts about the structure and about the style of your post. In this post, we will focus on the purpose of your text. A lot of people forget to properly formulate the purpose of their blog post or article. This is unfortunate, because if you do not properly define the aim of…
This post first appeared on Yoast. Whoopity Doo!
The 2014 Yoast year in review
In 2014 Yoast once again grew exponentially. I thought it’d be fun to highlight some of the things that happened and show what we’ve been working on that might have been somewhat hidden. User base Our WordPress SEO plugin is now used by approximately 4 million users worldwide, with our Google Analytics plugin following with…
This post first appeared on Yoast. Whoopity Doo!
Yoast’s Holiday Sale
The holidays are just around the corner! At Yoast, we truly do love Christmas and New Year’s eve. The main reason we love it so much, is because it gives people the motivation to start so many new and inspiring things each year. What are your new year’s resolutions? Do you have some big plans…
This post first appeared on Yoast. Whoopity Doo!
Writing a blog: creating a clear blog post structure
A few weeks ago, I wrote a post about obtaining an attractive writing style. I gave some practical tips to make your blogs more readable. In this post, I will give practical tips to help you set up a nice and clear blog structure. Before the end of this year, I will write a final…
This post first appeared on Yoast. Whoopity Doo!
Google Analytics by Yoast gets Dashboards
Today we released quite a big upgrade to our Google Analytics plugin, for both free and premium users. We’ve built a dashboards feature that shows you some top of the line stats for your site, and if you’re a premium customer, provides high-quality reports on the custom dimensions included in it. Basic reports The first ones…
This post first appeared on Yoast. Whoopity Doo!
Recent posts and comments for WordPress
When I was writing the chapter about internal links for our ebook, I also mentioned Recent Posts and Recent Comments. But these subjects were mentioned only very briefly. It seems so logical to add these for any blog, that it didn’t seem necessary to use more than a page to explain these. But if it…
This post first appeared on Yoast. Whoopity Doo!
What is Local SEO?
Our Local SEO Plugin has been amongst our most popular plugins for almost two years now. However, we never really highlighted or explained why it is so awesome! Let’s do that right now! Local SEO basically is the optimization process for the local results in search engines. That means the plugin takes care of your…
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WordPress security and Sucuri
When comparing WordPress to other website management platforms, people that favor other platforms tend to mock WordPress’ security. With the huge user base WordPress has, it’s not unlikely that hackers target WordPress websites. But that for sure doesn’t mean that WordPress is insecure per se! Actually, there is a lot that can be done to make it even more…
This post first appeared on Yoast. Whoopity Doo!
How to choose the perfect focus keyword
Adding quality content to your website on a regular basis is a very good SEO tactic. Google sees that your website is active because new pieces of information are added. On top of that, you increase the volume of your content. If your keyword strategy has been crafted properly and your content is nicely optimized for the…
This post first appeared on Yoast. Whoopity Doo!
Friday Infographic: SEO Plugins for WordPress: What do We Use?
13% of the web in Europe is using Wordpress. Of that, over half have installed an SEO plugin for Wordpress. Which ones are most popular?
Post from Bas van den Beld on State of Digital
Friday Infographic: SEO Plugins for WordPress: What do We Use?
Google’s Search in Sitelinks and WordPress SEO
Recently, Google introduced the new “search in sitelinks” box for a lot more sites. In the past this used to be restricted to YouTube and a few other sites. If your site is eligible, you’ll see it by Googling your brand, or receiving an email like this from Google Webmaster Tools: So let’s run through steps…
This post first appeared on Yoast. Whoopity Doo!
The temptation of the green bullet in WP SEO!
This post starts with a confession: up until recently, I always asked my husband to do the page analyses of my blog posts. I have known about SEO for many years now, as Joost never stops talking about it. I just never used the plugin to check my own writings myself, I simply asked him to do…
This post first appeared on Yoast. Whoopity Doo!
Google Analytics eCommerce tracking
We’ve rebuilt our Google Analytics eCommerce tracking plugin and added support for WooCommerce! Read on to learn why you should buy it today. If you want to optimize your shops sales, you need to make sure you connect your visitor data to your transaction data. This plugin does just that. We’ve made transaction tracking so reliable that we…
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Savvii: Expanding our local WordPress hosting options
We often get questions from people asking about what is “good” WordPress hosting. One of the things we tend to find hard is tell people which hosting company they should use in Europe. Some of the managed WordPress hosting companies out there offer servers in Europe, but their support is primarily American and it almost always shows.…
This post first appeared on Yoast. Whoopity Doo!
10 tips for an awesome and SEO-friendly blog post
Writing a blog post -like all other writing- is a skill. In order to keep your reader interested, you should think about structuring your text and writing in an appealing style. You should help your readers to grasp the main idea of your post by providing headings, subheadings and clear paragraphs. If people understand and…
This post first appeared on Yoast. Whoopity Doo!
Yoast ebook: Optimize your WordPress Site
Exciting news! Team Yoast has written its very own book! In recent years, we often fantasized about writing a book in which all of our knowledge was bundled. In the last few months, we finally put our pens down to paper! Starting today you can buy our awesome ebook for only $19. Our book will…
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Google: Slowly moving back to 10 blue links
Last night Google’s John Mueller announced on Google+ that “authorship” had been removed completely from the search results. Just like Google has recently removed most video snippets, this is another step towards Google’s search result pages going “back” to being 10 blue links. Brief history of author highlighting / authorship We were among the very early adopters of author…
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